Exhibitors Herald (Sep-Dec 1918)

EXHIBITORS HERALD AND MOTOGRAPHY pillllllllllllllllllllllllN S-L. Pictures Bid for Leadership in Independent Field jj illlSIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIH £iiiiMiiimiiiiiiiiiiiiiiiiiiiimiiiiiiiiiiiimiii'i = Clara Joel Signs = | To Play Opposite § | E. K. Lincoln, Star | 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 in in 1 1 ■ 1 1 1 i«i 1 1 i i 1 1 1 1 in ^ What may indeed be considered the biggest coup of the year comes this week in the statement emanating from the offices of S-L Productions, announcing the special engagement of the legitimate stage star, Clara Joel, to appear in the first Ralph Ince Film attraction, now being produced under the personal direction of Ralph Ince. In accordance with thei'' previously announced intention of providing E. K. Lincoln, star of the production, with unequalled support in the matter of prestige and ability, Arthur 11. Sawyer and Herbert Lubin, the "S" and "L" respectively of the new organization, have signed the most sought after star of the current Broadway season. Miss Joel will appear in support of E. RALPH INCE K. Lincoln portraying one of the leading feminine roles of the play, a part especially created by the authors of the story it is said to fit her personality and rare ability. Has Had Many Offers Miss Joel has turned down several tempting offers from leading producers of the film world to star in her own personal company, it is said, and the signature which she placed to the contract offered her by Messrs. Sawyer and Lubin is considered a veritable triumph on the parts of these gentlemen. For the past three seasons Clara Joel has ^teadilv climbed the ladder of theatrical fame, her work each year adding to her large following thousands of admirers from Coast to Coast. She scored a dis HEItBERT LUB1X tinct personal triumph in a stellar role in "Common Clay" with John Mason, which enjoyed an unprecedented run at the Republic theatre, New York, and she appeared as the star of the now famous Broadway production "Kick In." Her claim to stardom was clinched during the current season by reason of her remarkable performance of "The Vamp" in "Business Before Pleasure." Speaking recently of her forthcoming screen debut in the first Ralph [nc Film attraction Miss Joel said: "My reasons for chosing S-L productions as a medium for the first work of my career in the silent drama are three-fold. Having given serious consideration to several flattering offers to appear on the screen, eventually turning them all down, I have become convinced that the organization under whose banner I will be seen offers me the opportunity to make a suitable debut in films. I have a deep admiration for the work and artistry of Ralph Ince and feel that my talents will be given a proper outlet under his direction. 1 am also pleased with the idea of appearing in company with E. K. Lincoln whom I feel to be one of the few real stars of the picture world, and an actor whose legitimacy is unquestioned. Thirdly-, 1 will lie identified with a particular role giving me the opportunity to display a versatility in the matter of acting, and the chance to duplicate the type of character which has made my Broadway success possible. Believes in Coincidence You know, I believe in coincidence. As you probably recall "Business Before Pleasure" is a delightful satire on "the movies," so-called. One entire scene is devoted to the workings of a picture studio and the various details which enter into the making of a film production. As I played that scene each night, the thought often came to me. I wonder how it would feel to lie doing this in a real studio. And now the unexpected has happened — I am to have the real thing. Coincidence is a funny thing, truly." Miss Joel is a striking beauty of the brunette type, with beautifully expressive eyes and piquant mouth, possessing all the desired qualities which go to make for loveliness on the screen and delight the heart of the director. Director Ince and Messrs. Sawyer and Lubin are particularly elated over the acquisition of Miss Joel to the cast of the production starring E. K Lincoln and feel that movie-goers have a treat in store for them when the picture is presented. £jimiiiiiiimiiiiimiiiiiiiiiiiiiiimiiiiiiiimi£ = Exceptional Array = = Of Screen Players | | In First Ince Film | ^IIIIIIIIIIIIIIIIIIIINIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIlT Following the inroads in the past few years made on the legitimate drama by film producers in their efforts to assemble an imposing array of names, the industry and public alike have become ac E. K. LINCOLN customed to so-called "all star casts." In announcing this week the selection of the artists who will support E. K. Lincoln in the initial Ralph Ince Film Attractions, Arthur H. Sawyer and Herbert Lubin have truly sprung a surprise in the matter of important players of stage and screen engaged for this production. As a prominent member of the industry remarked after scanning the list "It reads like the program for an all-star benefit performance." According to Messrs. Sawyer and Lubin, the feminine contingent of the S-L production on which Director Ralph Ince is now engaged will be headed by two celebrities recruited from the silent drama and the legitimate stage: namely Grace Darling and Clara Joel. The popularity of either of these players would 21