We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.
Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.
Hoyburn Theatre, Evanston, Starts Unique Travel Club for Children
With Aid of Burton Holmes Films Will Teach Geography — Prizes Offered for Best Answers
A movement that promises to become nation-wide in its scope was launched this week in Evanston, 111., at the Hoyburn theatre, of which Samuel Atkinson is director. It is to be known as the Travel Club for Children.
The purpose of the Club is to teach by means of Burton Holmes travel films, geography and history, two studies often found difficult for pupils to master.
To stimulate interest in the travel club, Burton Holmes, of the Famous Players-Lasky corporation, is offering sixteen prizes to the school children of Evanston.
Prizes for Children
These prizes will be awarded to the pupils who fill out and return to the Hoyburn theatre, the best set of answers to ten questions on each picture shown.
The first Burton Holmes travel picture will be "Glorious Versailles" and the questions embrace various features to be found in the travel film, such as "For whom was the palace of Versailles built?" "What did it cost," etc. These points will be embodied in the film.
The prizes are unique. The first prize in each class, of which there are three. A B and C, consists of a motion picture portrait of the winning child showing him in school, at play and at home. Class A includes children between the ages of 10 and 12; Class B, from 12 to 14 years, and Class C from 14 to 16 years of age. Friday, April 4, has been chosen as the date for showing the picture of the winning child at the Hoyburn theatre.
Second Prize Awards
The second prize will be 52 tickets, admitting bearer to 52 Friday performances at the Hoyburn, on which days Burton Holmes Little Journeys will be shown. These prizes will be given with the compliments of Samuel Atkinson, manager of the Hoyburn theatre. There will be three second prizes.
The third prizes (of which there will be ten in each class) will consist of a photogravure of Burton Holmes, autographed by Mr. Holmes.
Blanks upon which the questions are printed and space for the children's answers are being distributed by the various schools. Burton Holmes will personally address the children upon
the opening night of the Travel Club Picture, March 21. Replies must be filed on or before March 26.
If the movement proves successful in Evanston the Famous Players-Lasky corporation intends to inaugurate the same scheme throughout the country.
DollVan Will Assist
Exhibitors to Adverties
The Doll-Van Film Corporation is one of the few state right companies which maintain a department of advertising men who devise advertising aids for the exhibitors on their various pictures.
Whenever the Doll-Van Film Corporation closes a contract for a picture, these men immediately start working on a complete advertising service for the exhibitor.
Art advertisements are conceived and electrotypes are then made. Plain cuts for use in connection with readers are devised, and a variety of original press stories are written. After all of the different styles of advertising are gotten out a publicity bulletin is published which contains the whole campaign and gives clear instructions for the use of all the matter contained therein.
Rice Succeeds Mack
Universal Exchange
Tarkington Baker, general publicity director of the Universal Film Mfg. Company, has appointed Harry Rice publicity manager of the Universal exchange, Chicago, to fill the vacancy caused by the resignation of Irving Mack on March 8.
Mr. Rice has had experience along this line, having promoted publicity campaigns for several films. He handled the advertising and publicity work for the successful feature "Should She Obey?" He was also a member of the Chicago American staff, from which position he goes to Universal.
Drews Complete Comedy
Mr. and Mrs. Sidney Drew completed "Squared," the Paramount-Drew comedy on which they were working in Chicago before ending their engagement at the Woods Theatre and starting on a long road tour.
Motion Picture Is Guide to Children, Declares Professor
Speaker Before Commission Says Theatres Have Big Influence
That motion pictures have a more important influence on the growing child than the church is the opinion of Prof. Ernest W. Burgess, teacher of sociology at the University of Chicago, who reported to the Chicago council censorship commission the results of observations made by 237 teachers of the fourth, sixth, eighth and some high school grades of the effect motion pictures have on children.
He said of the 100,000 children tested over 50 per cent were vitally affected by the . motion picture.
"Parents of today are confronted with a different child welfare problem than that faced by our forefathers," said Professor Burgess. "The average child is more influenced by the motion picture than by the church, and it is the parents' duty to see that children are kept from seeing harmful pictures."
Dr. Fred Z. Zapffee, reputed neurologist, advised that children be permitted to go to theatres only once a week and that the show be not longer than one hour and a half. He said modern pictures cause children to become irritable, nervous, excitable and that of the 500,000 who visit the theatres weekly over 40 per cent visit the theatres at least three times a week.
Chairman Timothy D. Hurley and the other members of the commission expressed surprise at the statistics.
Exhibitors' Supply Has
Enlarged Quarters Again
Compelled by constantly increasing business to seek larger quarters, the Exhibitors' Supply Company has leased the entire second floor of the Famous Players-Lasky building, 845 South Wabash avenue, covering 4,000 square feet, and will have their general office and sales office there. The Chicago sales office, however, will continue to be located at 407-8 Mailers building.
Organized four years ago, the company has had a remarkable growth due to the enterprise of Messrs. Dutton, Douglas and Lincoln. It was started in the Peoples' Gas building with only 300 square feet of floor space in July, 1915. took 600 square feet in the Mailers building the following May, and then doubled its space in the Mailers building in January, 1917.
The Same Policy In New Form-Independent And Dependable Reviews
49
470900 A