Exhibitors Herald (Jan-Mar 1920)

Record Details:

Title:
Exhibitors Herald
Date:
Jan-Mar 1920
Author:
Exhibitors Herald Co.
Publisher:
Chicago, Exhibitors Herald
Volume:
Exhibitors Herald (Jan-Mar 1920)
Leaf #:
0001450
Language:
English
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
July 25, 2024
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74 EXHIBITORS HERALD March 27, 1920 NEW FOX DARK-STAGE IN HOLLYWOOD This is the first photograph of this structure, which is the largest of its kind in Hollywood. It is 220 feet long, 75 feet wide and 25 feet high. It is one of the biggest studio stages in the industry and marks a change in the producing activities on the coast from natural daylight to all artificial light. Wings of the Morning, with William Farnum. — An all round good picture. Business good. — A Rabogliatti, Martin theatre, Globe, Ariz. Sacred Silence, with William Russell. — Very good. Business good. — E. N. Brown, Stocking theatre, Grand Rapids, Mich. — Neighborhood patronage. The Cyclone, with Tom Mix. — A much better picture for Mix to work in than The Feud. Mix does a lot of good horse riding. Climax is a thriller. Our second day is not holding up on the Farnum and Mix series of pictures. — Chas. H. Ryan, Garfield theatre, 2844 Madison St., Chicago, 111. — Neighborhood patronage. Heart Strings, with William Farnum. — Very good. Poor business. — L. L. Lewis, Gem theatre, Pocahontas, Ark. — Neighborhood patronage. The Lone Star Ranger, with William Farnum. — Great picture. Star at his best. Had good business at advanced prices. You can't go wrong on Farnum.— Ethel M. Huber, Opera House, Camp Point, 111. — Small town patronage. Checkers, with a special cast. — Very good. Business big for two days. — A. Rabogliatti, Martin theatre, Globe, Ariz. Wings of the Morning, with William Farnum. — A wonderful picture and one it will pay you not to miss. Many patrons complimented the theatre for getting it. — C. F. Hancock, Lyric theatre, Stuart, Fla. — Small town patronage. Wings of the Morning, with William Farnum. — Did very well with this one. The lead's good. Rest of the cast just fair. Mob scenes awful. — Knickerbocker theatre, Detroit, Mich. — Neighborhood patronage. The Winning Stroke, with George Walsh. — Fair Walsh subject. Not so many stunts as in his previous releases. — Teufel & Pfetcher, Isis theatre, Roseville, 111. — General patronage. The Speed Maniac, with Tom Mix.— Best Mix picture to date. Good business.— L. L. Lewis, Gem theatre, Pocahontas. Ark. — Neighborhood patronage. Cheating Herself, with Peggy Hyland. — A nice program picture with considerable comedy. — Harry Hobolth, Maxine theatre, Imlay City, Mich. — Small town patronage. Faith, with Peggy Hyland. — A very pretty and pleasing picture. You can show this one to any audience. — Peter Krauth, Denison theatre, Denison, la. — Neighborhood patronage. Tin Pan Alley, with Albert Ray and Elinor Fair. — A good little picture, but so light there was nothing to it. Absolutely no business on such as these. — Wm. Haight, Orpheum theatre, Livingston, Mont. — Neighborhood patronage. Putting One Over, with George Walsh. — Good. Am building up business with Walsh. Clever sta-r. — Ethel M. Huber, Opera House, Camp Point, 111. — Small town patronage. Eastward Ho, with William Russell. — Very good. Can't go wrong with a little extra advertising. Will satisfy all. — Derby theatre, Derby, Conn. Broken Commandments, with Gladys Brockwell. — Good enough for a program picture. — Harry Hobolth, Maxine theatre, Imlay City, Mich. — Small town patronage. The Last of the Duanes, with William Farnum. — Exceptionally good picture. Drew a big house and pleased. — Peter Krauth, Denison theatre, Denison, la. — Neighborhood patronage. The Lincoln Highwayman, with William Russell. — The picture was well liked, but Russell is no drawing card unless in Western stuff in my house. Raised price or would have lost money. — William Haight, Orpheum theatre, Livingston, Mont. — Neighborhood patronage. Rose of the West, with Madlaine, Traverse. — Good western picture. Lots of thrills and suspense. My patrons like this actress very much. — Ethel M. Huber, Opera House, Camp Point, 111. — Small town patronage. The Web of Chance, with Peggy Hyland.— A clever comedy that holds in terest to the last. — C. F. Hancock, Lyric theatre, Stuart, Fla. — Small town patronage. A Girl in Bohemia, with Peggy Hyland.— Another flivver. Our patrons are getting tired of this class of machine made features. — Pfeiffer Bros., Opera House, Kenton, Ohio. — General patronage. The Winning Stroke, with George Walsh. — Best Walsh yet. No unnecessary acrobatics. Thrilling boat race. — Fred W. Wells, Star theatre, Milford. Mich. — Small town patronage. Last of Duanes, with William Farnum.— A powerful male star, in one of Zane Gray's best stories. A big box office attraction. Full of pep and action.— Joseph F. Allman, Globe theatre. Monticello, 111. — General patronage. The Meny-Go-Round, with Peggy Hyland. — Only fair. No favorable comments.— J. R. Pratt, Gem theatre, Fulton, Mo. — Neighborhood patronage. Rough and Ready, with William Farnum.— Real action. One that makes your patrons grip their seats. — Kenneth Snyder, Pastime theatre, Mapleton. Minn. — Neighborhood patronage. The Feud, with Tom Mix.— Tom Mix is always well liked, but this picture did not take like Rough Riding Romance. He is there in Western stuff. — Wm. Haight, Orpheum theatre, Livingston, Mont. — Neighborhood patronage. Hell Roaring Reform, with Tom Mix — I think this was a good picture. — A. C. Klug, Empress theatre, Zumbrota, Minn. — General patronage. Riders of the Purple Sage, with William Farnum. — Very good Western feature. Story of Mormon life in early days. Drew well. — L. C. Farquhar, Opera House, Guide Rock, Nebr. — Family patronage. Wolves of the Night, with William Farnum. — A very satisfactory production. Star very popular. — J. C. Wilson. Star theatre, Clinton, 111. — Neighborhood patronage. Rough Riding Romance, with Tom Mix. — A fine Western picture. Did a good business at advanced prices. — Wm. Haight, Orpheum theatre, Livingston, Mont. — Neighborhood patronage. I'll Say So, with George Walsh.— Pleased some. — A. C. Klug, Empress theatre, Zumbrota, Minn. — General patronage. Goldwyn The Cup of Fury, with a special cast. — This is a real big feature. The first of the Eminent Authors Pictures and if the rest are as good as this, we want them all. Business good. — Pfeiffer Bros., Opera House, Kenton, O. — General patronage. The Crimson Gardenia, with Owen Moore. — Best thing Goldwyn ever made, and I can't see why it has never been billed any bigger than it has. Truly wonderful. You can't beat it often. — C. Oldham, Dixie theatre, McMinnvillc. Tenn. — Neighborhood patronage. Shadows, with Geraldine Farrar. — A good picture. Good acting and will hold the crowd. My patrons liked it. — Jno. I. Saunders, Cheney theatre. Cheney, Kans. — Neighborhood patronage. Pinto, with Mabel Normand. — Dandy. A good change. A little bit too much West for us Westerners. Yet it was good. — Jack Nash, Strand theatre, Trinidad, Colo. — Neighborhood patronage.