Exhibitors Herald (Jan-Mar 1920)

Page scan 0001451 from Exhibitors Herald

Record Details:

Title:
Exhibitors Herald
Date:
Jan-Mar 1920
Author:
Exhibitors Herald Co.
Publisher:
Chicago, Exhibitors Herald
Volume:
Exhibitors Herald (Jan-Mar 1920)
Leaf #:
0001451
Language:
English
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
July 25, 2024
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March 27, 1920 EXHIBITORS HERALD 75 The Loves of Letty, with Pauline Frederick. — This star's pictures are always good, but for some reason they don't draw for us. Business very poor. — Pteiffer Bros., Opera House, Kenton, O. — General patronage. Pinto, with Mabel Normand. — Very good. The type of picture that hits the star. Good for an extra day's booking.— Chas. H. Ryan, Garfield theatre. Chicago, 111. The Crimson Gardenia, with Owen Moore. — Best Rex Beach story we have had. — F. B. Garret, Jewel theatre, Clarendon, Ark. — General patronage. The Paliser Case, with Pauline Frederick.— Good picture and pleased. — Peter Krauth, Denison theatre, Denison, ' la. — Neighborhood patronage. The Woman on the Index, with Pauline Frederick. — This one was well spoken of. My patrons like this star. — Jno. I. Saunders, Cheney theatre. Cheney, Kans. — Neighborhood patronage. Jubilo, with Will Rogers. — Second run better than first. A regular screen treat considering all the bunk we have to use. — Jack Nash, Strand theatre, Trinida-d, Colo. — Neighborhood patronage. The City of Comrades, with Tom Moore. — One of the really good features. Anyone should like it. Boost it. You can't go wrong. — G. Nutter, Royal theatre, Republic, Kans. — General patronage. Leave It to Susan, with Madge Kennedy.— A real picture. Boost it. Sure to please any audience. — C. T. Metcalf. Opera House, Greenfield, 111. — Small town patronage. One Week of Life, with Pauline Frederick.— This picture drew fine business against Charles Ray in Greased Lightning.— E. A. Bloomquist. Wisner theatre, Eldora, la. — Neighborhood patronage. Strictly Confidential, with Madge Kennedy.— Up to Goldwyn's standard. This is a high class picture that should draw big anywhere. Business great two days. — D. F. Prall, Rembert theatre, Longview, Tex. — Neighborhood patronage. The Girl From Outside, with a special cast. — This picture pleased all. Had PArLI\E STARKE And \iles Welch (yes, it's really him behind that beard) in the James Oliver Cunvood story, "The Courage of Marge O'Doone," a new Vltagraph play. many favorable comments. — E. A. Bloomquist, Wisner theatre, Eldora, la. — Neighborhood patronage. All Woman, with Mae Marsh. — This one is extra good, but title had no drawing power. — Peters & Johnson, Liberty theatre, Milligan, Nebr.— Small town patronage. The Girl From Outside, with a special cast. — Big picture. Played to capacity business two days. A sure fire drawing card. — D. F. Prall, Rembert theatre, Longview, Tex. — Neighborhood patronage. The Lord Loves the Irish, with J. Warren Kerrigan. — Settings and Irish atmosphere fine. Good vehicle for star. Pleased everyone. — Majestic theatre. Grand Island. Nebr. — Neighborhood patronage. The Blue Bonnett, with Billie Rhodes. — Just program picture. Handle accordingly. With the cooperation of Salvation Army can be put over in fair shape. — Fred McCoy. Liberty theatre, Ft. Scott, Kans. — Neighborhood patronage. Hodkinson A Man's Man, with J. Warren Kerrigan.— Ran this when first offered for a two-day run. Used it as a reissue to big business for a one-day run. Kerrigan very popular at our house. — Mrs. J. A. Dostal, Ideal theatre. Omaha. Nebr. — Neighborhood patronage. The Volcano, with Leah Baird. — Good in time of war. Lost money on it. — S. C. Hazen, Hazen theatre. Mound City, 111. — General patronage. The Joyous Liar, with J. Warren Kerrigan. — Can't say much for this one. Just a program picture, that's all. — Fred McCoy, Liberty theatre. Ft. Scott, Kans. — Neighborhood patronage. Metro Fair and Warmer, with May Allison. — Best comedy-drama ever shown. — F. B Garrett, Jewel theatre, Clarendon, Ark. — General patronage. Lombardi, Ltd., with Bert LytelL — A good picture with a good story. Played to fair business. — Conner Bros.. Opera House, Milton, la. — Neighborhood patronage. Lombardi, Ltd., with Bert Lytell. — Very good. — L. M. Kuhns, Gibson theatre. Gibson. N.NM. — Mining Camp patronage. Please Get Married, with Viola Dana. — N. G. Through extensive advertising I got the people in at advanced prices, but picture failed to piease. Don't go heavy on this one. Just program stuff. Fred McCoy. Liberty theatre. Ft. Scott, Kans. — Neighborhood patronage. Fair and Warmer, with May Allison. — Best Metro picture we have ever run. Pleased all classes and comedy situations are very good. Good crowds in rainy weather. — Joseph Adcock. Grand theatre, Princeton, Ind. — Elite patronage. Fair and Warmer, with May Allison. — This is the best picture of the season. One of those classy little comedies that pleases everyone at any price. They will get their money's worth. — S. E. Wilhoit. Landers theatre. Springfield. Md. — Neighborhood patronage. Easy to Make Money, with Bert Lytell. — Good. Light entertaining picture that drew well with Arbuckle comedy.— A. N. Miles, Eminence theatre. Eminence, Ky. — Small town patronage. Fair and Warmer, with May Allison. — This is without a doubt the best picture I ever played in my house. Second day's business doubled first, and I inur in the series of Booth Tarklnicton stories for <.<>ld\v>n. the first of which is called "Kditar and Teacher's Pet." can bring it back to another good house. Wonderful picture. — C. C. Johnson, Echo theatre, Great Bend, Kans. Fair and Warmer, with May Allison. — Good picture and good acting. Drew well, and sure to please wherever booked. — Empress theatre, Oklahoma City, Okla. — General patronage. The Man Who Stayed at Home, with King Baggot. — Good picture, and everyone pleased. Some thought it a war picture, but there are not any war scenes-, only war theme. — Joseph Adcock. Grand theatre. Princton, Ind. — Neighborhood patronage. The Red Lantern, with Nazimova. — This picture did not please nearly a* well as The Brat. It is a Chinese play, and is not in the class of The Brat at all. — C. H. Powers. Auditorium theatre, Dunsmuir. Cal. — General patronage. Satan Junior, with Viola Dana. — This comedy<lrama pleased everyone, and they were not afraid to say so. Give us more like it. Business good. — Pfeiffer Bros., Opera House, Kenton Ohio. — General patronage. The House of Gold, with Emmy Wehlen. — A high class picture, and one that ought to be seen by every woman who wants to live the fullest home life. Also every man needs to see this to help him to make home and wife fit in together. — Hardin Ent. Co.. Odeon Theatre, Hardin. Mo. — General patronage. The Willow Tree, with Viola Dana.— Poor drawing card, and did not please r>0 percent at advanced admission. Not a special for this house. — T. C. Shipley. Essaness theatre, Rushville. Nebr. — Small town patronage. The Brat, with Nazimova. — Very good picture, and pleased all. Joseph Adcock. Grand theatre. Princeton. Ind. — Elite patronage. Revelation, with Nazimova. — Fine. An excellent Sunday picture. Good for raise in admission. Ending should be re-edited and part of last reel omitted now that war is over. — T. C. Shipley. Essaness theatre. Rushville. Nebr. — Small town patronage.