Exhibitors Herald (Oct-Dec 1920)

Record Details:

Title:
Exhibitors Herald
Date:
Oct-Dec 1920
Author:
Exhibitors Herald Co.
Publisher:
Chicago, Exhibitors Herald
Volume:
Exhibitors Herald (Oct-Dec 1920)
Leaf #:
000298
Language:
English
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
July 25, 2024
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20 EXHIBITORS HERALD October 16, 1920 |Sfuring JOSEPH J. DOVLINGH National Produc/iony pra/enf %t? MIRACLE MAN o[ the /xreen'j "THE KENTUCKY COLONEL" A great picture made from Ople Read's greatest Novel SIX REELS OF ACTION! From the moment that Boyd Savely, leader of the feudists, rides through the gates of the peaceful old plantation, his carbine at his side, until, in the last reel, he slinks away, a broken, beaten man, your interest never lags for a single second, for the picture builds to one great climax after another. "Capably enacted," says "The Motion Picture News". "Southern honor, Southern chivalry and Southern feuds fly thick and fast", says the "Sunday Telegraph", and "The atmosphere is genuine", says "The Moving Picture World". It's a marvelous picture to exploit, Mr. Exhibitor and you have a singularly strong selling point in Joseph J. Dowling, than whom there is no bettei loved man on the screen today. He's the man whc made "The Miracle Man" famous. W.W H0DKINS0N CORPORATION 527 Fifth Avenue, New YorkGty Distributing through PATHE Exehangejnajrporatcd