Exhibitors Herald (Oct-Dec 1920)

Page scan 000314 from Exhibitors Herald

Record Details:

Title:
Exhibitors Herald
Date:
Oct-Dec 1920
Author:
Exhibitors Herald Co.
Publisher:
Chicago, Exhibitors Herald
Volume:
Exhibitors Herald (Oct-Dec 1920)
Leaf #:
000314
Language:
English
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
July 25, 2024
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36 EXHIBITORS HERALD October 16, 1920 Imagine! A savage bear fighting a man to save a woman. A grizzly and a dog, pals, battling side by side against the other beasts of the wilds. A terrific forest fire, driving man and beast before its awful flames. Animals and humans crouching together in a lake surrounded by fire. And this barely touches the smashing scenes in this powerful story of the great Northwest, by the author of "Back to God's Country," James Oliver Curwood, who now presents Nomads of the North 99 From the Novel by James Oliver Curwood His Personal Production, His Own Story and Continuity Directed by David M. Hartford Ernest Shipman, Sales and Exploitation Manager A First National Attraction Foreign Reprenentative, DAVID P. HOWELLS, Inc. 729 Seventh Avenue New York City With a savage growl, the grizzly leaped at the hand that was striving to clutch its mistress. Hhoitffl be a Franchise everywhere