Exhibitors Herald (Oct-Dec 1920)

Record Details:

Title:
Exhibitors Herald
Date:
Oct-Dec 1920
Author:
Exhibitors Herald Co.
Publisher:
Chicago, Exhibitors Herald
Volume:
Exhibitors Herald (Oct-Dec 1920)
Leaf #:
000482
Language:
English
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
July 25, 2024
Something wrong or inaccurate about this page? Let us Know!

Thanks for helping us continually improve the quality of the Lantern search engine for all of our users! We have millions of scanned pages, so user reports are incredibly helpful for us to identify places where we can improve and update the metadata.

Please describe the issue below, and click "Submit" to send your comments to our team! If you'd prefer, you can also send us an email to mhdl@commarts.wisc.edu with your comments.




We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.

Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.

JESSE L LASKY presents THOMAS MEIGHAN in WILLIAM DeMILLE'S prodndion "Conrad in Quest of His Youth" From the novel by Leonard Merrick Scenario by Olga Printzlau A Paramount Picture A STAR who is backed up by his record in the screen's biggest productions and a novel that was talked of around the world. 5 If the people who love Tom Meighan and the people who read the novel all came to your theatre you couldn't get one-tenth of them in. 5 But you can bet they'll all try to get in. *J Get ready tor them. JESSE L LASKY presents Roscoe [Fatty] Arbuckle ( By arrangement with Joseph F. Schenclc) in "The Life of the? art^ From the story by Irvin S. Cobb Directed by Joseph Henaberrv Scenario by Walter Woods A Paramount Picture HEN the critics saw Arbuckle's first full-length drama they all said they hoped he'd never go back to two-reelers. 5 This second one, written by anothet famous fat man, will confirm them in then opinion. This one is full of more fun and genuine comedy than "The Round-Up,"and it's got a wider human appeal too. 5 You know that it means money. NEW ART FILM CO. presents DOROTHY GISH in "Flying Pat" THE brilliant star flies to the heights of comedy in this production. The story of a young bride who wanted a career and decided to be an aviatrix gives Miss Gish all sorts of opportunities for comedy and thrills and about everything else in the entertainment line. * Your patrons will want to take a trip with "Flying Pat." FAMOUS PLAYERS-LASKY CORP. presents " Heliotrope" By Richard Washburn Child Directed by George D. Bakei A Cosmopolitan Production A Paramount Picture A PICTURE that has without doubt the most unusual and gripping plot evei written. 5 The story of a man's sacrifice for his daughter's happiness, it will bring tears tc the eyes of every man and woman whe sees it. c> You can't realize how big it is until you have seen it.