Exhibitors Herald (Oct-Dec 1920)

Page scan 0001531 from Exhibitors Herald

Record Details:

Title:
Exhibitors Herald
Date:
Oct-Dec 1920
Author:
Exhibitors Herald Co.
Publisher:
Chicago, Exhibitors Herald
Volume:
Exhibitors Herald (Oct-Dec 1920)
Leaf #:
0001531
Language:
English
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
July 25, 2024
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December 25, 1920 EXHIBITORS HERALD 39 This Is NEPTUNE'S BRIDE PLUVIA The World's Most Perfectly Formed Girl Marvelous Mermaids! Beautiful Wood Nymphs! "IN NATURE'S GARB" Massive Settings! Produced by Ormsby Film Corporation, Los Angeles Written and Directed by Capt. Leslie T. Peacocke Author of "Neptune's Daughter" Available at the Following Recognized Exchanges: Greater New York, New York State, Northern New Jersey, Empire State Film Corporation. New England States, Federated Film Exchange, Inc., N. Y. Eastern Pennsylvania, Southern New Jersey, Masterpiece Film Attractions, Inc. Western Pennsylvania, West Virginia, First National Exhibitors Circuit of Eastern Pennsylvania. Delaware, Maryland, District of Columbia, Virginia, North and South Carolina, Georgia, Alabama and Florida, Associated First National Pictures of Washington, D. C. Michigan and Ohio, Standard Film Service Corporation. Kentucky and Tennessee, First National Exhibitors Exchanges of Kentucky and Tennessee. Illinois and Indiana, Celebrated Players Film Corporation. Minnesota, Wisconsin, North and South Dakota, Associated First National Pictures of Northwest. Iowa and Nebraska, A. H. Blank Enterprises. Missouri and Southern Illinois, United Film Exchange Texas, Oklahoma and Arkansas, True Film Company. Oregon, Washington, Idaho and Montana, DeLuxe Feature Film Company. California, Nevada, Arizona, All Star Features Distributors, Inc. DISTRIBUTED BY WESTERN PICTURES EXPLOITATION COMPANY, IRVING M. LESSER, GEN. MGR., 635 H. W. HELLMAN BLDG., LOS ANGELES, CALIF. For Foreign Rights Communicate With C. O'D. Blanchfield 212 Superba Theatre Building Los Angeles California