Exhibitors Herald (Dec 1921 - Mar 1922)

Record Details:

Title:
Exhibitors Herald
Date:
Dec 1921 - Mar 1922
Author:
Exhibitors Herald Co.
Publisher:
Chicago, Exhibitors Herald
Volume:
Exhibitors Herald (Dec 1921-Mar 1922)
Leaf #:
00019
Language:
English
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
September 21, 2023
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TRIART PRODUCTIONS presents % BASHFUL SUITOR featuring PIERRE GENDRON and MARY BRANDON Dramatic Director , HERERT BLACHE Jbrt Director LE JAREN A HILLER New York Gives Great Praise to Second Triart Production Like its predecessor, "THE BEGGAR MAID," the second Triart two reel feature, "THE BASHFUL SUITOR," was so well received at the Rivoli Theatre in New York, it was held over for a second week at the Rialto, and again this charming short feature was opened with a special prologue. THE NEW YORK TIMES speaks of it as: "An interesting, and more importantly, a significant screen production." THE NEW YORK HERALD: "Another beautiful, winsome photoplay." THE NEW YORK TELEGRAPH: "Delightful screen story, beautifully told and photographed." The best theatres are Playing these Triart two reel features HODKINSON PICTURES WM AVVOCEL FOREIGN DISTRIBUTOR «'Xf„lf Vi"" I HODKINSON PICTURES DISTRIBUTED THROUGH HODKINSON EXCHANGES