Exhibitors Herald (Dec 1921 - Mar 1922)

Page scan 000688 from Exhibitors Herald

Record Details:

Title:
Exhibitors Herald
Date:
Dec 1921 - Mar 1922
Author:
Exhibitors Herald Co.
Publisher:
Chicago, Exhibitors Herald
Volume:
Exhibitors Herald (Dec 1921-Mar 1922)
Leaf #:
000688
Language:
English
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
July 25, 2024
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32 EXHIBITORS HERALD February 18, 1922 Selznick Pictures Corporation announces two more pictures starring Norma and Constance Talmadge for re-issue in January and February. The picture published here is a scene from "By Right of Purchase," featuring Norma. The Constance Talmadge picture selected is "Good Night, Paul," which was directed by Charles Miller. In the supporting cast are William Courtleigh, Jr., Charles Wellesley, Ida Darling and Florence Billings. Selznick reports an increasing demand for this product. Scene from the William Fox production, "Smiles Are Trumps," in which Maurice Flynn stars. Grace Darmond, who is costarring with Philo McCullough in the Warner Brothers animal serial, "Shadows of the Jungle," which is being produced on the West Coast by Sam Warner. "Carrying light into the wilderness" is the mission of this portable power plant sent to the famous Agoure rancho, Calabassas, Cal., by Harry Brown, chief electrical engineer at Universal City, to generate light in the making of the Universal-Jewel picture, "Man to Man," starring Harry Carey. A dramatic scene from Richard Barthelmess' second Associated First National picture, "The Seventh Day." Being a popular film star has its disadvantages. For instance, having to read all this mail every day or so. This is one batch of fan mail addressed to Wallace Reid, Paramount star, whose latest picture is "The World's Champion." Reid also will appear in the all-star production of "Nice People."