Exhibitors Herald (Dec 1921 - Mar 1922)

Page scan 000880 from Exhibitors Herald

Record Details:

Title:
Exhibitors Herald
Date:
Dec 1921 - Mar 1922
Author:
Exhibitors Herald Co.
Publisher:
Chicago, Exhibitors Herald
Volume:
Exhibitors Herald (Dec 1921-Mar 1922)
Leaf #:
000880
Language:
English
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
July 25, 2024
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40 E XHIBITORS HERALD March 4, 1922 An unusual camera closeup of a parachute drop which is one of the featured stunts in "Headin' West," Hoot Gibson's latest starring vehicle for Universal Film Manufacturing Company. The picture is in five reels. Scenes from three forthcoming productions to be distributed by United Artists. Two of the pictures feature distinguished stars, while the third is another Rex Beach contribution to the "Big Four" program. To the left is Nazimova in "A Doll's House"; center is George Arliss in "The Ruling Passion" and to the right is a view from Beach's "Fair Lady." Giving the still photographer a chance. This picture was taken while Maurice Tourneur (seated) and his cameramen were on location during the production of "Lorna Doone." Tourneur produces at the Ince studios. Irving Cummings in "The Man from Hell's River," by James Oliver C u r w o o d. Western Pictures Exploitation Company is distributing the picture. One of the many scene* in Warner Brothers "School Days" which makes the picture a riot of laughter. Wesley Barry is starred. A tense moment in "Don't Doubt Your Wife," an Associated Exhibitors' picture starring Leah Baird. One of the big scenes in "The Vermillion Pencil," an R-C production starring Sessue Hayakawa. Norman Dawn directed the picture.