Exhibitors Herald (Dec 1921 - Mar 1922)

Page scan 000882 from Exhibitors Herald

Record Details:

Title:
Exhibitors Herald
Date:
Dec 1921 - Mar 1922
Author:
Exhibitors Herald Co.
Publisher:
Chicago, Exhibitors Herald
Volume:
Exhibitors Herald (Dec 1921-Mar 1922)
Leaf #:
000882
Language:
English
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
July 25, 2024
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42 EXHIBITORS HERALD .March 4. 1922 There is going to be a run on snow pictures according to Al Christie, who had his company at Truckee, Cal., producing "Cold Feet." Christie reports that several units have been working there. Norman Dawn is to make a series of five productions a year for R-C Pictures. His first film will be an adaptation of the Jack London story, "The Son of the Wolf." Such luck. Emil Flugrath, Viola Dana's father, is determined to cut the grass. The Metro star and her mother, who have just got comfortably seated, are determined he won't. It's an even bet who won. Types appearing in the Warner Brothers' fifteen-episode animal serial, "Shadows of the Jungle," co-starring Grace Darmond and Philo McCuIlough. Some old-timers in the exhibitorial field. Standing, left to right: John Miller, Buffalo, N. Y.; Will Eiienberg, Greenville, Miss.; Peter Jeup, Detroit, Mich.; Tom Furnace, Duluth, Minn.; unidentified; Louis Levin, Brooklyn. Center row, left to right; The late Judge Tugwell, Los Angeles; Charles Phillips, Milwaukee, Wis.; William J. Sweeney, Chicago, and Louis Blumenthai, Jersey City. Front row, left to right: Sam Trigger, New York; Louis Frank, Chicago; Fred J. Herrington, Pittsburgh, and Frank Rembusch, Shelbyville, Ind. Richard Headrick, diminutive Louis B. Mayer-First National star, makes his own valentines. Richard is popular with the public as indicated by the fan mail on the floor.