Exhibitors Herald (Apr-Jun 1922)

Aoril 15, 1922 EXHIBITORS HERALD 71 New Gilbert Picture Published on April 9 ^'Arabian Love" Is Story of Sahara Desert — Barbara Bedford in Cast "Arabian Love," John Gilbert's latest k-ehicle for Fox, is scheduled tor publication April 9. The production was made Cinder the working title "In the Land of (Beginning Again" and was directed by Jerome Storm at the West Coast studios. |The story and scenario were written by Mules Furthman. Has Desert Scenes The photoplay is a drama of the great Lsahara, in which Gilbert essays the role lof a young American who joins an outlaw iband of a desert sheik. A series of ro.mantic episodes follow in which he saves fthe life and honor of a white woman kvhom the band had kidnapped during a raid upon a caravan. The picture is characterized by most impressive desert [scenes, and has an excellent cast, including such prominent artists as Barbara Bedford, the leading woman; Barbara Le Mar. Herschel Mayall, Robert Kortman, and William A. Orlamond. Is Favorably Received Reports from exhibitors throughout the country clearly indictate, it is said, the favor which young Gilbert, a recently created star, has attained in the public eye. His work in "Shame," the Fox special, won him stellar honors at the hands of William Fox. "Gleam O'Dawn," a recent publication, has been booked by practically every Fox exhibitor in the United States, according to report from Fox Film Corporation. Gilbert's next production is being made under the title "The Hidden Spring." Geo. Randolph Chester Joins Universal Staff As Supervising Editor George Randolph Chester, creator of "Get-Rich-Quick Wallingford," and who is widely known as a writer for magazines, stage and screen, has been engaged by Universal to fill an important position in the scenario department at Universal City. Chester will rank as a supervising editor, and will have immediate jurisdiction over the preparation of material for two of Universal's producing units — those handling the pictures of Frank Mayo and Gladys Walton. Chester's first work with Universal will be in connection with "Afraid to Fight" Frank Mayo's next picture, and to "Top O' the Mornin' ", the new Gladys Walton production. Sennett Greeted by City Officials at Philadelphia Prominent city officials and well-known business men, headed by Maurice E. Felt, owner of the Aldene theatre, comprised the reception committee which greeted "Mack Sennett and his party at the Broad Street Station on their arrival in Philadelphia for the opening of "Molly O" at the Aldene theatre. Motion pictures were taken which were later in the evening projected at the Aldene. Among the prominent Philadelphians who met Mr. Sennett was the secretary to the mayor, the director of public works, director of education, president of the city council and several members, the director of safety, and city and state court judges. "Sailor-Made Man" Scores Triumph, Says Head of Associated Exhibitors Producer Roach and President Arthur S. Kane Exchange Felicitations— Comedy Given Feature Position on Program A triumph has been scored in every part of the United States by the latest Harold Lloyd attraction, "A Sailor-Made Man," declares Arthur S. Kane, president of Associated Exhibitors, through which organization Hal. E. Roach presents the Lloyd pictures. The selection of the comedy by managers of many first-run theatres as the feature of their bills has been the occasion for an interchange of felicitations between Mr. Kane and Mr. Roach. Hal Roach Gratified From his studios in Culver City, Mr. Roach sent the following telegram to Associated Exhibitors a few days ago: "I am immensely gratified at the triumph of 'A Sailor-Made Man' in leading theatres throughout the country. In acclaiming it worthy of feature position in the program of first-run houses, exhibitors have vindicated Mr. Lloyd's longcherished confidence that good, wholesome comedy would one day receive such recognition. The enthusiasm and cooperation shown by these live owners and managers is deeply appreciated by Mr. Lloyd, myself, and the entire staff." Mr. Kane sent an appropriate reply, warmly congratulating Mr. Lloyd and Mr. Roach. Also, he made a statement, in whic'.i he said: Is Tribute to Star "To win such recognition as Harold Lloyd and 'A Sailor-Made Man' have received is indeed an extraordinary^ achievement. That exhibitors in every section of the country should give a com VIORA DANIEL and Henry Murdock in " 'Twas Ever Thus," a new Educational-Christie Comedy. edy the feature position in their bills is a splendid tribute to the star and his production, and it should be gratifying to every lover of comedy of the highest type. "Theatres in which 'A Sailor-Made Man' has been given the feature place are located in cities on both coasts and the great centers in the interior districts. I have not at hand a complete list, but every city which I am about to name occupies a key position and most of them are the most important cities in their states. In addition to the first-run theatres, a very large number of second and third-run nouses in every district have made this Lloyd offering the feature of their program. Records Are Broken "All records of the Symphony theatre, Los Angeles, of which Dr. Brockwedel is manager, were smashed when 'A Sailor-Made Man' ran there for fifty consecutive days. In 369 performances the picture played to an estimated total of 150,000 persons, and the engagement was terminated only because of a previous booking contract at the Symphony. For two weeks, beginnnig December 31, this comedy was the feature attraction in the Blue Mouse theatre, Portland, Ore., and Manager John Hamrick booked it for a return engagement covering three days late in January. During the week of January 1, S. Barret McCormick and Paul Gusdanovic showed the picture simultaneously to over-flowing audiences in the Allen and Circle theatres of Cleveland, and for the week just following Christy W. Deible procured it for the Liberty theatre, Youngstown, O., and Edward A. Zorn for the Temple, in Toledo. Contracts Are Signed "Some of the other live managers or company officials who have signed contracts for showings of this comedy in the larger houses of the country are: "Harry Crandall, Metropolitan, Washington; S. L. Rothafel, Capitol, New York; Mr. Blumberg, Strand, Gloucester, Mass.; Moe Mark, Strand, Lynn, Mass.; Joseph Wallace, Proctor's. Albany, N. Y.; Edgar Weil, Strand, Syracuse, N. Y.; P. Lavine. Olympia, New Haven, Conn.; A. C. Morrison, Majestic, Hartford, Conn.; Mr. Fabian, Branford, Newark, X. J. the Regorson Corporation, Regent, Rochester, X. Y.; ' Harold Franklin, Shea's Hippodrome, Buffalo, N. Y.; Mr. Keough, Strand. Minneapolis; Mr. Goldman, Astor, St. Paul (.both these last two-narned are Ruben & Finkelstein houses J; Harry Goldberg, Sun, Omaha; Central Amusement Company, Lyric, Indianapolis; A. F. Brentlinger, Victory, Evansville. Ind.; T. G. Heller, Victory, Kokomo, Ind.; W. S. Butterfield, Majestic, Kalamazoo, Mich.; Des Moines Theatres, Inc., Strand, Des Moines, la.; Leo Landau, Alhambra, Milwaukee; Mr. Becroft, Parkway, Madison. Wis.; S. A. Lynch, Howard. Atlanta, and Rivoli, Chattanooga, Tenn., Mr. Lynch signing also for the entire Lynch circuit; Sam Abrams, Crown, Houston, Tex.; I. Libson, Strand, Cincinnati, and Colonial, Columbus, O.; McCollister & Cooper, Wichita Theatre, Wichita, Kan.; L. M. Crawford, president Amusement Syndicate Company. Grand, Topeka, Kan.; Gus Sun, Regent, Springfield. O."