Exhibitors Herald (Apr-Jun 1922)

Record Details:

Title:
Exhibitors Herald
Date:
Apr-Jun 1922
Author:
Exhibitors Herald Co.
Publisher:
Chicago, Exhibitors Herald
Volume:
Exhibitors Herald (Apr-Jun 1922)
Leaf #:
000488
Language:
English
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
September 21, 2023
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84 EXHIBITORS HERALD April 29, 1922 ALICE CALHOUN in a scene from the Vitagraph production, "The Angel of Crooked Street." draggy. Did not please. — Peter Krauth, Opera House, Denison, la. — Neighborhood patronage. The Barricade, with a special cast. — A special added attraction, Eugene Dennis, psychic wonder girl, in conjunction with this picture, did a capacity business for a week. — Samuel Harding, Liberty theatre. Kansas City, Mo. — Transient patronage. One Man in a Million, with George Beban. — A welcome relief from the usual run of pictures. Clean story and a good cast. Drew very good business on rainy night and pleased everyone in the house, even the operator. — E. L. Franck, Oasis theatre, Ajo, Ariz. — Neighborhood patronage. The Call of Home, with a special cast. — A very good picture. It will please !t0 per cent of any house. Has a very good flood as a thriller. Book it, you will not go wrong on this one. — J. Carbonell, Monroe theatre, Key West, Fla. — Neighborhood patronage. At the Stage Door, with a special cast. — Here is a good one. Stars are new, but they are easy to look at. Heard no kicks. Think it pleased 100 per cent. Attendance was good. — Fred M. Rich, Strand theatre, Perry, Mo. — Small town patronage. See My Lawyer, with T. Roy Barnes. — Can't hand this much on any count, lust about got by and that was all. — E, L. Franck, Oasis theatre, Ajo, Ariz. — Neighborhood patronage. A Wife's Awakening, with a spe< ial cast. — Fine picture. Interest held throughout. Local R-C office (St. Louis) always ready to help a fellow in, instead of stepping on him. — Martin W. Operle, \rmory theatre, St. Genevieve, Mo. — Neighborhood patronage. Realart The March Hare, with Bebe Daniels. Meld interest throughout. Pleased. Daniels good, as usual. — Bruce Sweet. ' )pera House, Fillmore, N. Y. — General p.-itronagc. The Speed Girl, with Bcbe Daniels — Drew a good house even though it rained a steady downpour. No one was disappointed. Picture lived up to title and showed speed. Star popular here. — Fred M. Rich, Strand theatre, Perry, Mo. — Small town patronage. Room and Board, with Constance Binney. — Good clean picture. Constance Binney always draws here. Pleased all. It is too bad that Realart was taken over by Famous Players-Lasky Corp. We are not renewing contract with Famous Players on account of poor service and so many petty annoyances that make life one darn cussing spell after another. — C. B. Clark, Iris theatre, Pacific Grove, Cal. — General patronage. The Speed Girl, with Bebe Daniels. — Pleased our patrons and they said so. — Clarence W. Langacher, New Glarus theatre. New Glarus, Wis. — Transient patronage. The Speed Girl, with Bebe Daniels. — Good. All Realarts are good. — Sams and Glover. Benjamin theatre, Benjamin, Tex. — Neighborhood patronage. A Heart to Let, with Justine Johnstone.— Very much surprised with this one. Patrons enjoyed it. 1 think that if they had given Justine Johnstone a fair tryout she would have made good. — CONTRIBUTORS perform a double service in reporting regularly and upon every picture to this department, giving vital information of c urrent value to other showmen and guaranteeing 100 per cent efficiency for "The Box Office Record." Bruce Sweet. Opera House, Fillmore. N. Y — General patronage. Selznick Why Announce Your Marriage' with Elaine Hammerstein.— If VOu have not played it, then book it and boost it strong. Miss Hammerstein has never had a better starring vehicle, and she certainly does take advantage of it It's a 100 per cent picture.— W. G. buskin Opera House, Greensboro, Ala.— Neighborhood patronage. The Way of a Maid, with Elaine Hammerstein.—A pretty good picture l-.it not up to the standard of those in which she most frequently appears.— Aclolph Kohn, Pastime theatre, Granville, X. V — Small town patronage. The Man of Stone, with Conway T carle. — A good interesting story with a capable star. Pleased patroiis. It brought in more monev than Universal's so-called special, Priscilla Dean in Reputation, yet Tearle is not a good drawing card here.— C. B. Clark. Iris theatre Pacific Grove, Cal.— General patronage. Gilded Lies, with Eugene O'Brien — Good offering for a program.— Clarence \V. Longacher, New Glarus theatre. New Glarus, Wis. — Transient patronage. The Prophet's Paradise, with Eugene O Brien. — Pictures with foreign atmosphere or costume plays do not go good here, but my patrons as thev passed out pronounced this as good. I did not see it.— Adolph Kohn, Pastime theatre, Granville, N. Y. — Small town patronage. The Greatest Love, with Vera Gordon — Not much to it. Picture drags. Too much sob stuff for the storv. In fact it is mostly hugs and kisses.— C. H. Simpson, Princess theatre, Milieu, Ga — General patronage. Gilded Lies, with Eugene O'Brien — Failed to please. Very slow moving with very little story. May get by.— I.' W. Siebrand, New Grand theatre, North wood, N. D. — Neighborhood patronage Good Night Paul, with Constance Talmadge. — A very good and clever comedy which pleased them vcrv muchPeter Krauth, Opera House] Denison la. — Neighborhood patronage. The Miracle of Manhattan, with Elaim Hammerstein. — If this does not pleas, there is something the matter with tin works. Fine production. — Clarence \Y Longacher. New Glarus theatre. N'ev Glarus, Wis. — Transient patronage. The Man Who Lost Himself, witl William Faversham. — Did not see thi one but heard several good comment about it the following day.— O. H. South worth, Opera House, Adams. N. Y.Neighborhood patronage. By Right of Purchase, with Norm Talmadge. — Drew well and gave excel lent satisfaction. Many favorable con" ments from patrons. These Talmade. reissues thus far (except "Scandal"— ( Talmadge) have been very good an have each and every one proved goo box office attractions. However, it only proper to state that these picturt never played this town on first release.W. J. Powell, Lonct theatre. WellingtO! O. — Small town patronage. The Girl from Nowhere, with Mini Hammerstein. — Very good. Popul; star. Easy to look at. — C. A. Jorda Opera House, Cogswell, N. D— Sina town patronage. ~ Shadows of the Sea, with Conw. Tearle. — A good program picture. Adolph Kohn, Pastime theatre, Granvil N. Y. — Small town patronage.