Exhibitors Herald (Apr-Jun 1922)

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62 EXHIBITORS HERALD June 3, 192; T RAVELING NEBRASKA THROUGH With H. E. NICHOLS Verdigre. — Joe Heins has been laid up with a severe attack of inflammatory rheumatism, but is now able to walk around. Joe is running what he calls a "Community Matinee" free admission, under the auspices of the local merchant's club. * * * Creighton. — The home of the "Blizzard Fan" Company. F. C. Largen, the inventor, demonstrated for us, a 36-inch fan operated by a 5 horse-power motor, and explained it would ventilate theatres up to a capacity of 600 seats. Mr. Largen was formerly a technical engineer with the General Electric Company. Cliff Largen, his son, is running the Lyric and states business is fine. Plainview. — F. G. Jewell states that his monument business is a dead issue right now so he has plenty of time to remodel his Jewell theatre and redecorate. Fred is sure a Simplex booster. * * * Brunswick. — Frank Ferrell has taken over the Paramount theatre and will run two nights a week, for the present. Frank reports business picking up. * * * Clearwater. — A new Gardiner screen, size 10x12 has been hung in the Palace. M. M. Hanson says his garage business is good but the theatre's punk. * * * Ewing. — E. L. Davies, the local hardware merchant, has closed his Quality theatre down to one night a week. * * * Orchard. — The Rex is now running under the able management of A. C. King, Jr., a local banker. 'Tis said Fred Largen of Creighton made a real showman of A. C. Page. — C. L. Shanner is everything but the station agent in this town. The Cozy is doing a nice business, too. Here's one town where the exhibitor is sure of getting the juice as C. L. operates the local electric light plant. * * * Atkinson. — A. G. Miller, a former salesman, has joined the exhibitorial ranks. A. G. is operating the Miller theatre at this point and plans to build a 400-seat house this year where he will install the latest equipment. * * * Stuart — Max Seger was all excitement the other night, the reason was a big special feature he was putting over. The Gem will be completely remodeled this summer and play two nights a week. * * * Newport. — Jim Sutherland states business is a little off and that he will now run only two nights a week. Jim's place at Basset will only be open one night a week. * * . * Long Pine. — H. G. Schmidt has purchased the Palace. H. G., 'tis rumored, is a former base ball player of note and hails from Hastings. This house can boast of wonderful projection. * * * Johnstown. — The Lyric has a force of painters at work. The house is being redecorated and new scenery installed R. F. Geinisch, the owner, states he has this place for sale. * * * Valentine. — H. C. Jennings has just finished remodeling the front of the Jewell and opened his new curio room in the basement, which is free to patrons. H. C. states he has traveled all over the world and he has picked up relics from various An amusing scene from "Yellow Men and Gold," the Gouverneur Morris story, directed by Irvin V. Willat and distributed by Goldwyn. countries and his collection of trophie makes a large and interesting exhibit. * * * Crookston. — Emil Saurwein has take over the Star and plans to remodel an reseat this Spring. Emil will also insta! his own power plant. Running tw nights a week. * * * Cody. — The Empress is owned by J. E Estle, editor of the "Cody Cowboy." Mi Estle's health is improving rapidly an he is now able to get about a good dea A new machine will be installed soon. * * * Rushville.— A live wire has taken ove the Essaness by the name of J. E. War ren formrly of Antioch. A six piec orchestra has been engaged for both th picture and a large dance hall, in th basement. J. E. will also conduct street dance pavilion this summer. * * * Hay Springs. — We have read the "Wha the Picture Did for Me" reports tha came from this town and we now kno^ why they were so good. Cal Horn an> Paul C. Morgan are showmen of the firs water. The Star theatre is as complete house as any small town can boast o and the projection all that can be wishei for. Two latest type Simplex machine have been installed. * * * Chadron. — Business going along her as usual, states James W. Pace. Wfound Senior Pace having a hot argu ment with his son, Archie L., as ti whether the "Old Nest" would draw am please more people than "Over the Hill.' The Pace will run seven nights a weel during the summer and the Empress under the guidance of Clyde W. at Got don, six nights. * * * Crawford. — Mrs. G. V. Higgins, thi charming owner of the Elite, has just re turned from a vacation spent at differen California resorts and a side trip to thi Hawaiian Islands. E. M. Wold has opened the Oper; House, seating 450 and is playing fea ture pictures and running dances. / new fire proof booth has been installs and the place redecorated. E. M. state: he played "Way Down East" to capacitj business. * * * Bridgeport — J. I. Zimmerman, ownei of the Lyric, is planning a new 800-seaJ house. Exhibitor Zimmerman also owttl the Ideal and Star theatres at Bayard Thomas Ishmael is managing the Idea' and the Star is closed. * * * Minatare — W. H. Evans has closed hit house the Evans for the summer. WiB reopen Sept. 1. * * * Scotts Bluff— The Star, a new house of 400 seats, is now open and W. E. Calhoun reports business dull. This towr is in the heart of the beet sugar industr) and money is tight. Bill Ostenberg also lives here, a live wire showman and manager of the Or phcum. Bill is installing a radio set and as an exploiter of pictures, he is » past master. * * * Mitchell — One of the pioneers of the show business is running the Crystal at this place. We refer to H. E. RodeL He plans to close Mondays and Tuesday! during the summer months. A new machine will be installed this Fall. 1 * * * Morrill— A. R. Seward has purchased the ideal from (i. A. l'arberry and will run three nights a week for the Prcse^ The house has been entirely remodeled and decorated and is enjoying good ron age.