Exhibitors Herald (Jul-Sep 1922)

Record Details:

Title:
Exhibitors Herald
Date:
Jul-Sep 1922
Author:
Exhibitors Herald Co.
Publisher:
Chicago, Exhibitors Herald
Volume:
Exhibitors Herald (Jul-Sep 1922)
Leaf #:
00028
Language:
English
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
September 21, 2023
Something wrong or inaccurate about this page? Let us Know!

Thanks for helping us continually improve the quality of the Lantern search engine for all of our users! We have millions of scanned pages, so user reports are incredibly helpful for us to identify places where we can improve and update the metadata.

Please describe the issue below, and click "Submit" to send your comments to our team! If you'd prefer, you can also send us an email to mhdl@commarts.wisc.edu with your comments.




We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.

Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.

ZU J. A n 1 D I 1 U K 5 II C, K A L JJ JU1Y Summer Pictures That Pull Business! Just when exhibitors need high grade pictures most to combat Hot Weather Amusements and out-door sports, there usually is a let down in productions. First National, however, has a list of releases for this Summer that will deliver the goods. There will be no let down. We are [giving you just as fine attractions as you get any time, selected especially to make money during the Hot Spell. Richard Barthelmess presented by Inspiration Pictures, Inc., in "Sonny" His third big production for First National and a worthy successor to "Tol'able David." Taken from the play by George V. Hobart and directed by Henry King. Norma Talmadge presented by Joseph M. Schenck in "Smilin' Through" Eight reels of Storm and Sunshine. Adapted by James Ashmore Creelman and Sidney A. Franklin from Allen Langdon Martin's play. Directed by Sidney A. Franklin. Oliver Morosco presents his stage success "The Half Breed" A story of tradition's barrier and how he smashed it. The play that has been road showed all over the country and is known to every one. With Wheeler Oakman. Buster Keaton presented by Joseph M. Schenck in "My Wife's Relations" One of Keaton's funniest and well worth featuring on your program — a sure hot weather winner. Written and directed by Buster Keaton and Eddie Cline. Open market. Marshall Neilan presents his latest First National "Fools First" With Claire Windsor, Richard Dix and Claude Gillingwater. Suggested by Hugh MacNair Kahler's story in the Saturday Evening Post. Anita Stewart presented by Louis B. Mayer in "Rose o' the Sea" From the book by Countess Barcynska and directed by Fred Niblo, director of "The Three Musketeers." A thrilling tale of the wrecks of the sea — and of society. "One Clear Call" presented by Louis B. Mayer The John M. Stahl Production A gripping tale of masked avengers in a wild night ride. From the book by Frances Nimmo Greene and directed by Tohn M. Stahl. Mack Sennett presents his latest 2-reel fun maker "Gymnasium Jim" A comedy that will keep your patrons roaring from start to finish. With Billy Bevan and Mildred June. Directed by Roy Del Ruth. Open market. Constance Talmadge presented by Joseph M. Schenck in "The Primitive Lover" One of the fascinating comedienne's most sprightly pictures. Adapted by Frances Marion from "The Divorcee" by Edgar Sehvyn and directed by Sidney A. Franklin. (Catherine MacDonald presented by B. P. Schulberg in "Domestic Relations" The most beautiful woman of the screen in an interesting story of domestic tangles. Story and scenario by Violet Clarke and directed by Chet Withey. Dorothy Phillips presented by Allen Holubar in "Hurricane's Gal" A thrilling story of the sea and a smuggling ship commanded by a girl. Adapted and personally directed by Allen Holubar from the story by Harvey Gates. Charles Ray presented by Arthur S. Kane in "Smudge" Written by the famous movie writer, Rob Wagner. Produced by Charles Ray Productions, Inc., and distributed by First National Exhibitors Circuit, Inc. Open market. You Can Depend on First Nationals Summer and Winter