Exhibitors Herald (Jul-Sep 1922)

Record Details:

Title:
Exhibitors Herald
Date:
Jul-Sep 1922
Author:
Exhibitors Herald Co.
Publisher:
Chicago, Exhibitors Herald
Volume:
Exhibitors Herald (Jul-Sep 1922)
Leaf #:
00039
Language:
English
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
July 25, 2024
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July 1, 1922 EXHIBITORS HERALD ai Looks like an automobile racer, but it isn't. It's Eddie Cline directing Buster Keaton in "The Frozen North" for First National. First National's Dollar-aWeek-Men leaving Chicago en route to Los Angeles. Left to right, the exploitation contest winners are: Alfred Gottesman, Shenandoah, Pa.; Ralph Lieber, Indianapolis; G. E. Millard (accompanying Lieber), Indianapolis; Joe Burton, Toccoa, Ga.; Nick McMahon, Jr., Ironton, O.; Ben Davis, Gloversville, N. Y., and A. G. Stolte, Des Moines. The women and the aviator in the picture are relatives of Mr. Burton. Talking things over during filming of "Douglas Fairbanks in Robin Hood" for United Artists. Arthur Edeson, chief cameraman; Allan Dwan, director, and Irvin J. Martin, designer, are in the center of the picture. Tea time while on location during production of George Melford's "Burning Sands" for Paramount. Left to right: Fenwick Oliver, Louise Dresser, Mervyn Leroy, Wanda Hawley, Stellar de Lanti and Milton Sills. Rodolph Valentino, Paramount star, in a bit of brilliant cape play in "Blood and Sand," his first starring vehicle under the banner of Famous Players-Lasky Corporation. Fred Niblo directed. Mechanical staff at Vitagraph's studio in the East gather around Corinne Griffith to hear program over star's portable radio set which was specially designed for her by Elmer B. Meyers.