Exhibitors Herald (Jul-Sep 1922)

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58 EXHIBITORS HERALD July 22, 1922 A scene from the latest U. F. A. Production, "The Greatest Truth" directed by J. May and being distributed through Famous Players-Lasky. time theatre, Granville, N. Y. — Small town patronage. 45 Minutes from Broadway, with Charles Ray. — Poor business but no fault of picture. Very fine acting. Star at his best. Like all other First Nationals, too high tor small towns.— Lola H. Bell, Queen theatre, Lonoke, Ark. — Small town patronage. The Great Adventure and The Master Mind, with Lionel Barrymore. — These are only program pictures and got by only by aid of a good slap stick comedy with my patrons. The first one is supposed to be a comedy, but my folks could not laugh at the funeral. — Floyd W. Reed. Orpheum theatre, St. Bernice, Ind. — Small town patronage. The Kid, with Charles Chaplin.— With Ferris-go-round and Merry-wheel and hot weather, this was the only thing during the week that drew anything. Lost money but not fault of the picture. — Fahrney & Elson, Electric theatre, Curtis, Neb. — Small town patronage. Smilin' Through, with Norma Talmadge. — Why did First National rate this picture at $1,200,000 when Schenck says he spent $300,000 to produce it? A good picture, heavily exploited, nut lost money account of high cost. Watch your step when buying. — C. B. Davis, Norwood theatre, Norwood, O. — Neighborhood patronage. Blind Hearts, with Hobart Bosworth. — Great picture. Good ice scenes and story well acted. No comedy at all. Heavy stuff.— S. V. Wallace, Idle Hour theatre, Cambridge Springs, Pa. — Transient patronage. The Golden Snare, with a special cast. — It's alright, but not as good as the other three Curwoods. Very small crowd. Lost money. — G. F. Rediske, Star theatre, Ryegate, Mont. — Small town patronage. Home Talent, a Mack Sennett production.—Good comedy, and a good drawing caid here. — Roy W. Adams, Pastime theatre, Mason, Mich. — Small town patronage. Nomads of the North, with a special cast. — Best northern ever played here, but is getting old. — J. A. Holmes, Arcade theatre, Holtville, Calif. — Neighborhood patronage. The Golden Snare, with a special cast. — Very good Far North mounted police story. Hie formula is old, but nevertheless pleases. Lewis Stone is fine. Business very poor on it, but not the fault of the picture. — Ben L. Morris, Olympic theatre, Beilaire. O. — General patronage. My Boy, with Jackie Coogan. — This is much better than Peck's Bad Boy. Everyone pleased at top prices. A good word should also be said about Gillingwater, for he has much to do with putting this over. — Wm. E. Tragsdorf, Trags theatre, Neillsville, Wis.— Small town patronage. The Sky Pilot, with a special cast. — Get the ministers out to see this one. Not a kick. Well liked and it drew well in spite of the conditions and weather. Book it and boost.— Floyd W. Reed, Orpheum theatre, St. Bernice, Ind. — Small town patronage. The Human Desire, with Anita Stewart.— This one was well liked by my patrons. The storm scene is good. Had many good compliments on this one. — C. H. Simpson, Princess theatre, Millen, Ga. — General patronage. Mamma's Affair, with Constance Talmadge. — Poorest Constance Talmadge picture I have played. Many people walked out on it and had many complaints. This is the first picture of this star that did not please my patrons. Business poor. — Custer Carland, Victoria theatre, Frankfort, Mich. — General patronage. Two Minutes To Go, with Charles Ray. — A comedy drama of college football life and made a good mid-summer picture. Did better for us than any previous Ray picture. Our people seemed to like it and the college spirit and fun. Good three days.— Ben L. Morris, Elk Grand theatre, Beilaire, O. — General patronage. Fox Up and Going, with Tom Mix. — Tom Mix had a pretty big contract on his hands when he agreed to pull a crowd into our house when the mercury was hovering around 100, but he was equal to the occasion, as young America turned out in force — the newsboys and other hard-boiled youths who don't care a rap about the weather. Quite a number of Peppy Pollies were also in evidence. Brothers and Sisters, were you ever at a ball game when the male population cheered a favorite? Well that is the way this crowd greeted Tom Mix at his first appearance on the screen, and they kept it up continually until the last villain was hung and the rope put away and virtue and right were triumphant. And there are those who would deprive these young people of such pleasure.— Wm. H. Creal. Suburban theatre, Omaha. Neb — General patronage. Thunderclap, with a special cast.— Mr. Fox, our hat is off to you on this one along with a handful of thanks for giving us such a picture as Thunderclap. Our patrons came in the first night expecting to see an ordinary special and got the surprise of their lives. The second night told the story and reminded us of the "good old times." Give us more of these "They Satisfy'.' kind of pictures Pleased 100 per cent.— V. G. Bollman. Castalia theatre, Castalia, la.— Small town patronage. The Last Trail, with a special cast.— Best Zane Gray picture I have ever run. It is great. Pulled more than regular Saturday night crowd.— C. Malphurs Dreamland theatre, High Springs, Fla.— Small town patronage. Rough Shod, with Charles Jones.— Nice gentle western drama in which Charlie (Why didn't he select Percy?) Jones rides through and waves a gun but is careful not to do anything rash. —Ben L. Morris, Olympic theatre, Beilaire, O. — General patronage. Strange Idols, with Dustin Farnum — A good picture. Pleased my patrons.— Adolph Kohn, Pastime theatre, Granville, N. Y.— Small town patronage. Chasing The Moon, with Tom Mix — This is one of Tom's good ones. In fact I have never had a bad one. Plenty of comedy in this picture to keep them smiling. I always do a good business when I got him.— C. H. Simpson, Princess theatre, Millen, Ga— General patronage. Trailin', with Tom Mix. — Very good. Tom Mix gets them in for me.— A. A. Neese. Beatrice theatre, Haw River, N. C. — Neighborhood patronage. Western Speed, with Charles Jones.— This is the best of the star that I have run. Almost as good as Mix. Speed, action, thrills. — Floyd W. Reed, Orpheum theatre, St, Bernice, Ind.— Small town patronage. Without Fear, with Pearl White.— Good picture, but didn't draw. Pearl White no good here. Worked in too many serials.— C. R. Sullivan, Fair theatre, Amarillo, Tex. — General patronage. The Fighting Streak, with Tom Mix.— A good picture. — Adolph Kohn, Pastime theatre, Grandville, N. Y. — Small town patronage. Queen of Sheba, with a special cast.— I ran this production two consecutive , COMING! DESERTED AT THE LTAR