Exhibitors Herald (Jul-Sep 1922)

Record Details:

Title:
Exhibitors Herald
Date:
Jul-Sep 1922
Author:
Exhibitors Herald Co.
Publisher:
Chicago, Exhibitors Herald
Volume:
Exhibitors Herald (Jul-Sep 1922)
Leaf #:
000941
Language:
English
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
July 25, 2024
Something wrong or inaccurate about this page? Let us Know!

Thanks for helping us continually improve the quality of the Lantern search engine for all of our users! We have millions of scanned pages, so user reports are incredibly helpful for us to identify places where we can improve and update the metadata.

Please describe the issue below, and click "Submit" to send your comments to our team! If you'd prefer, you can also send us an email to mhdl@commarts.wisc.edu with your comments.




We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.

Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.

September 9, 1922 EXHIBITORS HERALD 9 When Will You See? "Rich Men 's Wives " Rnthafp/ i\ ul i in § a kJU lmj Rnthafel 1\ UL 1 (Ul CI lil/UKCU Rn 1 n htn n Xr PC /n t T LJU.lU.ULl 1 1 Lie IVUli iJUU' LJU LUUU.ll. Lie. iYULZ' LiUUKKU ftl i r*rl f\l /Tr c /"* rl art r*Vy i Ylt/lUIUo t_/Cf fCf f CK S/Tf f #) JUU/ IllL,llUlUO JL/IC/ILK LjUU KtZU (Loew Metropolitan Circuit) i4. //. £/an& 5a w A. //. £/an* Booked Eugene Roth Saw Eugene Roth Booked Tom Moore Saw Tom Moore Booked Frank Newman Saw Frank Newman Booked Jensen & Von Herberg Saw Jensen & Von Herberg Booked Fred Miller Saw Fred Miller Booked Skouras Bros. Saw Skouras Bros. Booked Turner & Dahnken Saw Turner & Dahnken Booked Rowland & Clark Saw Rowland & Clark Booked I. Libson Saw I. Libson Booked "RICH MEN'S WIVES" BOOKED AT SIGHT By exhibitors who can afford only the best IT'S A MONEY MAKER I Martin J. Quigley, Editor and j Publisher of Exhibitors Herald, I Baw it and wrote : — I " 'Rich Men's Wives' is a valuable I addition to the list of big pictures of \the current season. . . .AlLichtman | launches his distributing organization | with a Gasnier producti Otl it' hich is j entitled to recognition as a first rate j attraction in every important aspect. j It is a lavishly and effectively proj duced Society Drama. It is enacted | by a singularly fine cast. IT IS ONE | OF THE SEASON'S OUSTAND1 ING RACTIONS." Arrange to see it at the nearest AI Lichtman Exchange DISTRIBUTED BY AL-LICHTMAN CORPO R.ATI O N 576 FIFTH AVENUE NEW YORK CITY Roger Ferri, in MOTION PICTURE j WORLD, calls it a box-office "tornado" { and in addition says: "Whatever superlative claims you make for l this feature will be substantiated by the § picture itself, for it has everything — pathos, \ humor, thrills and romance. . . . This pio 1 Hire can be shown at the 'blue blood' houses \ and the so-called small town theatre, and go | over like a tornado!" \ Laurence Reid, in MOTION PICTURE NEWS, saw it as: "A woman's picture — the mother love | theme being developed to stimulate the i feminine sex. . . . A good box office title I likely to attract the eye everywhere, a couple f of good troupers in House Peters and Claire § Windsor, and a society background charged | with real smart atmosphere — these will be \ sufficient to make this picture popular]^ wherever shown."