Exhibitors Herald (Jul-Sep 1922)

NEWSPICTURES \TLTITH a view to giving the exhibitor a better understanding of the importance of the WW News Weekly, to himself and to his public, and also for the purpose of providing ways and means whereby the exhibitor may apply better exploitation to his \ews Reel feature, the "Herald" has established this department. WICHITA READS FACTS Stanley TV. Chambers Uses "Herald" Newspicture Copy To Educate Miller Patrons * FINAL EXTRA ★ KINOGRAMS No. 2180: Big Crowds Attend Opening of Atlantic City Beauty Pageant — Surgeons Rally to Help President's Wife — Sweetser Wins Amateur Golf Title — British Visitors Bring Memorials — Vale Football Squad in First Practice— Builds Boots for Walking on Swamp — Nation's Athletes in Newark Track Meet — Balic Ruth Umpires Kiddies' Ball Game — New York Police Hold Fifth Annual Field Day — Territorial Specials. KINOGRAMS No. 2181: House Hears End of Tariff Fight — Old Timers of Big Leagues Play Ball at Boston — International Association of Police Chiefs Convenes in New York — Pola Negri Arrives in America to Act in American Pictures — Fair Climbers Try Skill on Ice Peaks — Retail Clothiers Show Modern and Old Time Fashions — Greek Hercules in Demonstration — MacMillan Returns from Arctic Explorations — Territorial Specials. PATHE NEWS No. 74: Sweetser Wins Amateur Golf Title — Oklahoma Indians in Pow-Wow — Auto Kings Ascend Pike's Peak — Allies Watch Greek-Turkish Situation — Babe Ruth Umpires Kiddies' Ball Game — German Student Flies Three Hours in Motorless Plane — Free State Chooses Successor to Arthur Griffith — Denby Welcomed Home — Surgeons Attend Mrs. Harding — Newark Woman Mother of 14 Children at 32 — Italian Police Seize American Liner — Select America's Prettiest Girl at Atlantic City — Territorial Specials. PATHE NEWS No. 75: Harvard Football Squad in Practice — Police Chiefs Convene in New Vork — Mohammedan Pilgrimage to Mecca Begins — English Re-Fight Battle of Jutland — Fort Worth Motor Boat Has Radio — Visit with "Old Dad." California's Stone Faced Mountain Man — WilkesBarre Miners Win Strike — NewFashions Displayed at New Vork Style Show — Army Blimp Starts on Atlantic-to-Pacific Voyage— Build Canals in Rome Marshes to Check Malaria — Territorial Specials. SELZNICK NEWS No. 1074: California Society Women Ride to Hop Fields in Limousines— Italian Marines Seize American Liner — Germans Hold Wind-propelled Crafts Convention — 200,000 Convene at Young Canada's Day in Toronto — Greek Hercules in Demonstration — Michael Collins Buried —Oil Pumped from Pacific Ocean Bed — President's Wife Seriously 111 — 100,000 Attend Opening of Atlantic City Beauty Pageant. SELZNICK NEWS No. 1075: U. S. Air Officer Smashes Record in Coast to Coast Flight — Leipzig Fair Indicates German Industrial Revival — Newark Methuselah Becomes Citizen at 97 — Toronto School Children Taught on Roof Tops — Italian Peasants Pray for Rain — Cars Roll Down Banks in Missouri Wreck — Kid McCoy Ready for Ninth Marriage — California Football Team at Practice — Races at Sacramento — Princess Nina and Prince Paul Wed at London — Greeks Serenade British Embassy at Athens — Mabel Normand, Pola Negri. Samuel Untermeyer, Frank A. Yanderlip Arrive in New York. INTERNATIONAL NEWS No. 73: Sweetser Wins Amateur Golf Title — Mrs. Harding Seriously 111 — Denby Tries Submarine Diving — Kitty Campbell Chosen Most Beautiful American Girl — Lt. Doolittle Sets World Record in Coast-toCoast Flight — Turks Rout Greeks in Great Asia Minor Offensive — Indian Natives in Weird Rites Before Hindoo God — Territorial Specials. INTERNATIONAL NEWS No. 74: Denby's Flight Over Pekin — Champion Racing Dogs Train for Snow Derby — Pola Negri and Mabel Normand Arrive in New York— Sculptor Completes Model for $500,000 Memorial to General Meade — Army's New Blimp Starts OceantoOcean Flight — India's Strangest Feast Filmed — Territorial Specials. WUMIm — BIO! > — OH*. Ctf» THE NEWSPICTL RE STUDIO THE WIDE WORLD Th Work] is Ihe Newspicture Studio. "Old Sol" is it* Klei* light battery. Mountain plateau. Desert flat. Ocean bed and Ootid bank ire among its unnnmberrd Slaves. Kale writes its Scenario. Destiny directs Humanity is Ms Star and its Stock Company. Newspietures Are Always Good Pictures. Utler fidelity to Life is (be Newspi dorr's distinctive attribute, lb Drama is th? incomparable Fiction of Pact; Its Humor is the unimaginable Irony of Reality; lla Melodrama is the miraculous matchworfc man makes of Existence; Incomprehensible Coincidence im-splicable Death, inexorable Justice, illimilablc Jl> stery— ihrsc art implements of entertainment and rnlightrnriu-nt in the Newspicture' s Production Equ-pmenL Ineffaceable historical record perpetualrd by the .Newspicture gives it passport I i the realm of Civilization's benefactors. Obliterating Ihe murky pane of printed eloquence, it reveals with identical perfection martial millions in titanic combat and the solitary scientist in his snail's crawl to victory over the inscrutable. These and all that ranges between tt recreates instantly and forever for >Jau. By grace of the Newspicture Tomorrow's Man will view in detail the building of Today's pyramids, the burning of Today's Home, the death sail) of Today's Armada. Tomowwors Woman m ill witness al first hand the triumph or Today's Joan of Arc. the heroism of Today s Barbara Frietchir. Ihe disaster of Toilay's Cleopatra. The World is Ihe Newspicture Studio. In it Ihr work of Prodoctioa b-san with Ihr invention of Ihe Motion Picture and will continue until Ihe dawn of Doom. All transpiring between the Xewspictorr preserves intact for the last Man. The Ncwspicliirr has made Time perpe triable William R, Weaver. Theater Ed.tor Exhibitor * Herald PROGRAM— La»* Half of Weeh Thursday. Friday. Saturday — September 14. Ij. — Presentation i ranged by Miller Managrtnent, showing in deluxe form at 2:30. 7:30. 9:20 I — OVERTURE — "Le pas de Fleurs — from the Ballet — "Nula" -_ OefiOea DHibn >m iwhwNiHj b> hi* haAVtv. He ■ t I hkw?. m ate papaW T* an -Cowrta-. -NaTLi tr-1 ~Lm Sriwrre !" TV Wirt Krw> f faZnrt -Of TV now*n'y£a«o* J* hi. *w^l!f"r>FOT*ta«. "* Miller Theater fh-rbestra I'. Hans Flalh. Conductor Hone Messersmith, Organist II — News Review and Topics of Ihe Day — An interesting compila tion of the world's news, presented with atmospheric musical setting by Miller Orchestra. III— The Miller management takes great priti. in presenting the eminent pianist and composer. HANS HANKF. An entire change of program. In three concerts daily. The musical event of the year. Coming to Wichita from BaTban & Kali Theater fa Chicago. (Mason-Hamlm Concert brand Piano from •Ebrrbardl-Hays Music Co.1 IV— CLAIRE WINDSOR. HOUSE PETERS. Baby Richards Head rick, and a magnificent east in a play of toiday — -RICH MEN'S WTVES" Rig in theme — Thrilling in dramatic action — Charming in emotional appeal See this picture and then ask yonrsetf if neb m.-n's wives are (o be pitied, scorned or envied. THE CAST • Mnwn Irv Uodl-vBUrr. -SKIPPER DAN MASON, justice of the peace, deputy constable, president of the school board, deacon in the church, motorman and conductor of the Tonncrrille Trolley, with Little Katriaka and the whole gang, in another festival of laughter. "TOON E R VI LLE TOPICS" The above is a reproduction of pages 14 and 15 of the excellent 38-page house organ published by Stanley N. Chambers, long a leader in American showmanship, for the clientele of the Miller theatre, Wichita, Kan., one of the new and better theatres erected in the past year. The left hand page carries the feature story which appeard upon this page of the Seventh Anniversary Number cf "Exhibitors Herald." At the time of its publication an introductory word suggested that the material was calculated for publication by exhibitors, written as it was for the purpose of presenting the newspicture in glowing terms to the reader unaccustomed to regarding it as other than an incidental item of the modern motion picture performance. Mr. Chambers' use of the copy is easily the most effective that has been noted to date. To fully appreciate the forcefulness of the copy as presented by Mr. Chambers, it is necessary to know something of his house organ. Of the 38 pages, 4 are in heavy cover stock, richly printed in several colors. Four more compose an advertising insert on the same stock and also in brilliant colors, so far as we have noted the only color insert appearing in any theatre publication in the world with regularity. The remaining 32 pages carry current and coming program tabloid, a wealth of well written text matter and an abundance of Wichita advertising. As a whole the Miller organ shares leadership with that oi the Palace theatre at Hamilton, O., in current theatre publication. Presented in such manner to such a clientele as the Miller enjoys, the newspicture doctrine offered strikes powerfully for the news reel in Wichita. It goes without saying that the Miller book is read. Its contents reflect interest accorded. It follows that Miller patrons cannot but feel an added appreciation for the topical reel subsequently.