Exhibitors Herald (Sep 1923)

Record Details:

Title:
Exhibitors Herald
Date:
Sep 1923
Author:
Exhibitors Herald Co.
Publisher:
Chicago, Exhibitors Herald
Volume:
Exhibitors Herald (Sep 1923)
Leaf #:
000487
Language:
English
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
September 21, 2023
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September 22, 1923 EXHIBITORS HERALD 79 Paramount Hollywood, a James Cruze production. — An extra good picture, well directed and characterized. In addition to being a novelty it is very entertaining and will draw wherever advertised. There is a dandy moral in the plot, which has plenty of comedy relief to suit any crowd. I would suggest that it is a good bet in any theatre. The unknown cast (leading characters) did wonderful. — H. J. Longaker, Howard theatre, Alexandria, Minn. — Patronage, farmers and retired farmers. Children of Jazz, with a special cast. — A little better than program picture. Only fair drawing power. Seemed to please them that saw it. Advertising good, photography fine. Admission ten and thirty cents.— J. F. Hileman, Broadway theatre, Mt. Pleasant, Mich. — General patronage. Children of Jazz, with a special cast. A good picture but failed at the box office.— F. Meyn, Pershing theatre, Kansas City, Kans. — General patronage. Homeward Bound, with Thomas Meighan. — Seven reels. Very good program picture. Sea storms were excellent. Plot interesting throughout. Direction good except in a couple of spots. Characters and stars well chosen. My people enjoyed the picture to the limit. Seashore audiences will criticise (or laugh at) ship captain being the whole crew at times when not necessary. — H. J. Longaker, Howard theatre, Alexandria, Minn. — Patronage, farmers and retired farmers. A Gentleman of Leisure, with Jack Holt. — One of Jack's good ones. Pleased all. Jack always well liked here. — M. J. Babin. Fairyland theatre, White Castle, La. — General patronage. Mr. Billings Spends His Dime, with Walter Hiers. — Where does Paramount get the idea that Hiers can take Reid's place? Half of audience disgusted. Ran two days to poor business. — W. T. Waugh, Empress Theatre, Grundy Center, Iowa. — Small town patronage. The Exciters, with Bebe Daniels. — A good fast moving picture. — C. F. Krieghbaum, Paramount theatre, Rochester, Ind. — General patronage. Grumpy, with Theodore Roberts. — Seven reels. Highly entertaining. Theodore Roberts at his best. Hold interest to end. Should be placed in column of better pictures. — T. C. Goodnight, Star theatre, Warrensburg, Mo. — General patronage. The Siren Call, with Dorothy Dalton. — The Siren Call is a worth while picture. Has plenty of action. Fight on barge as it floats down river is a knockout. Played to increased business second night. — C. B. Marks, Rex theatre, Albion, Nebr. — Neighborhood patronage. The Siren Call, with Dorothy Dalton. — Six reels. Good program picture. Pleased about 90 per cent. Fair crowd. — N. E. Frank, Regent theatre, Wayland, Mich. — General patronage. Glimpses of the Moon, with Bebe Daniels.— This is a lavish production. Weak story and poor acting. Just a program picture. When will we have a scale to pay what they are worth? — T. C. Goodnight, Star theatre, Warrensburg, Mo. — General patronage. Glimpses of the Moon, with Bebe Daniels.— Seven reels. Would class this fair. A few liked it, but receipts fell second night. Nothing to enthuse over. — Walter H. Musson, Queen's theatre, Hespeler, Ont., Can. — Small town patronage. Drums of Fate, with Mary Miles Minter. — A good program picture. — C. F. Little Jane Mercer and Claude Gillingwater in a scene from "A Chapter in Her Life" (Universal) Krieghbaum, Paramount theatre, Rochester, Ind. — General patronage. Bella Donna, with Pola Negri. — Eight reels. Another so-called special. Barely passes as a program picture. I don't think Pola can do it. — T. C. Goodnight, Star theatre, Warrensburg, Mo. — General patronage. The Impossible Mrs. Bellew, with Gloria Swanson. — Another of the dandy pictures in Paramount's 41. It's a good all around picture that will please. — C. W. Langacher, New Glarus theatre, New Glarus, Wis. — General patronage. Only 38, with Lois Wilson. — Not a thrilling picture, but entertaining. — C. F. Krieghbaum, Paramount theatre, Rochester, Ind. — General patronage. Pink Gods, with Bebe Daniels. — Pleased only about 50 per cent of my patrons. It's really only a fair program picture at its best. — C. W. Langacher, New Glarus theatre, New Glarus, Wis. — General patronage. Pink Gods, with Bebe Daniels.— A good program picture with the best of photography. Has some beautiful scenes. — Howard Varing, Royal theatre, Spirit Lake, Iowa. — General patronage. The Leopardess, with Alice Brady. — A satisfactory program picture. — C. F. Krieghbaum, Paramount theatre, Rochester, Ind. — General patronage. The Man From Home, with James Kirkwood. — Good picture and a good story. Could play any theatre. — Geo. J. Kress, Hudson theatre, Rochester, N. Y. — Neighborhood patronage. Missing Millions, with Alice Brady. — Missed a lot of admissions on this. Better miss your patrons when they come out. — H. C. Whisler, Tokyo theatre, Veedersburg, Ind. — Small town patronage. The Trail of the Lonesome Pine, with Mary Miles Minter.— Did better on this than any of Paramount's 41, and it pleased 100 per cent. — F. Meyn, Pershing theatre, Kansas City, Kans. — General patronage. Sixty Cents an Hour, with Walter Hiers. — Considered it quite an improvement over Mr. Billings Spends His Dime. Star does better work and story is more entertaining. — C. F. Krieghbaum, Paramount theatre, Rochester, Ind. — General patronage. The Valley of Silent Men, with Alma Rubeffs. — Good Northwest mounted police story. Good snow scenes and lots of action. — W. T. Waugh. Princess theatre, Reinbeck, Iowa. — Small town patronage. Java Head, with Leatrice Joy. — Positively the poorest Paramount picture we have had and one of the very few real bad ones handed us. It is no story worth while, slow moving characters that never convince and a story that has no appeal. Good actors gone bad in a worse story. Paramount should refund 75 per cent on this. They gave me 20 per cent but it was not enough. — Ben O. Morris, Temple theatre, Bellaire, Ohio. — General patronage. On the High Seas, with Dorothy Dalton.— Good. Average program picture. A sea story that should please everywhere.— W. T. Waugh, Empress theatre. Grundy Center, Iowa. — Small town patronage. On the High Seas, with Dorothy Dalton.— Very good picture. — E. J. Reynolds, Liberty theatre, Pasco, Wash. — General patronage. The Old Homestead, with Theodore Roberts. — Played to a good house. Went 100 per cent. No trouble to build up a movie business with this kind of show. — L. J. Moritz, Dana Consolidated Movie Show, Dana, Iowa. — Neighborhood patronage. The Outcast, with Elsie Ferguson. — Here is one you cannot guess the end. Went over very good. Elsie always did make good pictures, but no pulling power. — E. J. Reynolds, Liberty theatre, Pasco, Wash. — General patronage. The Dictator, with Wallace Reid.— Lots of laughs, many of them supplied by Walter Long. — C. F. Krieghbaum, Paramount theatre, Rochester, Ind. — General patronage. The Pride of Palomar, with a special cast. — Above average. If you want to make money book this one. It will stand extra advertising. Ran two days to good business. — W. T. Waugh, Princess theatre, Reinbeck, Iowa. — Small town patronage. The Pride of Palomar, with a special cast. — Here is s-o-m-e picture. I do not know of many that have pleased as much as this seemed to please. Compliments, one after another, on it. — C. W. Langacher, New Glarus theatre, New Glarus, Wis. — General patronage. The Man Who Saw Tomorrow, with Thomas Meighan. — A poor picture from Meighan this time. Impossible story, and too much padding. Seven reels. — Howard Varing, Royal theatre, Spirit Lake, Iowa. — General patronage. The Old Homestead, with Theodore Roberts. — One of the best of the famous forty-one. Pleased a fair crowd. — C. W. Langacher, New Glarus theatre , New Glarus, Wis. — General patronage. Over the Border, with a special cast. — Good picture. The kind to play in hot weather. Plenty of snow scenes, which tends to keep the audience cool and interested.— Geo. J. Kress, Hudson theatre, Rochester, N. Y. — Neighborhood patronage. Just Around the Corner, with a special cast. — A mighty good picture. A special in quality at a program price. Suits all classes. — Clark & Edwards, Palace theatre, Ashland, Ohio. — Neighborhood patronage. Just Around the Corner, with a special cast. — Pleased the majority. Fine production.— Meece & Hale, New Opera House, Dexter, Kans, — Neighborhood patronage. Back Home and Broke, with Thomas Meighan — Eight reels. An exceptionally good picture. Just what the people want to see. Picture very interesting all the way through. Best of his that we have run. If you have not run this picture yet, buy it and boost all you can. — -Elmer E. Gailey, Crystal theatre, Wayne, Nebr. — General patronage. Back Home and Broke, with Thomas Meighan. — Very good story. Pleased 100 per cent. Meighan a favorite here. Book it and boost it. — W. T. Waugh, Princess