Exhibitors Herald (Dec 1923 - Mar 1924)

Page scan 000777 from Exhibitors Herald

Record Details:

Title:
Exhibitors Herald
Date:
Dec 1923 - Mar 1924
Publisher:
Chicago, Exhibitors Herald Co.
Volume:
Exhibitors Herald (Dec 1923-Mar 1924)
Leaf #:
000777
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
July 25, 2024
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i February 9, 1924 EXHIBITORS HERALD makers of them all! to be followed by such surefire hits as: THOMAS MEIGHAN in his greatest part ''The Confidence Man'' GLORIA SWANSON in a glittering gown picture "A Society Scandal** CECIL B. DE MILLE'S triumph, ''Triumph** WILLIAM de MILLE'S Tarkington story of the gambler and the lady, "Magnolia : ^* * and 12 others — one a week. All Paramount! GLORIA SWANSON in "THE HUMMING BIRD." A Sidney Olcott Production. From the play by Maude Fulton. Adapted by ■ Forrest Halsey. THOMAS MEIGHAN in "PIED PIPER MALONE."' By Booth Tarkington. Adapted by Tom Geragbty. EMrected by Alfred El. Green. Zane Grey's "THE HERITAGE OF THE DESERT.' An Irvin WUlat Production. With B e b e Daniels, Ernest Forrence. Adapted by A. S. LeVino. POLA NEGRI in "SHADOWS OF PARIS." Herbert Brenoa Production. From "M o n Honune," by Picard and Carco. Adapted by Fred Jackson. Screen play by Eye Unsell. "THE STRAJ^GER." A Joseph Hena.bery Production. With Betty Comi>son, Richard Dix. From "The First and the Last," by John Galsworthy, Adapted by Edfrid Bingham. THOMAS MEIGHAN in "THE CONFIDENCE MAN." By Laurie Y. Erskine. Adapted by Paul Sloane. Directed by Victor Heerman, GLORIA SWANSON in "A SOCIETY SCANDAL" Allan Dwan Production. Front "The Liughing Lady." by Alf>-ed Sutro. Adapted by Forrest Halsey. CECIL B. De MILLE'S "TRIUMPH." With Leritrice Joy and all-star ciLSt. Screen play by Jeanie Macpherson, From the story by May Edginton. WILLIAM de MILLE'S "ICEBOUND." With Richard Dix, Lois Wilson. From Owen Davis' play. Screen pLay by Clara Beranger. '•MAGNOLIA." James Cruze Production, With Ernest Torrence. Patsv Rith MiUer, and others. By Booth Tarkington. | Adapted by Walter Woos Produced By (•^FAMOUS PLAYERS-LASKY CORPORATION T^gKflifKs