Exhibitors Herald (Dec 1923 - Mar 1924)

Record Details:

Title:
Exhibitors Herald
Date:
Dec 1923 - Mar 1924
Publisher:
Chicago, Exhibitors Herald Co.
Volume:
Exhibitors Herald (Dec 1923-Mar 1924)
Leaf #:
0001250
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
September 21, 2023
Something wrong or inaccurate about this page? Let us Know!

Thanks for helping us continually improve the quality of the Lantern search engine for all of our users! We have millions of scanned pages, so user reports are incredibly helpful for us to identify places where we can improve and update the metadata.

Please describe the issue below, and click "Submit" to send your comments to our team! If you'd prefer, you can also send us an email to mhdl@commarts.wisc.edu with your comments.




We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.

Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.

64 EXHIBITORS HERALD March 8. 1924 _iiiiiiwiii!iiiii[iiiiiiiii CONSTANCE TALMADGE. First National star, nominated by J. W. Andresen in the "Herald Only" Club Favorite Star Contest. ALICE CALHOUN. Vitaffraph star, nominated by P. G. Held in the "Herald Only" Club Favorite Star Contest. thealie, Buffalo. N. Y. — Neighborhooil patronage. Mifflity ^alE' a Rose, with a special cast. — An opinion on "Mighty Lak' a Rose" seems almost unnecessary, as it is even lietter than they've all said it was. Is really a very good picture and will take well with all classes. Very clever acting and clever direction. Really should have a violinist who knows how to follow the cue sheet. A girl would be be.st. Dorothy Mackaill. James Rennie, Anders Randoff. Helen Montrose and Harry Short are all ver>' good. Eight reels, in good condition. — ^Cozy theatre, Toledo. Iowa, — General patI'onage. UUg-hty I«ak* a Rose, with a special cast. — I'atrons pleased, and drew as much in one night as "Name the Man" did in two. Seven reels. — Vernon Locey, Temple theatre. Howell. Mich. — General patronage. Migrlity ^ab' a Rose, with a special cast. — A ;^9.44 i»er cent pure picture. They don't make 'em any better than this one. Be sure you use a violin and cue your picture, as the music will put it over with a bang. If you don't cue the picture and use a violin I imagine it will taste rather flat. Add Five to Herald Only Star Ballot Photographs of five stars entered this week in the "Herald Only" Cluh Favorite Star Contest are M published herewith. For ballot as M developed to date, see opposite i page. lilllli!lll[||l!ll[|;{|l[Ulliliiilll!lllllllilllilli!lllllllill!l>::^ .!: . . BABY PEGGY. Principal star, nominated by Mrs. C. C. Alguire in the "Herald Only" Club Favorite Star Contest. —Russell Arnientrout, K. P. theatre. Pittsfield, 111. — General patronage. A Man. of Action, with Douglas MacLean. —This is somewhat different from the typical MacLean story, but it has an unusual "twist"' and will prove satisfactory as either a mid-week or week-end program booking. The star is not given a very great opportunity for comedy, but other features add to its value. Five reels. — Fred Hinds. Cresco theatre, Cresco, Iowa. — General patronage. The Woman He Married, with Anita .Str-wait. — Well u\i with the average of the productions in which Miss Stewart has appeared. Showed up \"ery well at the box office. — Tom Foster, Star theatre, Stanley. Wis. — General patronage. Brawn of the Nortli, with Strongheart. — Good Northern stnry featuring the dog. Eight reels. — W. T. Waugh, Empress theatre, Grundy CVnter. lowa.^Small town patronag-e. Brawn of the North, with Strongheart. — EXHIBITORS HERALD. Chicago, 111. Favorite Star Editor: I nominate for the "Herald Only" Club Favorite Star Contest. (Signed) ETHEL CLAYTON. F. B. O. star, nominated Ny C. R. Miller in the "Herald Only' Club Favorite Star Contest. LILLIAN CISH. Metro star, nominated by M. Hillyer in the "Herald Only" Club Favorite Star Contest. Came near hanging up a new record on this one. Everybody satisfied, including the hoss. Eight reels. — John F. Rees. Regal theatre. Wellsville. Mo. — General patronage. Brawn of the North, with Strongheart.— I'leased two nights for us. Full houses each light. Dog is wonderful. — E. W. Swarthtiut. Palace theatre, Aurora, Ind. — General patronage. Brawn of the North, with Strongheart. — This feature certainly gets them in. 1 played it to 2nii patrons in a blizzard. It is not as big a picture as I supposed it was. However, it will go over as a fair program. It is too long and quite draggy in spots. For a drawing card it can't be beat Eight reels. — H. J. Eagan. American theatre, Wautotna. Wis. — Small town patronage. Brawn of the North, with Strongheart. — A gooii northern dog feature, but would have been a good deal better with Ave reels instead of eight. — Tom Foster. Star theatre, Stanle> , Wis.— General patronage. Folly of the Follies, with Constance Talina<lge. — We thought this was a little silly, but some of our patrons said it was great. A good comedy. Fair print. Seven reels.