Exhibitors Herald (Dec 1924-Mar 1925)

Page scan 000459 from Exhibitors Herald

Record Details:

Title:
Exhibitors Herald
Date:
Dec 1924-Mar 1925
Volume:
Exhibitors Herald (Dec 1924-Mar 1925)
Leaf #:
000459
Language:
English
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
The Museum of Modern Art Library, New York
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
July 25, 2024
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January 17, 1925 EXHIBITORS HERALD 23 Film News PICTORIAL SECTION Stories Told in Pictures of Exhibitors Herald by the Camera Issue of January 17 Vexing Cross-Word Puzzles Invade Studio — Doris Kenyon, May Allison and Phyllis Haver appearing in “I Want My Man,” a First National production, puzzled over “the generic word for pig in three letters.” “Ben Hur” players in Rome Slums — Carmel Myers, appearing in MetroGoldwyn’s production of “Ben Hur” in Rome, Italy, finds time to do a little charity work in the slums of the great city. She recently established this “traveling kitchen” and serves beans and soup to the needy. Harry A. Pollard, Universal director of “I’ll Show You the Town,” puts his O.K. on the food served by Tom Wilson to Reginald Denny, the star. RIGHT — Nazimova, the famous Russian actress, as she appears in a scene from “The Redeeming Sin,” a new Vitagraph feature originally called “Madonna of the Pearls” LEFT — Weber and Fields arrive in Hollywood— The well known stage stars strike a typical pose for the photographer before starting work on “Friendly Enemies” for Producers Distributing Corp., under George Melford’s direction.