Exhibitors Herald (Dec 1924-Mar 1925)

62 EXHIBITORS HERALD The Contributor’s Column Anderson Makes a Good Resolution We have made a New Years resolution to report on every picture, without exception, so we enclose this year’s to date herewith. We have had a pecular experience in that we had to reduce our showings from six nights a week to four at the beginning of November, just when most houses were looking for good business. The reason is that we rely entirely upon the railroad payroll and most of our men have been idle for many months owing to a strike at the coal mines from which a large amount of the traffic here is drawn. Things are better now and next week sees us booking in three pictures a week again. Most of our dealings are with First National, Paramount and Fox, and they all helped us along by letting us set back some pictured contracted and dated. J. A. ANDERSON, Idyl Hour theatre, Edson, Alberta, Can. Did This Bother You? If you’ll open last week’s issue to pages 76 and 77, we’ll undertake to tell you how to read them. Begin with the last line in second column of page 77, jump from there to the top of the first column, read down to starting point. Then go back to top of £rst column, page 76, and read to end of third column on that page. (No, we did not attempt to invent a better pastime than the cross word puzzle. Such things just will happen now and then and there’s no alibi for them.) And while we’re on the subject, S. G. Fry, Palace theatre, Omaha, Tex., did not write the “Tess of the Storm Country” report on page 50 of the January 17th issue. F. E. Moore, Liberty theatre. Lake View, Mich., wrote it. (Our mistake, and there’s no alibi for that either.) Hal RoacA has mac/e several nove\iy faaflii’es 'f/ia-l' ha.ve hi-cf ’tremendous d/st'ributton. I\e has never tvs-de a. better ot\ethe.n - W/life COMING from Ina Claire's great starrim success by Clrlhur_^x:hman Jlekased by ~ PnOmjCE/U^DJLSTRIB UTING ~ CORPORATION January 31, 1925 in selling this to them they will like it. Satisfactory business. Three days. Nine reels. — W. H. Brenner, Cozy theatre, Winchester, Ind. — General patronage. THE ENCHANTED COTTAGE, with Richard Barthelmess. — A peculiar type that did not please all who saw it. However, it is to be classed as an exceptionally good picture. Box office value good.— C. R. McHenry. Rosewin theatre, Dallas, Tex. — Neighborhood patronage. HUSBANDS AND LOVERS, with Florence Vidor. — Real 100 per cent entertainment. Good all the way. Small, but perfect cast. In my opinion, better than "Why Men Leave Home" and as good as "The Dangerous Age." Played a week to fair business, due to its being the week before Christmas. Eight reels. — Frank L. Browne. Liberty theatre. Long Beach, Cal. — General patronage. HUSBANDS AND LOVERS, with Florence Vidor. — Of all the domestic comedy dramas released, this is, without a doubt, the very best. The human touches are superb. Let’s have more like it. — F. H. Stoup, Capitol theatre. Delphos, O. — General patronage. SINGLE WIVES, with Corinne Griffith.— A drama of modern matrimonial difficulties well produced. Brought out good audience in spite of bad weather. — R. C. Geeting, Lyric theatre, Chappell, Neb. — Small town patronage. LOVE’S WILDERNESS, with Corinne Griffith. — Not an unusual picture from standpoint of production or acting. However, story is sustaining and if properly presented I am sure this feature will be well received. We did not do what should be done with this class of picture. In spite of extra exploitation, owing to local conditions, we failed to make money. Seven reels. — W. H. Brenner, Cozy theatre, Winchester. Ind. — General patronage. ABRAHAM LINCOLN, with George Billings.— An exceptional production of its kind. This Is the best "educational” I’ve ever seen, but they want to be entertained, not educated. I claim this picture is entertaining as well as educational, but they wouldn’t come. Ten reels. — Fred Hinds, Cresco theatre. Cresco, la. — General patronage. SECRETS, with Norma Talmadge. — So far aa Norma is concerned. "Secrets” is a wonderful picture. She is a thing of beauty and a joy forever. and she never did any better acting in her life. As to the picture, I would class it as only ordinary. Played it on Christmas night and failed to do our regular holiday business. Patrons did not seem to care for the story. Eight reels. — R. W. Hickman, Lyric theatre, Greenville, 111. — General patronage. POTASH AND PERLMUTTER IN HOLLYWOOD, with a special cast. — A splendid comedydrama that drew well in adverse weather conditions. Pleased 100 per cent. — R. C. Geeting, Lyric theatre, Chappell, Neb. — Small town patronage. POTASH AND PERLMUTTER IN HOLLYWOOD, with a special cast. — Not quite as big a laugh as the first one, but very, very good. Business was not as good as the old one, either, but business is worse in general now than when we showed the first "Potash.” — Joe Hewitt, Strand theatre, Robinson, III. — General patronage. THE SEA HAWK, with Milton Sills.— A wonderful production that everybody should see. But don’t let First National kid you into believing it will do landslide business. Business proved very disappointing here on “The Sea Hawk.” ’Twelve reels. — F, H. Stoup. Capitol theatre, Delphos, O. — General patronage. THE SEA HAWK, with Milton Sills.— A rather strong sea story well staged, costumed and acted, but it is four reels too long. Twelve reels. — Giacoma Bros., Crystal theatre. Tombstone, Ariz. — General patronage. A SELF-MADE FAILURE, with Ben Alexander. — -This is essentially a man’s picture. They all seemed to have a fine time during the showing. The women pronounced it silly. Figure it out. — F. H. Stoup, Capitol theatre, Delphos, O. — General patronage. THOSE WHO DANCE, with Blanche Sweet.— A splendid picture. I never played one that gave better satisfaction. — Bert Silver, Silver Family theatre, Greenville, Mich. — General patronage. THOSE WHO DANCE, with Blanche Sweet.— A well liked picture. It is very good. Eight reels. — G. P. Miller, Regent theatre, St. Marys, O. — General patronage. THOSE WHO DANCE, with Blanche Sweet.— One of the best crook and underworld melodramas we have ever shown. If your patrons like this