Exhibitors Herald (Dec 1924-Mar 1925)

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6 BETTER THEATRES SECTION OF January 31, 1925 .-S: d/Z J-^4 /^OjO THREE FEATURES FOR VALENTINE WEEK /T IS said that the medieval church set the day now known as St. Valentine’s day, as a memorial for three martyred saints named Valentine. The Romans, prior to that time observed this date as a day of gift giving. The sentiment represented by the spring of the year, fused with the custom of giving presents, accounts for the lasting observance of the Fourteenth of February as St. Valentine’s day. By ALBERT B. COPPOCK Number 1 In Number One the two figures in the heart-shaped opening suggest a minuet or vocal duet. Whether this is done as a dance number or vocal depends entirely on talent obtainable, and that, of course, is governed by location. If done in or near a large city, the following routine may be easily casted: 1. Couple in Colonial or Rococo costume are discovered in heart opening. They descend steps and do minuet or dance arrangement in keeping with that period. 2. At finish of dance they are center stage as part of Valentine design, and another couple, male and female, who may be costumed in a later period (1840 American) appear through curtains in heart opening. He sings to her, “Show Me The Way” (Irving Berlin). 3. At finish of chorus, a group of six girls appear, three from right and three from left, in costumes of the period 1840, but in extreme modem jazz style doing modern dance arrangement to fox trot chorus, “Show Me The Way.” 4. The female character, to whom the gentleman sings, may descend and do specialty with girls, expressing the idea of showing him the way. 5. Gentleman descends steps and joins his partner in ensemble. Curtain Number 2 Number Two may open with song “When You and I Were Seventeen” (Irving Berlin). 1. Elderly couple enter from right