Exhibitors Herald (Dec 1924-Mar 1925)

EXHIBITORS HERALD 73 February 14, 1925 money, but not the picture's fault. Go after it right. Ordinarily, conditions won’t hurt you. Ten reels. — J. R. Baxter, Lyceum theatre, Spring City, U. — Small town patronage. THE GREAT WHITE WAY: Anita Stewart— A wonderful production. Pleased all and was well met. Give us more like this. While I did not take in film rental, it was no fault of the picture. Ten reels. — M. J. Babin, Fairyland theatre. White Castle, La. — General patronage. RED LIGHTS: Ramon Novarro — A mighty good mystery drama that holds attention from the start. Many pleasing comments. Eight reels. — R. C. Geeting, Lyric theatre, Chappell, Neb. — Small town patronage. THE SPOILERS : Milton Sills — Fine picture. Was substituted for “Conductor 1492,” so didn’t have much time to advertise it. New print from Toronto office. Seven reels. — M. T. Craig, Majestic theatre, Dresden, Ont., Canada. — Small town patronage. THE SPOILERS: Milton Sills — A splendid picture. Good story and splendid cast. Play it and you will satisfy your patrons. — Bert Silver, Silver Family theatre, Greenville, Mich. — General patronage. THE UNINVITED GUEST: Jean Tolley— A fine picture. Good satisfaction. A novelty. — Bert Silver, Silver Family theatre, Greenville, Mich. — General patronage. IN THE PALACE OF THE KING: Special cast — A show that ranks as nil as far as entertainment is concerned in this town. Nothing to it at all. We played it two days. The second day we played to 36 admissions. Never saw such a bunk show. No pulling power at all. A very poor print was received on this show to cap the climax. Eight reels.— C. A. Anglemire, "Y” theatre, Nazareth, Pa. — Better class patronage. THE FRENCH DOLL: Mae Murray — Mae Murray goes good here and of course I like her because she married a “Leonard.” — Bill Leonard, Mystic theatre, Cedarvale, Kan. — General patr<^age. OUR HOSPITALITY : Buster Keaton — A really good comedy that pleased all and a good business getter. — Clifford L. Niles, Grand theatre, Anamosa, la. — General patronage. LONG LIVE THE KING: Jackie Coogan— Good, although a lot of the adults did not care for it, but of course, the kids thought it a super-super. Nine reels. — M. T. Craig, Majestic theatre, Dresden, Ont., Canada. — Small town patronage. RENO: Special cast — Fair picture. Did not draw as we expected. Had more men than women on this one. Some good comments on it and some poor, 50 — 50. Personally I liked the picture. Seven reels. — A. F. AfTelt, Liberty theatre, St. Louis, Mich. — Mixed patronage. SIX DAYS: Corrine Griffith — Good drawing power and a fair picture. The acting of Miss Griffith is wonderful in some places. Nine reels. — Frank Brock, Grand theatre, Okolona, Miss. — Small town patronage. WOMEN WHO GIVE: Special cast — A very good picture with a wonderful story of the sea. Direction and acting fine. Should please any audience. Eight reels. — A. F. Affelt, Liberty theatre, St. Louis, Mich. — Mixed patronage. Paramount TOMORROW’S LOVE: Agnes Ayres — Best Ayres program since she became a star. Comedy drama, principally comedy. Just one of those pleasing little pictures that keeps your audience chuckling. New coloring novelty is introduced. Light story but excellent direction keeps it out of commonplace. — Fred Hinds, Cresco theatre, Cresco, la. — General patronage. NORTH OF 36: Jack Holt — A great picture that pleased almost 100 per cent. Most all of my patrons liked it better than “The Covered Wagon.” All the cast were fine, with Ernest Torrence the best of all. He is great. Go the limit in advertising. Play it two or three nights and you can’t lose on it, for the people who see it the first night will become advertising agents for the next two. — Guy Longest, English theatre, English, Ind. NORTH OF 36: Jack Holt — What a picture 1 I think this picture ranks along with "The Covered Wagon.” If you have this picture bought, advertise it as you would "The Covered Wagon.” It will back up anything you say about it. I run this two days during our coldest weather with 30 below. Did not do any business, but not the fault of the picture by any means. Paramount, however, was kind enough to give me a return date. — A. Lutch, Strand theatre, Milford, la. — General patronage. , ARGENTINE LOVE: Bebe Daniels— Good average program picture. Six reels. — T. A. Shea, Palace theatre, McGehee, Ark. — Neighborhood patronage. FORBIDDEN PARADISE: Pola Negri— An extra good picture. A bit spicy but well handled. Drew better than Pola usually does. Splendid direction. — C. R. McHenry, Rosewin theatre, Dallas, Tex. — Neighborhood patronage. EMPTY HANDS: Jack Holt— Arthur Stringer’s story has been greatly enhanced in value by its arrival on the screen. Fine story of the Canadian wilderness. A slip up or two in direction but the story should have a very general appeal. Away above usual program. Seven reels. — Fred Hinds, Cresco theatre, Cresco, la. — General patronage. DANGEROUS MONEY: Bebe Daniels — Bebe’s first starring picture and are sorry to say we can’t give it much. The last reel saves it. Six reels. — Ryan & Kundert, Empress theatre, Beresford, S. D. — General patronage. DANGEROUS MONEY: Bebe Daniels— A fair program picture. — Bert Silver, Silver Family theatre, Greenville, Mich. — General patronage. A SAINTED DEVIL: Rudolph Valentino — Drew well on two bad days. Not as good as “Monsieur Beaucaire.” but he does some wonderful acting. Made a small profit on Sunday and Monday. Nine reels. — C. R. McHenry, Rosewin theatre, Dallas, Tex. — Neighborhood patronage. UNGUARDED WOMEN: Richard Dix— Good cast, good acting, but slow and draggy in spots. Did not please. Six reels. — T. A. Shea, Palace theatre, McGehee, Ark. — Neighborhood patronage. UNGUARDED WOMEN: Richard Dix— A very poor attempt at entertainment. It’s a shame to waste Dix, to say nothing of the balance of a pretty good cast, on anything like this. Bebe Daniels is again cast in a sour role. She struts through this as though they have fed her a flock of green persimmons. Maybe there is something in her contract which prohibits her from smiling or showing a little of the old time pep of the Realart days. Six reels. — William E. Tragsdorf, Trags theatre, Neillsville, Wis. — Small town patronage. MERTON OF THE MOVIES: Glenn HunterExcellent entertainment. If there is anything the public likes to do better than anything else, it’s laugh, and this will make them do it. Cast ideal, story very interesting and funny. Eight reels. — Fred Hinds, Cresco theatre, Cresco, la. — General patronage. MERTON OF THE MOVIES: Glenn HunterGot rained out on this and cannot speak as to its drawing power. It pleased nearly all and. contrary to reports. I say Glenn Hunter exactly suits the part. Follows the book closely. Boost it. — C. R. McHenry, Rosewin theatre, Dallas, Tex. . — Neighborhood patronage. WAGES OF VIRTUE: Gloria Swanson — Booked two days. Pulled off second. Guess the rest. If “Her Love Story” is worse. Heaven help us. — T. A. Shea, Palace theatre, McGehee, Ark. — -Neighborhood patronage. MANHATTAN: Richard Dix— Good. I think Richard Dix will be popular in my community. — • A. Lutch, Strand theatre, Milford, la. — General patronage. MANHANDLED: Gloria Swanson — Gloria at her best in this picture. Many favorable comments. Business poor on account of heavy snow, cold weather, bad roads. — R. C. Geeting, Lyric theatre, Chappell, Neb. — Small town patronage. MANHANDLED: Gloria Swanson — The first reel or two of this comedy, which puts the audience in a receptive mood for the balance of the picture. Although “The Humming Bird” was COMING HO! 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