Exhibitors Herald (Dec 1924-Mar 1925)

Record Details:

Title:
Exhibitors Herald
Date:
Dec 1924-Mar 1925
Volume:
Exhibitors Herald (Dec 1924-Mar 1925)
Leaf #:
000920
Language:
English
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
The Museum of Modern Art Library, New York
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
July 25, 2024
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28 EXHIBITORS HERALD Eebruary 21, 1925 Stellar Players LILLIAN RICH CLIVE BROOK ROBERT EDESON BEATRICE JOY LILLIAN RICH, latest “find” of Cecil B. DeMille» aspiring to special fame in that pro* ducer's “The Golden Bed.” She has been rated as one of the most talented woman on the screen. CLIVE BKOOK, celebrated English actor who has already made an enviable reputation in such productions as “Christine of the Hungry Heart,” “The Mirage” and “Enticement.” ROBERT EDESON, famous star of the stage and the screen who has been seen in many of the finest film attractions. He will be a featured player in DeMille productions. LEATRICE JOY, who rose to stardom through her work in such DeMille pictures as ^*The Ten Commandments,” “Manslaughter,” “Saturday Night,” “Triumph” and other Paramount films. VERA REYNOLDS ROD LA ROCQUE JULIA FAYE ROD LA ROCQUE, prominent stage leading man who has recently ascended to motion picture stardom in such DeMille attractions as *^The Ten Commandments,” “Triumph,” and others. VERA REYNOLDS, featured player in the DeMille pictures, “Feet of Clay” and “The Golden Bed,” . who rose from comparative obscurity to a place of recognized distinction in two pictures. JULIA FAYE, featured player in such DeMille productions as **The Ten Commandments,** “Saturday Night.” “Manslaughter,” “The Golden Bed,’* ‘Feet of Clay” and other feature pictures. FLORENCE VIDOR, former star under the Thomas H. Ince banner, who numbers among her many successes “Barbara Frietchie,** “The Mirage” and “The Girl of Gold.” FLORENCE VIDOR