Exhibitors Herald (Dec 1924-Mar 1925)

Page scan 0001220 from Exhibitors Herald

Record Details:

Title:
Exhibitors Herald
Date:
Dec 1924-Mar 1925
Volume:
Exhibitors Herald (Dec 1924-Mar 1925)
Leaf #:
0001220
Language:
English
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
The Museum of Modern Art Library, New York
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
July 25, 2024
Something wrong or inaccurate about this page? Let us Know!

Thanks for helping us continually improve the quality of the Lantern search engine for all of our users! We have millions of scanned pages, so user reports are incredibly helpful for us to identify places where we can improve and update the metadata.

Please describe the issue below, and click "Submit" to send your comments to our team! If you'd prefer, you can also send us an email to mhdl@commarts.wisc.edu with your comments.




We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.

Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.

10 EXHIBITORS HERALD March 14, 1925 1 GOOD NEWi <;.C.BachRiann.vlce4>res. Distributed by B. P. SCHULBERG PRODUCTIONS, Inc. -• 1650 Broadway, New York City. “The Mansion of Aching Hearts” To Be Released February 27th B. P. Schulberg Picturizes Famous Ballad Which Sold Over A Million Copies In every American home the song by Harry Von Tilzer and Arthur J. Lamb is known and loved. Around its theme has been woven a screen drama of exceptional power, directed by James P. Hogan, the man who filmed "Capital Punishment”. Ethel Clayton returns to the screen in "The Mansion of Aching Hearts” and in the supporting ca3t are Cullen Landis, Barbara Bedford and Sam de Grasse. David Belasco’s “The Boomerang” Is Scheduled For Early Showings Special Schulberg Production To Follow “The Mansion of Aching Hearts” Anita Stewart, Bert Lytell and Donald Keith, the screen’s new wonder-youth, head the cast of this world famous comedy drama. The stage play ran for two seasons in New York and has been presented in every sizeable town of the country. ' John Goodrich adapted the manuscript by Winchell Smith and Victor Mapes. Gasnier, director of money-makers, is proud to list "The Boomerang” with his many other box-office productions. Foreign Distributors : Export and Imtort Film Co.t 729 Seventh Ave., New York City, Cable Address: Eximhlfft, New York,