Exhibitors Herald (Dec 1924-Mar 1925)

Page scan 0001247 from Exhibitors Herald

Record Details:

Title:
Exhibitors Herald
Date:
Dec 1924-Mar 1925
Volume:
Exhibitors Herald (Dec 1924-Mar 1925)
Leaf #:
0001247
Language:
English
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
The Museum of Modern Art Library, New York
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
July 25, 2024
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March 14, 1925 EXHIBITORS HERALD 35 RIGHT — Tony Moreno is of¥ of crystals after this. The MetroGoldwyn star gazed into one to see what the future had in store for him and got an awful fright. Just now he’s in Spain making “Mare Nostrum.’’ LEFT — Ben Lyon and Bessie Love as they appeared at the premiere of “The Lost World,” the First National production, at the A s t o r theatre. New York, February 8. Carol Dempster, who plays the part of “Inga” in D. W. Griffith’s United Artists production, “Isn’t Life Wonderful?” a most striking portrayal. Leatrice Joy and two of the models on which Paramount tried out the beautiful gowns for “The Dressmaker from Paris.” BAl Santell, who has been engaged by wE. M. Asher to direct Corinne Grifft fith in her next First National picture, “The National Anthem.” Lou Marangella, director of publicity for “Ben Hur,” the Metro-Goldwyn-Mayer production, dashing off a hot story on his trusty typewriter right on the desert, with camels ’n everything for atmosphere. LEFT — “Lefty” Flynn sings “Give a Man a Horse He Can Ride” as he sits atop his white steed. The F. B. O. star believes in comfort.