Exhibitors Herald (Dec 1924-Mar 1925)

March 14, 1925 EXHIBITORS HERALD 65 Paramount MISS BLUEBEARD: Bebe Daniels — An excellent comedy-drama that rung the bell. Sure sounded good to hear hearty laughter occasionally. Seven reels. — H. G. Stettmund, Jr., Odeon theatre, Chandler, Okla. — Small town patronage. MISS BLUEBEARD: Bebe Daniels — Fine picture that brought out a nice crowd. Fine comedy and people praised it. Seven reels. — G. P. Miller, Regent theatre, St. Marys, O. — General patronage. MISS BLUEBEARD: Bebe Daniels — One of the best comedies ever presented here. Patrons are still talking about it. Play and boost it. Seven reels. — Charles Prokop, Rex theatre, Wahoo, Neb. — Neighborhood patronage. THE GOLDEN BED: Cecil B. DeMille— Very good entertainment that the majority will enjoy to the utmost. Cecil B. De Mille starts in where other directors quit. Here*s love and success to him in his netv co^npany. — H. G. Swettmund, Jr., Odeon theatre, Chandler, Okla. Small town patronage. LOCKED DOORS: Betty Compson — Got crossed upon this some way and ran it Saturday. It pleased, but it’s not a Saturday picture. Six reels.— F. Davidson, Royal theatre, Cherryvale, Kans. — General patronage. EAST OF SUEZ: Pola Negri — Good picture. Many good comments. — Harry Van Noy, Riviera theatre, Anderson, Ind. — General patronage. A SAINTED DEVIL: Rudolph Valentino— “A Sainted Devil” should be called “A Tame Wop.” Even his most ardent admirers left in disgust ; many walked out before the end. I put it on with a special dance prologue, which helped the program, but could not save the picture. Nine reels. — H. A. Brumund, Lyceum theatre. Thief River Falls, Minn. — General patronage. A SAINTED DEVIL: Rudolph Valentino— “How the mighty have fallen.” Goodbye, Rudolph. Eight reels. — Charles Prokop, Rex theatre, Wahoo, Neb. — Neighborhood patronage. NORTH OF 36: A very good picture and should please all classes. Does not quite come up to “The Covered Wagon,” but is very well done. Nine reels. — T. J. Kempkes, Majestic theatre, Fairbury, Neb. — General patronage. NORTH OF 36: Jack Holt — This is a dandy picture. Pleased my patrons better than “The Covered Wagon.” I played this in zero weather and did not make any money, but no fault of the picture. If you have not booked this, don’t fail to do so, as the picture is A No. 1. Eight reels. — P. G. Held, Sterling theatre, Fairmont, Neb. — General patronage. NORTH OF 36: Jack Holt — A substantial production that gave satisfaction, A relief after the constant flow of jazz stuff. Eight reels. — Henry W. Gauding, Lincoln theatre, Pittsburg, Pa. — Neighborhood patronage. FEET OF CLAY: Cecil B. DeMille — Splendidly produced production which would have been better if shortened. The vision scenes are prolonged until they produce an anti-climax. However, as a whole, the production pleased our patrons. Ten reels. — Henry W. Gauding, Lincoln theatre, Pittsburg, Pa. — Neighborhood patronage. WAGES OF VIRTUE: Gloria Swanson — People are tired of seeing Gloria in this kind of picture. She was out of place in this one. Story only fair. Pleased about 50 per cent. Seven reels. — T. J. Kempkes, Majestic theatre, Fairbury, Neb. — General patronage. SINNERS IN HEAVEN: Bebe Daniels— Good. A real good picture and one that my patrons liked very much. A picture that will stand big advertising and then give satisfaction. Seven reels. — Guy Longest, English theatre, English. Ind. — General patronage. SINNERS IN HEAVEN: Bebe Daniels— This is the picture. Played to more people with this than I did on “The Hunchback” and came nearly equalling ”Birth of a Nation.” It ran as a serial in a local paper and sure cleaned up for me. Title is good. Will please. — E. F. Keith. Strand theatre, Granbury, Tex. — Small town patronage. SINNERS IN HEAVEN: Bebe Daniels— This may go over with the younger generation, but the old heads didn’t think much of it. They are airplane-wrecked in the second reel, and do a Robinson Crusoe for the balance of the act. They marry themselves with a key ring in the light of a waning moon and with nobody for a witness but the All Seeing Eye. Such stuff happens only in Hollywood and the movies. Seven reels. — Wm. E. Tragsdorf, Trags theatre, Neillsville, Wis. — Small town patronage. SINNERS IN HEAVEN: Bebe Daniels— Capably produced South Sea Island story — cannibals, idols and everything. Should please most audiences. Seven reels. — Henry W. Gauding, Lincoln theatre, Pittsburg, Pa. — Neighborhood patronage. THE ALASKAN: Thomas Meighan — About the poorest thing that Meighan has ever done. Business very good but people disappointed. — Liberty theatre, Kalispell, Mont. — Neighborhood patronage. THE BORDER LEGION: special cast — Here is a real honest^to-goodness picture. We find that Zane Grey’s pictures are all pretty fair box office attractions. Very consistent. — Liberty theatre, Kalispell, Mont. — Neighborhood patronage. ARGENTINE LOVE : Bebe Daniels — Good picture. Comments from patrons are all good. Good title. — Harry Van Noy, Riviera and Starland theatres, Anderson, Ind. — General patronage. ARGENTINE LOVE: Bebe Daniels— No kicks on this and many good comments. Bebe is becoming an attraction. Cortez made a hit with the flappers and they are calling for more. — E. F. Keith, Strand theatre, Granbury, Tex. — Small town patronage. FORBIDDEN PARADISE : Pola Negri— Lost money on this, although consider it a good picture. Star does not draw here any more. — F. Davidson. Royal theatre, Cherryvale, Kans. — General patronage. FORBIDDEN PARADISE: Pola Negri— A lot of good talent gone to waste in this thing, and Pola as ugly as homemade sin. My people thought more of “Lily of the Dust” than they did this. — E. F, Keith, Strand theatre, Granbury, Tex. — Small town patronage. TONGUES OF FLAME: Thomas Meighan— A good Meighan picture. We did good business two days but flopped on the third. Seven reels. — G. P. Miller, Regent theatre, St. Marys, O. — General patronage. TONGUES OF FLAME: Thomas Meighan— Very ordinary program picture. This popular star in danger of losing out if he continues in such stories. Seven reels. — T. A. Shea, Palace theatre, McGehee, Ark. — Neighborhood patronage. MANHATTAN: Richard Dix — The picture is pretty good and we did a fair business with it. Seven reels. — G. P. Miller, Regent theatre, St. Mai*ys, O. — General patronage. MANHATTAN: Richard Dix — Very good. Dix is a comer. Seven reels.— T. A. Shea, Palace theatre, McGehee, Ark. — Neighborhood patronage. MANHANDLED: Gloria Swanson— My first picture of this star and, while I thought it to be a good picture, my patrons did not seem to like it. I would rate this as a good picture in places where star is popular. Seven reels. — Guy Longest, English theatre, English, Ind.^ — General patronage. MANHANDLED: Gloria Swanson — Gloria's best so far. Ran two days and had nice crowds. Subway scene good. Book if she is popular with your patrons. Admission 15 and 25. — R. L. Nowell. Idlehour theatre, Monroe, Ga — General patronage. MANHANDLED; WANDERERS OF THE WASTELAND; FEET OF CLAY; THE ALASKAN:— AH fine pictures. If not bought too high, will make you money and will add prestige to your house, as they are in a class by themselves.— Henry Imming, Star theatre, Newton. 111. — Small town patronage. RUGGLES OF RED GAP; Ernest TorrenceOne real comedy. Ernest Torrence draws for me better than Gloria Swanson. If your people like comedies, book this. — Ray Bovard, Olympic theatre, Utica, Kans, — Small town patronage. THE COVERED WAGON: James Cruze— Good. This picture pulls them in. It gave me the biggest house I ever had. Twelve reels. — J. C. Red dock, Royal theatre, Quitman, Miss. — General patronage THE COVERED WAGON: James Cruze— This is an extraordinary picture, but why have to get a man blind drunk to refresh his memory, and a man that is supposed to have charge of an army post? Something that needs a better director. Someone asleep at the i^ost. Perhaps I am too hard on the director, but there are so many rotten directors I cannot help it. I think it is up to us to tell them when we see a picture that is supposed to be, say, 10 to 15 years in between, then find them coming back in the picture with the same dress, same hat and no older. It looks like the director was asleep at the post. Now think it over. The people in small towns are more critical than in the large cities. We hear it every day. Well, you may print this or not, as you like, but it is the truth. — F. N. Harris, Amuse theatre. Hart, Mich. — General patronage. MERTON OF THE MOVIES: Glenn Hunter— Has some very fine humor in it, but has nothing to get the money. Eight reels, — E. F. Keith. Strand theatre, Granbury, Tex. — Small town patronage. MERTON OF THE MOVIES: Glenn HunterSold as a special Have shown many better at less than one-third the cost. Don’t promise anything but a picture on this one. Eight reels. — T. A. Shea, Palace theatre, McGehee. Ark.— Neighborhood patronage MERTON OF THE MOVIES: Glenn Hunter— Can’t give this one much, as it did not please over 50 per cent. Too silly. Seven reels. — P. R. Matson. Crystal theatre, Flandreau, S. D. — General patronage. THE FEMALE: Betty Compson — Just a picture. That’s all. Seven reels. — Charles Prokop, Rex theatre, Wahoo, Neb. — Neighborhood patronage. THE LIGHT THAT FAILED: Percy Marmont — Played this the day before I played ‘‘The Hunchback of Notre Dame” and I guess they were saving themselves for it, because I could count the dollars on my fingers and still have one finger left. But it is a mighty fine picture and the acting of Percy Marmont can’t be beat.— E. F. Keith, Strand theatre, Granbury, Tex.— Small town patronage. THE ENEMY SEX: Betty Compson— Got the worst razzing I have had for a long time. Good picture of its kind but countiT people will positively not stand for this kind of a picture. Do not think it should be shown to children. Business fair first night ; about 21 adults second night. — Henry Imming, Star theatre, Newton, III.— Small town patronage. HIS CHILDREN'S CHILDREN: special cast— A real good program picture liked by all here. Little long. — H. A. Davitts, Dixie theatre. Winona, Miss. — General patronage. LAWFUL LARCENY : Hope Hampton— An excellent production. Pleased a small crowd. We see some of the craft report Gilda Grey absent in this one. We will say that she was in this one to the extent that some of the boys requested a private showing of the last reel. Some dance. Six reels. — E. W. McClelland, Rex theatre, Gilman City, Mo. — General patronage. LAWFUL LARCENY: Hope Hampton— Another fair program picture. Pleased about 70 per cent. Six reels. — H. A. Davitts, Dixie theatre, Winona, Miss. — Genei'al patronage WEST OF THE WATER TOWER: Glenn Hunter — This was scheduled for my use early in December, but was blown up on account of miss out. Was a fair picture. Paramount too high NOW BOOKING A.H.Seba5ttan prefentf riendfy ceorcfe Mel Ford roduc(iori Enemi^ witli Weber & Fields Produced by Edward Belayco Prodvettony Inc.