Exhibitors Herald (Dec 1924-Mar 1925)

Record Details:

Title:
Exhibitors Herald
Date:
Dec 1924-Mar 1925
Volume:
Exhibitors Herald (Dec 1924-Mar 1925)
Leaf #:
0001293
Language:
English
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
The Museum of Modern Art Library, New York
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
July 25, 2024
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March 21, 1925 EXHIBITORS HERALD 5 WE don’t claim a thing for “Forty Winks” except that it’s the best fulllength comedy on the market today — and we can prove it! The New York Times said: “One of the most brilliant farces ever picturized.” The Tribune: “If you want an hour of unadulterated joy, see ‘Forty Winks.’ ” The Mirror: “One of the merriest and most delightful comedies it has been our good fortune to see in many a day. Gales of laughter swept the Rialto.” And every reviewer hailed Raymond Griffith as the best up-andcoming comedy bet on the screen today and classed him right up with Chaplin, Lloyd and Keaton. “Forty Winks” is fast and furious fun. It’s got romance and class too — the de luxe polish that puts Paramount Pictures above all others. It was adapted by Bertram Millhauser from the David Belasco play, “Lord Chumley,” written by Belasco and Henry C. De Mille. Directed by Paul Iribe and Frank Urson. Raymond Griffith, in the Paramount Picture "Forty Winks" “Raymond Griffith could give Buster Keaton, Harold Lloyd, or any of our million-dollar-a-year men a race for laurels.” — N. Y. American. “Griffith has the expert dexterity, the chipper spontaneity that have made Charlie Chaplin one of the world’s blessed.” — N. Y. Telegram-Mail. “Raymond Griffith is the best potential comedian at large today. The audience rocks with laughter every time he comes upon the screen.” — N. Y. American. “A born comedian. Every move he makes is funny. He is as agile as Fairbanks.” — N. Y. Telegraph. Coming — THE NIGHT CLUB A FAMOUS 40 ^^circiniouiit ^^icturs with RAYMOND GRIFFITH Member Motion Picture Producers and Distributors of America, Inc. — Will H. Hays, President