Exhibitors Herald (1925)

Record Details:

Title:
Exhibitors Herald
Date:
1925
Volume:
Exhibitors Herald (Mar-Jun 1925)
Leaf #:
00040
Language:
English
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
The Museum of Modern Art Library, New York
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
September 21, 2023
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36 March 28, 1925 h: X H I B I T O R S HERALD Two First National represe n t a t i v e s LEFT Clarence Hake. assistant to Horace Clark, Oriental representative of First National Pictures, and RIGHT H orace T. Clarke, Oriental representative, who recently attended conventions in America. Anita Stewart in the costume of Nepeese, the beautiful French Canadian in Vitagraph’s feature, “Baree, Son of Kazan,” a James Oliver Curwood story. David Smith directed and produced it. Eldna Marian, star of Century Comedies and her little understudy Cuddles Shirley, working in “My Baby Doll.” — (H. E. N. Photo) Lloyd Hamilton, the Educational comedian, in blackface make-up with Dorothy Seastrom (left) his leading lady, and Estelle Bradley. Lige Conley’s leading lady. An interesting shot from the Universal-International News reel showing President Coolidge and Paavo Nurmi, the fleet footed Finn who has been breaking world’s records. John Golden, the producer, meets Charles Chaplin, star of “The Gold Rush,” United Artists production. Lew Cody pays the Fox West Coast studios a visit and indulges in a bottle of pop with R. William Neill, director, Carole Lombard, feminine lead, and Edmund Lowe, Fox star, making “Marriage in Transit.” Jackie Coogan, the MetroGoldwyn star of “The Rag Man,” and his dog Sport, a constant companion.