Exhibitors Herald (1925)

Page scan 000253 from Exhibitors Herald

Record Details:

Title:
Exhibitors Herald
Date:
1925
Volume:
Exhibitors Herald (Jun-Sep 1925)
Leaf #:
000253
Language:
English
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
The Museum of Modern Art Library, New York
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
July 25, 2024
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July 4, 1925 EXHIBITORS HERALD 37 It’s Marion Davies, Princess, adopted by Indians appearing in Sid Grauman’s prologue to Fox’s “The Iron Horse,” at Egyptian theatre. Sam Spring, new F-N secretary-treasurer, is making things hum. He is shown with notables of Western theatredom. Left to right: A. L. and Mike Gore, West Coast Theatres; Michael Naify, general manager of T & G Northern California circuit; Sol Lesser, West Coast Theatres; A1 Rocket, F-N Western representative; Sam Spring; E. Bruce Johnson, foreign manager, and Adolph Ramish, film capitalist, West Coast Theatres. Josef Diskay, singer, was brought in to entertain William V. Mong and the company making “Off the Highway,” allstar special of Hunt Stromberg for Producers Distributing Corporation. Even the camermen were happy while Diskay’s voice floated over the set. Louise Fazenda, who appeared in Warner Brothers’ “Bobbed Hair,” tacked her autograph on the tatooed flivver of Captain Wanderwell and Miss Wanderwell, who are making a tour around the world. Hundreds of signatures adorn the auto of the globe-chuggers. And they all joined in on a barber shop melodee after the day’s work was done. While John Ford and company were busy on a Fox picture someone got the urge of song and they made the set’s backbone curdle (if a set has a backbone and a backbone can curdle) with their weird and lonely strains. Vocal cords and minor chords had equally strenuous workouts. Forrest Stanley, returning to the screen to feature in “Two Gates,” Embassy’s first production, handles a r t i s t’s paint, too.