Exhibitors Herald (1925)

Record Details:

Title:
Exhibitors Herald
Date:
1925
Volume:
Exhibitors Herald (Sep-Dec 1925)
Leaf #:
0001394
Language:
English
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
The Museum of Modern Art Library, New York
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
July 25, 2024
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86 EXHIBITORS HERALD December 12, 1925 We’ve done special work on several issues lately with good results. One reel. — Henry Reeve, Star theatre, Menard, Tex. — Small town patronage. PATHE NEWS: I notice in the Herald issue of November 14 that mention is made that football events in the News do not receive proper notice from Exhibitors. Pathe News No. 90 has good shots of Red Grange and Penn-Ill. game. The advertising I am sending you plays this up and we ran a special slide several nights playing up this bit as a big feature. It paid big. One reel. — Henry Reeve, Star theatre, Menard, Tex. — Small town patronage. (Note: See page 58, December 5 issue.) PATHE REVIEW NO. 24: About up to usual standard of these subjects. One reel. — A. G. Witwer, Grand theatre. Rainier, Ore. — General patronage. THE PIEMAN : Aesop Fable — Good little cartoon comedy that pleased generally. Two-thirds reel. — A. G. Witwer, Grand theatre. Rainier, Ore. — General patronage. A RAINY KNIGHT: ..Mack Sennett— Have had better. A little too much overdone in parts. Two reels. — M. J. Babin, Fairyland theatre, White Castle, La. — General patronage. RIDERS OF THE KITCHEN RANGE: Just fair. One reel. — M. J. Aley, Regent theatre. Eureka, Kan. — General patronage. SAILOR PAPA: Hal Roach — Good comedy. Sea story. Two reels. — Nicolaides Bros., American theatre, Scofield, U. — General patronage. SCAREM MUCH: They laughed heartily. Average slapstick. Two reels. — I. R. Gavin, Hammond theatre, Hammond, Wis. — Small town patronage. SHOOTIN’ INJUNS: Our Gang— Both kids and grownups screamed and howled on this one. — Henry Sparks, Grand and Gem theatres. Cooper, Tex. — General patronage. SHOULD HUSBANDS BE WATCHED?: Charley Chase — A good little comedy of domestic life. One reel. — A. G. Witwer, Grand theatre, Rainier, Ore. — General patronage. SOAP: Very good. Am running these Sun days now to the high brows and it gave all of ’em a laugh. One reel. — Wm. E. Tragsdorf, Trags theatre, Neillsville, Wis. — Small town patronage. STAGE FRIGHT : Our Gang — Good comedy. Two reels. — Nicolaides Bros., American theatre, Scofield, U. — General patronage. 365 DAYS: Snub Pollard — Good comedy. — Bert Silver, Silver Family theatre, Greenville, Mich. — General patronage. TIRE TROUBLE : Our Gang — Extra good. Old and young seemed to enjoy this one immensely. Two reels. — A. G. Witwer, Grand theatre, Rainier, Ore. — General patronage. ZOWIE; LUNACY: Sterioseopics — You can buy three comedies for what one of these cost. People don’t care for them. I figure I was out what they cost me. — C. M. King, Palace theatre, Burkburnett, Tex. — General patronage. PROD. DIST. CORP, FEARLESS FLANNIGAN: Charlie Murray— This is a scream. Two reels. — A. C. Betts, Beekman theatre, Dundee, N. Y. — Small town patronage. HELPFUL HOGAN : Charlie Murray — A fine comedy. We find all these comedies good. Two reels. — A. C. Betts, Powers theatre. Red Creek, N. Y. — Small town patronage. UNIVERSAL THE ACE OF SPADES: (Universal) William Desmond — On the fifth episode and seems to be going good. Two reels. — M. J. Babin, Fairyland theatre. White Castle, La. — General patronage. ANDY’S TEMPTATION: The Gumps— Good comedy. Two reels. — Nicolaides Bros., American theatre, Scofield, U. — General patronage. BELOW THE BRIDGE: Buddy Messinger — Very good comedy, but Universal sends out rotten prints, all cut up film, which should be in junk pile. Hope they read this and take a hint. Seems as if they all think a man out West can sell anything even if it is all shot. Two reels. — Rudolf Duba, Royal theatre, Kinball, S. D. — General patronage. DOG BISCUITS: Arthur Lake — Very nice little comedy that pleased generally. One reel. — A. G. Witwer, Grand theatre. Rainier, Ore. — General patronage. DON’T WORRY: Wanda Wiley — An average comedy that went over fairly well. Two reels. — A. G. Witwer, Grand theatre. Rainier, Ore. — General patronage. HE LOOPS TO CONQUER: Billy Sullivan— These seem to go over better than “The Leather Well known among exhibitors of the Indianapolis territory are Mr. Pluez (left), manager of the Pathe branch at Indianapolis, and Howard Staylor, Pathe representative. (Photo by H. E. N.) Pushers,” due to the fact that the principals are little fellows and not a bunch of big clods. Two reels. — Wm. E. Tragsdorf, Trags theatre, Neillsville, Wis. — Small town patronage. HER CITY SPORT: Wanda Wiley — Fair comedy. Two reels. — Nicolaides Bros., American theatre, Scofield, U. — General patronage. HONEYMOON HARDSHIPS: A Century comedy. It was a good one for a change. — A. F. Jenkins, Community theatre, David City, Neb. — General patronage. ITCHING FOR REVENGE: Eddie GordonJust a slapstick comedy. This fellow is quite an acrobat. They laughed aplenty. Two reels. — Henry Reeve, Star theatre, Menard, Tex. — Small town patronage. LOOKING DOWN: Wanda Wiley — Very good comedy. Two reels. — Nicolaides Bros., American theatre, Scofield, U. — General patronage. THE LOSER WINS: Billy Sullivan — Battling cowboy story. Good story with plenty of action. Seemed to please Saturday night crowd. Two reels. — A. G. Witwer, Grand theatre. Rainier, Ore. — General patronage. LOVESTICK: Beth Darlington — Very good comedy. Arthur Lake in the cast and they seem to like him very much. Two reels. — A. G. Witwer, Grand theatre, Rainier, Ore. — General patronage. LOVESTICK: Beth Darlington — Good average comedy. Two reels. — P. G. Estee, S. T. theatre, Parker, S. D. — Small town patronage. THE MILKY WAY : Charles Puffy’s best to date. One reel. — M. J. Aley, Regent theatre. Eureka, Kan. — General patronage. PIPING HOT: A1 Alt — A good comedy that kept the laughs coming. Two reels. — A. G. Witwer, Grand theatre. Rainier, Ore. — General patronage. PLENTY OF NERVE: Fair. Nothing to rave about. Two reels. — L. V. Feldman, Orpheum theatre, Pipestone, Minn. — General patronage. PREHISTORIC MAN : If you have any kids in the audience they ought to laugh. One reel. — Wm. E. Tragsdorf, Trags theatre, Neillsville, Wis. — Small town patronage. QUEEN OF THE ROUNDUP: Josie Sedgewick — Dandy little Western that drew good business on account of scenes from Pendleton Roundup, Miss Sedgewick was Queen of 1924 Roundup. Two reels. — A. G. Witwer, Grand theatre. Rainier, Ore. — General patronage. THE RACING KID: Buddy Messinger — Very good comedy that helped to put the feature over. Played on same night as ‘‘Reckless Romance” and it gave the people good excitement to go home satisfied. Two reels. — R. Duba, Royal theatre, Kimball, S. D. — General patronage. THE ROARING FORTIES: George LarkinGood Mounted Police featurette. Usual business. Two reels. — A. G. Witwer, Grand theatre. Rainier, Ore. — General patronage. ROLLING STONES: Charles Puffy — Pretty fair comedy which seemed to please. One reel. — A. G. Witwer, Grand theatre. Rainier, Ore. — General patronage. A ROYAL PAIR: This is the worst comedy I had in my theatre yet and people walked out after it flashed on the screen. Must say it’s rotten. Don’t see why they spent money on junk like this. Two reels. R. Duba, Royal theatre, Kimball, S. D. — General patronage. SAILING ALONG: Buddy Messinger — Just fair. Not much noise from the crowd on this one. Two reels. — A. G. Witwer, Grand theatre. Rainier, Ore. — General patronage. THE STORM KING: Edmund Cobb— Action Western. Featurette. Okay to fill out a weak program. Two reels. — A. G. Witwer, Grand theatre, Rainier, Ore. — General patronage. TENTING OUT: Bert Roach — Very good short comedy. One reel. — A. G. Witwer, Grand theatre, Rainier, Ore. — General patronage. UNDER A SPELL: Neely Edwards — Pretty good one-reel comedy. — P. G. Estee, S. T. theatre, Parker, S. D. — Small town patronage. VITAGRAPH NO WEDDING BELLS: Larry Semon — This is a fine comedy. Some stunts in it. Two reels. — A. C. Betts, Powers theatre, Red Creek, N. Y. — Small town patronage. ROUGH TOUGHS AND ROOF TOPS: Larry Semon — About up to usual standard of these comedies. One reel. — A. G. Witwer, Grand theatre. Rainier, Ore. — General patronage. SPOOKS AND SPASMS: Larry Semon— Had all of them laughing. Good and clean. These people will treat you right, for they have my film in good condition. — E. A. Emmert, Emmert theatre, Alcester, S. D. — General patronage. TRAPS AND TANZLES: Larry Semon — Very good but old and too much hokum for my people. They don’t believe in stuff Larry is putting out. Two reels. — R. Duba, Royal theatre, Kimball, S. D. — General patronage. MISCELLANEOUS BULL AND SAND: Very good. Kept them laughing. Two reels. — L. V. Feldman, Orpheum theatre, Pipestone, Minn. — General patronage. THE FAST MAIL MAN : Bobbie Dunn — This from Progress Pictures Co. of Milwaukee was a very good comedy and one that pleased. If they were all as good as this we would be satisfied. Two reels. — W. T. Davis & Son, Rialto theatre, Sharon, Wis. — General patronage. CLASSIFIED ADVERTISING Five Cents per Word Payable in Advance. Minimum Charge, $1.00. THEATRE WANTED TO LEASE: Theatre in town of about 5,000 population in Middle Western City. Give full particulars. Address Clyde Stewart, Beldenville, Wis. ELECTRIC SIGN IT’S NEW! The Lustrolite moving picture theatre sign. The greatest changeable letter electric announcement sign ever offered. Just think! A three line double-face all metal sign, white opal glass letter, complete letter assortment included, price $300.00. Easy terms which allow sign to pay for itself. Get our descriptive matter at once. CLARK BROTHERS SIGN CO., Manufacturers of LUSTROLITE ELECTRIC SIGNS, 609 W. Fourth St., Davenport, Iowa. EQUIPMENT FOR SALE FOR SALE: Approximately 270 7-ply new veneer chairs. Also generator, frames and used projecting machines. Bargains. Atlas Moving Picture Company, 534 S. Dearborn St., Chicago, 111. PEERLESS ARC CONTROLS, Factory Rebuilt, absolutely guaranteed. Bargain. Hertner generator, Double 50 Amp., 220 Volt, 3 Phase. Atlas Moving Picture Company, 538 So. Dearborn St., Chicago, 111. FOR SALE: 1,200 upholstered chairs; 1,000 5-ply veneer chairs; other theatre equipment very reasonably priced. Illinois Theatre Equipment Company, 12 East Ninth Street, Chicago, 111. OPERATOR AVAILABLE OPERATOR AT LIBERTY December 1, 1925, non-union man, with 11 years’ experience; also capable of managing house. Address B. K. Brady, care Lewis Motor Companv. Erick, Okla.