Exhibitors Herald (1926)

EXHIBITORS HERALD 39 Aprii iO, 1926 wants these days. (Paramount, ‘Wyoming, III.) A very pleasing picture. Nothing big but well worth showing. (Opera House, Fennimore, Wis.) Light, but thoroughly enjoyable comedy drama. Drew and pleased. (S. T.. Parker. S. D.) A nice program picture with comedy that was liked. Held interest. (New Geneseo, Geneseo, El.) The kind you love to show. Idea! for the small town. (Texas, Grand Prairie, Tex.) A very good little program picture, but our people do not care for Bessie Love and we notice in selecting their entertainment they take into consideration who is featured in the production as much as they do the story and title. (Crystal, Flandreau, S. D.) The picture is fair but like many other pictures of this type it did not draw. (Rich, Montpelier, Idaho.) This is a fine comedy and our patrons all enjoyed it. (Palace, Aurora, Ind.) This is a good picture with perhaps a little more lesson to it than people like to buy, but no complaints and I enjoyed it lots. (Grand, Pierre, S. D.) A very fine program picture. Will please any audience. (Silver Family, Greenville, Mich.) NEW COMMANDMENT. THE, PN, Blanche Sweet, Holbrook BSsnn, Ben Lyon, Claire Eames, EiSe ShanKOR. Dorothy Cummings, George Cooper, Diana Kane, 7. — Yes, this is a wonderful picture. One of those kind that goes over with them all. Ben Lyon goes over big and balance of cast do excellent work. Direction right up to First National standard. First National Is now hitting her stride and all h’l! can’t stop her. They are delivering the biggest pictures ever on her list, so if you are not showing them, you better get on the wagon. (Cozy, Winchester, Ind.) A very good show. Story new and of the kind that takes very well. However, one love scene is over-done. Picture would be better if It were only about half as long. A little colored photography sets it off. (Lake View, Laxe View, Iowa.) As one fellow said, "a little passionate.” Surely is, but it will certainly please 'em. We say it is one of the best. The only fault we found was the title dees not have any connection with the story and the necking could be shortened a lot. (The Star, Humble, Tex.) Here is a real picture. Snappy advertising. Played one night at regular admission. More business than following two nights on “The Hoad to Yesterday.” (Liberty, Pikeville, Ky.) One of the good ones, title seemed to draw them and pleased generally. (Grand, Eainier, Ore.) Wonderful reception accorded this by Sunday patrons, who said it Is one of the best war pictures we have had of late. Not too much war in it, but sufficient for a thrill. The love scenes will knock ’em over if they are susceptible to spicy stuff done in an offensive manner. (Rialto, Pocahontas, Iowa.) I consider this one of the best pictures I have played this year. Cast does great work. Also a well directed picture. A little comedy produced by Cooper goes over great. (Opera House, Fennimore, Wis.) A res! high class picture. One that has the needed punch. Everyone enjoyed it and many good comments. Entertainment plus. (Kentland, Kenbland. Ind.) Very good. Should please audience m any house. (State. Two harbors, Minn.) If all pictures were as good as this one and “The Dark Angel” our worries would be over. Title drew them in and the picture pleased. What more could you ask for? (Regent. Eureka, Kan.) Very, very good. They certainty will like this one.^ One scene uncalled for and one love scene carried too far In my opinion, but as a whole a real show. (Orpheum. Pipestone, Minn.) Good feature. Business good on this one. (Riviera, Anderson. Ind.) This picture drew more people into my house than any picture I have run this year. And that beautiful trailer that First National furnishes sure helps to get the business, ^st National gives us the best service of any ex^ange existing. Seven reels. (Star, Dansville, Yq) An old story told In a new and inCresting setting. Will get over O. K. and satisfy the majority. (Odeon, Chandler. Okla.) NIGHT LIFE OF NEW YORK, FP, Rod LaRocQue, Dorothy Gieh, Ernest Torrence, Helen George Hackathome. 8 ^A very Plenty of comedy to suit all. (Opera House, Fennimore, Wis.) One of the best night life pictures we have had. Spoiled by one scene of the dirtiest bit of dancing for some effective Federal Censorship Board ouid have saved us from this outrage. The small town exhibitor who has to meet his parons daily and mingle with them is getting wake to the situation. Dirty pictures have to go. (Palace, Long Pine. Neb.) Dad fairly well with >s and had no kick. Neither did anyone give me any great praise of it. I think, though, that wiii please the majority. (Strand, Granbury. <Kegent. Bogota, N. J.) My va-? ^ anything to this. Said it was T ^ nothing but night clubs. (Reel 'Joy. Kang City, Cal.) A mighty pleasing farce comedy. Wonderfully cast and beautifully photographed. 'The quality of this picture will more than please you. (Palace, Ashland, O.) While this one did not register so strong at the box office, it does prove to be mighty fine entertainmen. Ro<l LaRoeque is well liked and Dorothy Gish sure wins your heart. Balance of cast good and story sustains interest throughout on account of being capably handled. (Cozy. Winchester. Ind,) A good program picture. (Silver Family, Greenville. Mich.) Played this on New Year’s even and was satisfied at box oSce and in the picture. A real good jazz picture. (Unique, Anita, la.) This is a very pleasing picture. Good work of the whole cast. Good for Sunday. (Princess, Guttenberg, ia.) Not a drawing card but a very clever picture. (Grand & Gem, Cooper. Tex.) A very good comedy drama. Work of stars good. (Lake View. Lake View, Iowa.) Here is the kind of a story the typical movie crowd revels in. Comedy, drama, life, pep, action, all done by the kind of people who know their business. Not a foot of padding and as good a story as Paramount has given us this year. The New York scenes are authentic and interesting to the outside world. (Temple, Bellaire, O.) We used this on a Saturday night. It proved to be only fairly pleasing. It did not have a very good pull at the old box office. It has an excellent cast and is well rated. Not as good a drawing card as expected. Eight reels. ("Y”, Nazareth, Pa.) NO IdAN’S LAW, FBO, Bob Custer. Adalyn Mayer. Ralph McCullough, Brace Gordon, 5. — A pretty good Western for the length, but a story cannot be told in four reels (4,042 feet). If you have this one coming you had better order out some extra short feature. (Regent, Eureka, Kan.) A fairly good Western. Drew good in spite of "Braveheart" for opposition. Action is fair although nothing extra good. (Plainview, Plainview, Tex.) This is a dandy picture and the treatment that I get from P. B. O. is as good as their fine pictures. Mr. Fisher, in charge of the office, is a prince, so is the manager, and Van isn’t anywhere behind. He’s right up with them. (Miers, Schoharie, N. Y.) NORTH STAR, AE. Stroaghcart, Virginia Lee Corbin, Stuart Holmes, 5. — Heavy exploitation. Drew about average attendance and the dog pleased them after we got 'em in. A good short action drama. Some nice camera work in this one. The two hobos were good. (Pastime, Cushing, la.) This is a good picture and the onesheets will bring them to see it. Paper, photography and comedy are good. (Shuler, Raton, N. M.) NOT SO LONG AGO, FP, Betty Bronson. Ricardo Cortez, Edward Davb, 6,649. — ^This picture pleased almost all of the small crowd that turned out to see it. They were very skeptical going in but came out very pleased. (Reel Joy. King City, Cal.) Rotten. This one you will have to put perfume on to run it. (Palace, Burkburnett, Tex.) This was a pretty little picture. Not big, nor spectacular, but nicely entertaining. (Grand, Pierre, S. D.) Interesting plot depicting New York of years ago. If your patrons are not set against costumes of all kinds this should get over good. (Grossett, Crossett, Ark.) Very fine program picture. (Silver Family, Greenville, Mich.) Just a fair program picture. (Strand, Milford, la.) Just a fair program offering. (Princess, ’Traer, la.) Fairly entertaining. A tail of New York in the early days. (S. T.. Parker, S. D.) Program picture and that is all. Nothing to it. (Orpheum, Pipestone, Minn.) A very sweet picture. Bronson is wonderful in this story of twenty-five years ago. Get your pianist to play “On the Sidewalks of New York.” (Blende, Benton, Wis.) Lost half ray crowd on walkouts; the other half dozen stayed to see what It was all about. (Texas, Grand Prairie, Tex.) Fairly good entertainment. (Regent, Bogota, N. J.) Personally I liked the picture. My patrons just so-so. Just another picture. Did not draw. (Rich, Montpelier, Idaho. OFF THE HIGHWAY, PDC, John Bowers, William V. Mong, Margoerito dc la Mottc, 6. — ^A good picture, but failed to draw for us. Business just fair. (Princess, Elwood, Ind.) Many compliments on this picture. Ran It right after “The Thief of Bagdad” and a number said they thought it better and more enjoyable than “The 'ThisL” However, I did not have the average crowd for this picture. Possibly, it was because it was run right after “The Thief.” Think the paper was weak, too. John Bowers, de La Motto and Mong should have appeared in the limelight in the advertising instead of Hunt Stromberg, as they would have meant something to my patrons while Hunt Stromberg did not. (Arcadia, Vandergrift, Pa.) Monday to fair business. This is a program picture of extraordinary value. It’s in fact away bettor than many we get with "special" writen in big letters on the front page of the press book. I can honestly recommend this on to all my e.xhibitors friends and I don't do that until ! feel confident that I am justified in doing so. (Ideal, Chateaugay, N. Y.) 0 OLD CLOTHES, MGM, Jackie Coogan, Allan Forrest, Max Davidson, Joan Crawford, 6. — Went over big. Great box office card in neighborhoods. Should draw well anywhere. (Hits, St. Louis, Mo). Very good entertainment for the whole family. Coogan similarity contest was a decided success. (Lily, Buffalo, N. Y.) Drew excellent business and gave the best of satisfaction. Jackie Coogan sure good in this. Very good comedydrama. Good cast. The kind of pictures that the whole family can enjoy. (Princess, Chilton, Wis.) Picture very good. As good as anything Coogan has made. (State, Two Harbors, Minn.) Very good. The best Coogan has ever made. Pleased 100 per cent. Many comments. Get this one. (Majestic, Artoaia, N. M.) Excellent. (Lincoln Square, Decatur, III.) I consider this the best Jackie has ever done. It will please old and young. (Grand, Breese, lU.) We had to turn away about 600 people on Saturday. Business was very good. (Benn, Philadelphia. Pa.) What Jackie Coogan has lost in cutoness he has made up in cleverness. This picture, to my judgement, is genuine entertainment. It is not high pressure stuff but pleases all the kids and the grown ones too. In this picture Jackie Coogan, os the kid he represents, knows and does things not attributed to a minor. However, this is where the make believe comes in. (Acadia, Crowley, La.) Glad to report another good one from Jackie. This contained even more than the normal amount of fun and the youngster’s acting leaves nothing to be desired. Pleased a bigger per cent than any Coogan we have ever run. (Grossett, Crossett, Ark.) Very nice picture. Bettor than “The Ragman” by far. (A-Mus-U, Frederick, Okla.) Coogan has about "growed-up.” but this picture pleased a holiday audience. (Majestic, Camden. S. C.) Very good. Pleased all and did splendid business during holidays, which are usually quiet. (Grand, Rainier, Ore.) ONLY THING. THE, MGM. Eleanor Boardman, Conrad Nagel, Edward OennelSy, Vor* Lewis, 5,700. — Sunday to good business. A program picture of unusual merit. I consider this the best Elinor Glyn story I ever ran. I would recommend this picture as a good buy for small town exhibitors. (Ideal, Chateaugay. N. Y.) It is absolutely the only thing of its kinds. 'Nuf set!. (Community, David City, Neb.) A very poor picture indeed. Poor photography and very poor miniature work. The actors really tried to make something out of it, but impossible. Too mushy. Our patrons really laughed at it. It's all right for some women who care for this sort of mush stuff, but as an audience picture it’a terrible. Lay off of it. (Bugg, Chicago, HI.) Very good. It is a story of the Russian Revolution with good comedy touches. The business was off but no fault of the picture. (Lion, Bellevue, O.) A Glyn picture that failed at the box office. (The Majestic, Camden, S, C.) OUTLAW’S DAUGHTER, THE. U, JesSo Sedgwick, 5. — Best we have had of Josic’s. She is absolutely no good as an actress. Her long features and 2 reelers are all on the same order. When you see one you sec them all. (May, Mayville, Wis.) A pretty fair action Western that failed to attract ordinary business. Title seemed to kill it for us. (Grand, Rainier, Ore.) Here is one with a girl star and went over good. Suited all. Full of ginger and good acting by all. Give us more. (Amuse, Hart. Mich.) Only fair. Looks cheap. Worth about lOo admission. Several walkouts. Many disappointed and told me so. Outside of the Jewels and Gibsons Universal products not worth running. (Princess, Chilton. Wis.) This isn’t a bad picture, but there are an awful lot of better ones. I don’t think a girl should be made the star of a Western. It just doesn't fit the general idea of things. (Grand. Pierre. S. D.) It’s a dandy good entertainer. Especially where Western is liked. The girl is some cat in this. (Fairyland, White Castle, La.) Very poor. We had this picture with a two reel Century comedy and both together weren’t quite 4 reels. If Carl expects to keep his old customers he better improve the Westerns. The time is over when we could give not quite an hour's show. This spoiled my business for the next two weeks. Lay off of that. (Linwood Square, Norwalk. O.) These Blue Streaks do not ring) the bell here. Nothing bad.