Exhibitors Herald (1926)

54 BOX OFFICE RECORD SECTION OF April 10, 1926 outdoor picture? It has ail the makings of a good picture. Boost it. (Palace, Naples, Tex.) Here is a picture that certainly may not be ell that it should bo, but it pleased. The crowd ate it up. It is jammed full of comedy situations and a few thrills. It just missed the hail of fame, so far as being n big show. (Majestic, Belleville, Kan.) Fair program. Too long. Some comedy. Some good action. Will do for Saturday. Be careful what you pay for it. Not a speciol. (Opera House, Apache, Okla.) Very good picture. (Char-Bell, Rochester, Ind.) Here is a picture that is pleasing from every point of entertainment. (Helena, Rockdale, III.) Good Southern story of the mountains. Intcrtesting story. Good action, tense moments. Good comments. (Community, David City. Neb.) We bought it for a special but it is far from one. The scenes arc vei-y good, with few laughs. Pleased about 50 per cent. (Linwood Square, Norwalk. O.) TIDES OF PASSION. V. Mae Marsh. Ben Hendricks, Lnska Winter. 6,279. — This took well with the Sunday crowd. Laska Winter is the one you will remember. She looks like a comer. (Pastime, Mason, Mich.) Ran this on a hot Sunday and did fair business. Not a special, but a fair picture. (Helena, Rockdale, III.) Can’t say much for this picture. Thought it was punk, myself, and from the number of walkouts others must have thought the same. (Palace. Long Pine, Neb.) Where do they get that sturt? The worst Vitagraph ever stuck on us. Wish we had more like “Steele of the Royal Mounted” instead of this bunk. If we hadn't had a real comedy we would have been hung out over the pond bridge for the buzzards to pick at and a target for the bootleggers to advertise by. Six spasms of slow torture reels. (Bridge, Petersburg, W. Va.) TIMBER WOLF. THE, F, Buck Jones. 5.— Nice Western picture that got out big crowds wKh Q three reel Lloyd comedy along with it. (Rialto, Dickinson, N. D. ) Buck’s pictures have shown a remarkable improvement for the past year. This one is exceptionally good. He is getting to be a good drawing card again for me. Keep good work going, Buck. (Strand, Lament, Iowa.) Very pleasing Western of the bang-up hair-raising type. Jones is getting to be more popular with my audience than Mix. I guess it’s because he isn’t going in for so much of the costume stuff. Mix had better lay off that stuff or he won’t be worth a dime to me. (Amuse-U, Springhcld, 111.) A new Jones that gave very good account of itself. Good outdoor picture ; northern setting but not a snow picture. Good photography. Better than most action programs. (Star, Menard. Tex.) Just a little better than the ordinary Western and a somewhat different role for the star. Good print from Washington. Business good. (Bridge, Petersburg, W. Va.) A very good action picture. This is my first Jones but if they all please as well as this one. I am tickled to death. Run it Saturday night and it sure hit the spot. (Moon, Neligh, Neb.) Very good. Buck is getting better all the time. Say, Buck, send us a photo to hang in the lobby? It sure helps patronage and everybody likes to look at the stars’ pictures. Especially the kids. Good comments. ((Community, David City. Neb.) Action in every frame. It will please. (Texas. Orand Prairie, Tex.) Another very good Jones picture to big business. Keep up the good work. Buck, and you will soon be as good, if not a better, drawing card than Tom Mix. Stick to the Western and keep your good looking young ladies. (Princess, Chilton, Wis.) A dandy picture, up with Buck’s average. (Monticello Opera House. Monticello, la.) An extra good Western picture. This star always makes good. (Silver Family, Greenville, Mich.) TIME THE COMEDIAN, MGM. Mae Busch, Low Cody, Gertrude Oliustcad, Roy Stewart, Creighton Hale, Paulette Duvai, 5,200. — A unique offering which seemed to please those that came, but the worst flop at the box office we have had for some time. (Grand, Rainier, Ore.) Very poor entertainment. Looks like they started out by trying to make something big but run out of material and finished it up any old way. (Palace, Waupaca. Wis.) This is just a program picture. No drawing power. Posters are very bad. Very slow and draggy. No action at all, so use your judgment on price. (Monticello Opera House. Monticello, In.) Not much of a picture for the average fan. Some will like it. Time jumping around it is quite a novelty. I think, but some did not. Would class it as just a fair program feature. (Majestic. Bowie. Tex.) A fair program offering with Theodore Kosloff doing some clowning that could be eliminated. (Lily. Buffalo, N. Y.) TOUGH GUY. THE. FBO, Fred Thomson, Silver King. Lola Todd, Robert McKim, 6. — Dandy picture. Pleased all. Plenty of action and comedy. Pleased a large Saturday crowd. Six reels. (Columbia. Athens, O.) First of Fred's 1926-26 we have used. If Fred will continue in good stories of the Western type, he will soon outclass Mix, especially if Mix continues “Lucky Horseshoes,” etc. (Palace. Mt. Pleasant, Tex.) Mr. Mix can now bid farewell. He hasn't a chance with Thomson here. (A-Mus-U. Frederick, Okla.) Good picture. Good receipts. Good horse. Good star. Good print. Good weather. Good crowd. Good reports from all patrons. First Thomson picture in a long time, hut he had not been forgotten. More, please. Ran it Wednesday and Thursday. (Polo. Polo, 111.) About the best Fred Thomson we ever ran. Plenty of comedy and action. Silver King was fine in his part. (Majestic, Portland, Ind.) Very good Western picture. Fred Thomson and Silver King are surely putting Tom Mix and Tony in the shade. Only wish he would make more. (Plainview, Plainview. Neb.) This is Fred's best picture to date, and that is saying something, as they are all good. Plenty of action and comedy galore. Had the house laughing from start to finish. Silver King is wonderful. Pleased every one. Book it and boost it. You can't go wrong. F. B. 0. sure is putting out good stuff and using me fine. (Elysian, Elysian, Minn.) TOWER OF LIES, THE. MGM, Norma Shearer, Lon Chancy, Inn Keith, Claire MacDowell, William Haines, David Torrence, 6.— In this picture Lon Chancy is his natural self. Running this Christmas Week, which is no test for a picture. I would rate this 100 per cent good for Sunday. (Monticello Opera House, Monticello, la.) While over the heads of the average audience, this is one honest-to-goodness picture. On account of very poor photos, they came up to our board and walked off in droves. By all means secure stills if you can. (Regent, Eureka, Kan.) Mighty good picture, but no draw at the box office. Had good opening but fell down second night (Palace, Waupaca, Wis.) Poorest Chaney yet. Good picture but way below the average for these stars. Chaney and Shearer acting good. Plot not pleasing. (Char-Bell, Rochester, Ind.) Zero weather, zero business and sub-zero picture. Was glad the weather was bad so I could sneak it over without doing any great damage and I sure got my wish. Second night did not have much more than a corporal's guard and don’t blame ’em. One of those darn sordid pictures that nobody wants to see and the kind managers are ashamed to put over. If this is a special I am P. T. Barnum, the second. (Strand, Robinson. III.) Booked this one as a special but no. Boosted it with advertising. Raised admission but had all kinds of complaints as a special. (Opera House, Hilbert, Wis.) Well produced and acted drama but only appealed to 60 per cent of our patrons. Business fair. (Grand, Rainier. Ore.) TROUBLE WITH WIVES, THE. FP. Florence Vidor. Tom Moore, Esther Ralston, Ford Sterling, Lucy Beaumont, 6,734. — This is the best balanced light comedy of married life it has been our lot to show in some time. Florence Vidor looked as lovely in this one as she did in the canoe scene in "Lying Lips” some five years ago. Better than she has appeared in some time. More success to her. Ford Sterling does a great bit of pantomime that seemed to not get over with the audience last night, but it was the best bit of acting without words that we have seen in a long, long time. Esther Ralston and Tom Moore were great. Tom’s Irish smile is a hit any time and Esther Ralston is very, very easy on the eyes, together with nice judgment in her role. She should go far. I hope she does. It has been a pleasure to show her last three pictures. An autographed photo, please Miss Vidor and Miss Ralston, for the gallery. (Columbia, Columbia City, Ind.) Good. Very, very good. They went out smiling. (Palace, Ashland, Ohio.) Just a light program offering. Ford Sterling takes the cake in this picture when it comes to entertain the audience. No kicks and no boosts. (Strand, Granbury, Tex.) A splendid program. (Silver Family, Greenville, Mich. A very good picture, but of no box office value. Both Florence Vidor and Ford Sterling do very good work. I would call it just a one day picture. (Bugg, Chicago. III.) No trouble at all. Mr. Zukor, to get them in : and no trouble to please them. This is the cleverest high class comedydrama I ever ran. Mark you, it is not a farce nor a burlesque action drama, but a scintillating, wittily titled society drama of the very highest order. The acting is perfect. Florence Vidor soars to twinkling stellar heights. Tom Moore smiles his way into all hearts, and Ford Sterling makes you cry for more. Do we want clean entertainment? Well, here it is. "Verbum sap.*’ (Rex. Salmon, Idaho.) Here is as nice a little comedy drama as we have run for a long time. The entire cast do fine work. Story is very good and up to date. No slapstick comedy but good clean stuff enjoyed by our good sized crowd and will please most of them. Ford Sterling just about steals the show and is very good. (Rex, Colby, Wis.) A corking comedy-drama with plenty of good healthy giggles in it. Enjoyed by all. (New Geneseo, Geneseo, BL) Let the folks know you have it and they will be pleased with it. Can call it an extra good comedy-drama that pleased everyone. (Star, Montevideo, Minn.) A dandy comedy-drama. Tom Moore and Ford Sterling a great pair. (Florence, Elk Point, S. D.) A clever little comedy that drew us good business. (Dixie, Winona, Miss.) This is extra good high class comedy and one that makes them ask you when you are going to have another one like it. Don't be afraid to advertise it. (Palace, Burkburnett, Tex.) Here is a nice clean little picture with plenty of comedy. (Opera House, Fennimore, Wis.) I believe this to be the best comedy drama we have had this season. Ford Sterling’s work in this is wonderful. There should be more parts for actors of his type. He makes real comedy. Florence Vidor is most beautiful and the other two up to standard. Story clever and settings beautiful. I saw it four times. (Temple, Bellaire, O.) A clever little comedy. Played this Xmas and made good. Esther Ralston is the prettiest girl I’ve ever seen. She is well liked around here. (Family, Attica, N. Y.) Thoroughly enjoyable comedy drama of the domestic class. Drew and pleased. (S. T., Parker, S. D.) A domc.stic drama. Fair appeal, not much for suburban town. Did not get average business here. Did not blame them. Nothing to rave about. Will get over for one night. (Palace, Clifton Heights, Pa.) A perfect gem of a picture. Keeps audience in good humor throughout entire picture and sends them home happy. (Capitol, Delphos. 0.) Good picture and go(^ acting. Some comedy supplied by Ford Sterling. Appeal 80 per cent. (Grand, Yoakum, Tex.) Fair entertaining domestic comedy. (Regent. Bogota, N. J.) It’s a dandy. (Texas. Grand Prairie, Tex.) An excellent comedy drama that drew exceptionally well. (Photoplay, Ashland, Kan.) Very fine comedy drama for adults. Tell the children to stay at home. (Blende, Benton, Wis. ) TUMBLEWEEDS. UA, WUIiam S. Hart, Barbara Bedford. 10. — Everyone enjoyed this. A great picture. You can buy this right. Run this by all means. (Popular, St. Cloud, Fla,) A good Western picture that appeals to all classes. Hart shows his age some but still can hold his own in this class of stuff. (Crossett, Crossett, Ark.) Very good. The only Western picture that ever got applause in our house. Poor business, due to zero weather. (Odeon, Chandler, Okla.) Very good. Cream of Westerns. Bill surely came back with a knockout. One of our best, Made us more real money than any picture we have run. Price was right. You can get it reasonable and don't be afraid to step on it. (Polo, Polo, HI.) This was a dandy. Had good appeal on account of fact so many remembered this land rush and had relatives in it. Good entertainment. Give me more like it, Bill. (Community, David City, Neb.) A comeback for Hart as far as pictures go, but not a comeback at the box office. (Palace. Waupaca, Wis.) The first Hart has made in a long time and the best he has ever made. If he continues to make this kind of pictures he will be with us a long time before he retires again. Picture cost me too much, though, so I lost on it. (Star, Tuckerman, Ark.) This is truly a typical Hart picture. Has a good story about the Cherokee Strip land rush, but there are other Western stars who are better box office bets, and film rental is less. (Plainview, Plainview, Neb.) Held 'em out for 20 minutes on this picture. A very good picture. (Lincoln, Milwaukee. Wis.) A good Western and seemed to please, but business not as good as we expected. (Vine, Mt. Vernon, O.) In the same class as “The Covered Wagon." Everybody liked it. United Artists certainly have had the specials the last few months. Big business. (Egyptian. Ogden. Utah.) Good picture. Older folks liked it very much. Younger folks said not enough action. Weather cold so cannot tell box office power. (Pastime, Jefferson, O.) I just can’t understand it folks. Here is a reproduction of the opening of the "Cherokee Strip” that is great with Bill at his best. Played two nights at 10 and 35 cents, about $40. Just one more United Artists to play. No more for me. (Cozy. Villisca, Iowa). A good historical picture with plenty of action to please the most of your Western fans, and history enough to please the others. Every show in Oklahoma should show it, it is Oklahoma history put into a mighty interesting picture. The price is a little high, so buy it