Exhibitors Herald (1926)

Record Details:

Title:
Exhibitors Herald
Date:
1926
Volume:
Exhibitors Herald (Mar-Jun 1926)
Leaf #:
000551
Language:
English
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
The Museum of Modern Art Library, New York
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
July 25, 2024
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76 BOX OFFICE RECORD SECTION OF April 10, 1926 sarae as a five rcelor. (Riverdalc. River View. Ala.) A very good little action Western. Using these with short feature program each Saturday and they are going over in good shape. (Grand, Rainier, Ore.) LITTLE RED RIDING HOOD, Baby Peggy, 2. — I have waited three years to show this and am more than pleased. It is done beautifully and Little Peggy was never more cute and pleasing. Coloring is beautiful, wonderful for children and all the grownups were delighted with it. Will please any crowd. (Bijou, Beach, N. D.) One of the best and cleanest comedies I ever ran. Everybody will like it. Good to fill in with a bad feature. (Community, Fargo, Okla.) LOCKED OUT, Arthur Lake, i.~Good one rccler. (Trags, Neillaville. Wis.) A good one reelcr, (DcLuxc, Spcarville, Ran.) Good one reeler. (Theatorium, Emienton, Pa.) LOOKING DOWN. Wanda Wiley, 2.— Very good comedy. (American, Scofield, U.) Good comedy with plenty of slapstick laughs. This star is a Texas girl and this creates interest when we show her. (Star, Menard, Tex.) Good two-reel comedy with Wanda doing some high diszy stunts. Two reels. (DcLuxe, Spcarville, Kans.) Good comedy. Two reels. (Royal, Caddo, Okla.) Very good comedy. Will make them laugh. Two reels. (Monticcllo Opera House, Monticello, la.) LOVE SICK, Edna Marian, 2. — A good comedy which also was in bad shape. (Leeds, Leeds, Iowa.) Just a silly puppy love comedy. No worse than most of the Century brand. (Star, Menard, Tex.) Just a fair comedy. (Monticello, Opera House. Monticello, la.) Another pretty fair comedy. (Rialto, Terril, Iowa.) MARRIED NEIGHBORS. Edna Marian, 2.— Very poor, as are most all Century comedies. No plot, stars nor laughs. (Minor, Areata, Cal.) Good attendance and evidently pleased them all. (Olympic, Forks, Wash.) This youngster isn’t so bad. Far better than Wanda Wiley, though it’s just a comedy filler. (Star, Menard. Tex.) We consider this a poor comedy. (DeLuxe, Spcarville, Kan.) Avoid this one if you can. Hardly even a smile in it. (Polo, Polo, III.) Nothing much to it. Pathe single reelers do just as much as this. (Halfway, Halfway, Mich.) Poor stuff, vulgar to say the least. Concerned with the doings of a group of inebriates who are helping the prospective groom celebrate a coming wedding. (S. T., Parker, S. D.) MILKY WAY. THE, Charles Puffy, 1.— Better than former comedies from this star. (Grand, Rainier, Ore.) Charles Puffy’s best to date. (Regent. Eureka, Kan.) MIND THE BABY, Pal, 2. — As usual the dog steals the popularity of our other stars, This comedy is short but sweet. Several scenes with the alligator were nerve wrecking and thrilling. (New Pastime, Cushing. Iowa.) This one is a knockout and any time they have a better one I’d like to see it as it will keep them on the edge of the seat from start to finish and watch them laugh. (Royal, Kimball. S. D.) Good two reel comedy. In fact it is one of the extra good ones. Don’t be afraid of it as It is there. (De Lu.xe, Spcarville, Kans.) MUSTANG WESTERNS. 2 These short West erns are good but not extra. Will please about 80 per cent. (Olympic. Forks, Wash.) Not liked in our town. Was disappointed In them myself— too drnggy. Stuff of this kind in my opinion should be snappy from start to finish. (Harriet. Hardin, Mont.) Have run several of these in connection with Complete Service ‘‘and most of them are quite acceptable to our audience as fillers. Print good. '‘Tempest Cody’s Man Hunt" was one of the beat so far. (Hammond, Hammond. Wis.) Nothing extraordinary in the few I have played, but will suffice to draw and satisfy Western patrons when they ^vould not come to see the big super-special. (Tokio, Morehouse, Mo.) MY BAB\ DOLL, Edna Marian, 2. — This was a very good comedy. (DeLuxe, Spearville, Kan.) Absolutely nothing to this comedy. Not a laugh in it. I do not know who told Carl. Arthur Lake was a comedy man. (Monticello Opero House. Monticello, la.) NERO, Hysterical History, 1. — Pretty fair comedy. Patrons evidently got some wallop out of It, as I heard numerous laughs. (Selk, Scotia. Neb.) Another Hysterical History that was good. It made a hit and certainly added some to the program for that day. (Legion. Holyrood, Kan.) NICELY EBWARDEDf Charlea PnQI^ l<^Thc beat we have had from this star bo far. (Grand, Rainier. Ore.) Real good I reel comedy. We like Puffy. (Eminence. Eminence, Ky.) Most of Puffy comedies are good, but this is punk. Not one chuckle in 1,000 feet. (American, Wautoma. Wis.) NOBODY’S DARLING. Baby Bcggy. 2.— Great stuff for the kids. Ran it on serial night, so it pleased not only the kids, but also the adults who follow serials. (Trags, Neillsville, Wis.) Good comedy. Universal makes good short films all the time. (Emmert, Alcester, S. D.) NOBODY’S SWEETHEART. Wanda Wiley. 2 — Very clever comedy but Universal spoiled same for me by sending rotten print and no foreword on the starting reel. My people thought that it was part of the show the way it started but found out different before it was over. (Royal, Kimball, S. Dak.) If they make any good comedies they must keep them, as I can’t remember of a good comedy I ever got from Century. (Reel Joy, King City, Cal.) NO PLACE TO GO. Arthur Lake, 1.— A very good one reel comedy. (De Luxe, Spearville, Kans.) We have found these Sweet Sixteen comedies very good, and this is no exception. (Grand, Rainier, Ore.) Very good one reeler. (Lyric, Conway, N. H.) Good. Kept them laughing all the way through. (Theatorium, Emienton, Pa.) OFFICER 13, Eddie Gordon, 2. Very good comedy. Sure had them guessing, on the edge of their seats until the final scene. It’s good to be put in prison for life if they give a man company like they gave Eddy. (Royal. Kimball, S. D.) Usual Century slapstick comedy. No better and no worse than most. (Star, Menard, Tex.) Not much to this one. (Polo, Polo, III.) Good comedy. The star is some acrobat. One of the best comedies I have had from Universal. (Selk, Scotia, Neb.) Another poor Universal comedy. Didn't get a good one yet.' (Princess, Chilton, Wis.) Funny comedy. (Silver Family. Greenville, Mich.) Very poor comedy. (Lorin, Berkeley. Cal.) OH BUSTER, Arthur Trimble, 2. Good, as are all Buster Browns. They’re clean, they please the kids and most grown-ups, so what more can we ask? (Star, Sumner, Nebraska.) Good comedy that was used to bolster up "The Home Maker." (Lily, Buffalo. N. Y.) Seemed to please the kids on my serial night. (Trags, Neillsville. Wis.) All Buster Browns fine. (Starland, Stockbridge, Mich.) OH MIN, Joe Murphy, 2. — An Andy Gump comedy. Satisfactory. (Auditorium, Libertyville, III.) Good comedy. (S. 'T., Parker, S. D.) Good comedy. Some good laughs in this one. (Lyric, Walnut, la.) comedy. Don’t see where they get the title. (S. T., Parker, S. D.) Very good comedy that is worth running at any theatre. (Royal. Kimball, S. D.) This is just another lot of hunk and a waste of time running it. (Rialto, Terril. Iowa.) POWDERED CHICKENS, Edna Marian, 2— An average comedy that seemed to satisfy generally. (Grand, Rainier, Ore.) Good slapstick comedy. Clean. (S. T., Parker, S. D.) Not as good as Century Comedies usually are. (Eminence. Eminence, Ky.) A fairly good comedy with quite a few laughs. Miss Marian is a cute little thinu and pleases our patrons. (Rialto, Sharon, Wis.) Say boys, they don’t make them any better than this one. Saved my long feature and gave satisfaction to most of them. I hardly ever hear an>' comments but they told me about this one. (Royal, Kimball, S. D.) PREP SCHOOL, Arihur Lako, 1.— Lake is a likeable young chap that appeals to our bunch. This is a good one reeler. (Majestic, Weiner. Ark.) Faily funny. The trouble with the Complete Service Contract stuff is thnt they book you the same bunch of hams for 3 or 4 weeks in “concussion" instead of alternating them a little. (Trags, Neillsville, Wis.) PRESENT ARMS. Wanda Wiley, 2.— Fair comedy, not much to it. Star lived in nelghborinv town and we created interest on that score. (Star. Menard, Tex.) A well produced and acted comedy but failed somehow to get the laughs. (Grand, Rainier, Ore.) QUEEN OF THE ROUNDUP. Josie Sedgwick, 2. — Dandy little Western that drew good business on account of scenes from Pendleton Roundup. Miss Sedgwick was Queen of 1924 Roundup (Grand, Rainier, Ore.) A good two reel Western that seemed to please. No comments on this one either way. (Leeds, Leeds. Iowa.) RAISIN’ CAIN, Century, 2. — This comedy measures up to the usual standard of the Centurys. (Grand, Rainier. Ore.) Good film. Just another comedy. There are only a few funny scenes in it. but then it is silly, so perhaps we should he thankful for this. (Rialto, Sharon, Wis.) Better than most Centuries. Centuries for me are nothine extra and quite a few not worth running, but this one is better than most. (Star, Sumner, Nebraska.) RIDERS OF THE PASS, 2.— Not enough action. This bird had better stop on the gas if he wants to keep up with the rest of the Western stars. (Majestic. Portland, Ind.) Very good action. Western fcaturette. (Grand, Rainier, Ore.) ONE WILD NIGHT. Neely Edwards. 1.— A pretty good one-reeler that contains several laughs. (Royal, Newark, Ark.) Good average short comedy. (Grand, Rainier, Ore.) Above the average one reel comedy. (Star, Menard, Tex.) OUR PET, Baby Peggy. 2. — Good two reeler our crowd liked. (DeLuxe, Spearville, Kan.) Good kid comedy and the kids liked it. Gave the kids a free matinee and of course had the house packed. (Community, Elgin, Neb.) Ran it on serial night and proved good stuff for the kids. (Trags, Neillsville, Wis.) PAPA’S PET, Bert Roach, 1. — ^Above the average comedy; several laughs in it. (Benton Community, Benton City, Mo.) A rather poor comc-dy. (Grand, Rainier, Ore.) A darn good one reel comedy. These Bulls Eye comedies sure hit the spot. (Olympic, Forks, Wash.) Good one reel comedy. (Gem, Calico Rock, Ark.) Awful. If they want to send you this, kick like a steer. (Star, Menard, Tex.) A fair one reeler. (DeLuxe. Spearville, Kan.) PACING A WIFE, Al Alt, 2.— A real good comedy. (Star, Tuckerman, Ark.) Just as good as many two reelers from other distributors. Film good. (Hammond, Hammond, Wis.) Very ordinary slapstick comedy, as are most of all the Centuries it has been our lot to run. If those be comedies, let tragedy be my choice. (Star, Menard, Tex.) Only fair. (Princess, Chilton, Wis.) Good. (S. T., Parker, S. D.) Good comedy, (Silver Family, Greenville, Mich.) PIPING HOT. Al Alt, 2,— A good comedy that kept the laughs coming. (Grand, Rainier, Ore.) Can't say much for this one. Had a rotten feature. "After Business Hours," too. as all my patrons kicked. (Grand, Okolona, Miss.) Fair comedy. (Silver Family, Greenville, Mich.) PLENTY OF NERVE, Century. 2.— A dandy slapstick comedy. (Trags, Neillsville, Wis.) Fair. Nothing to rave about. (Orpheum, Pipestone, Minn.) POLO KID. THE, Eddie Gordon, 2.— Only fair RIP VAN WINKLE. Hysterical History. 1.— Fair one reeler. (DeLuxe. Spearman. Kan. i A little better than some of these, but not much, at that. (Benton Community, Benton City. Mo. t Just another one-reeler. (Legion, Holyrood, Kans.) A good comedy and seemed to get over all right. (Odeon, Chandler, Okla.) Best of these Histories and that's not much. (Community, Noble, III ) ROPING VENUS, THE, Josie Sedgwick, 2.— Good action Western featurette. Well received. (Grand, Rainier, Ore.) Good little two reel Western, (Trags, Neillsville, Wis.) ROUGH PARTY. A, Al Alt, 2.— (3ood slapstick. (Trags, NeillsviUe, Wis.) A rather silly bit of nothing like most Century comedies. (Palace. Long Pine, Neb.) SAILING ALONG. Buddy Messenger. 2.— Not so vei-y good. A rainy or scratched up print, so it hurt everybody’s eyes and was not liked. The feature had to do it all this time and it did. (Royal, Kimball, S, D.) A good comedy. Far better than most of the Century comedies. (Odeon, Hardin, Mo.) Just fair. Not much noise from the crowd on this one. (Grand, Rainier, Ore.) SCANDAL HUNTERS. THE, Al Alt. 2,— Pretty good slapstick. (Trags, Neillsville, Wis.) Good. (S. T.. Parker. S. D.) Can’t say much for this one. A very ordinary comedy. (Grand, Rainier. Ore.) SCARED STIFF. Al Alt, 2 Not many laughs. but took the kids. (Community. Noble, III.) Not much to it : just an ordinary slapstick comedy(Royal, Caddo, Okla.) A very good two reel comedy. (De Luxe, Spearville, Kans.) SHORT PANTS, Arthur Lake, I.— Below the average of these comedies. (Grand. Rainier, Ore.) Fairly funny. (Trags, Neillsville, Wis.) SLEEPING SICKNESS. Bert Roach, t«r than th« a'verage on# reeler. (Leedi. Leeds, la.) Better than the average of these comedies. (Grand, Rainier. Ore.) A beaner of a one reeler(Trags, Neillsville, Wis.)