Exhibitors Herald (1926)

Record Details:

Title:
Exhibitors Herald
Date:
1926
Volume:
Exhibitors Herald (Mar-Jun 1926)
Leaf #:
0001134
Language:
English
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
The Museum of Modern Art Library, New York
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
July 25, 2024
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EXHIBITORS HERALD May 1, 1926 79 j.ggl3. Julius Schmidt, Grand theatre, Breese, 111. —General patronage. three foolish WEEKS: Ben Turpin — Just fair. Two reels. — Julius Schmidt, Grand theatre, Breese, 111. — General patronage. THE UNEASY THREE: Very good. — Jack Greene, New Geneseo theatre, Geneseo, 111. — Small town patronage. WAGES OF TIN: This is a good one. Two ,.eels. Julius Schmidt. Grand theatre, Breese, III. —General patronage. UNIVERSAL ANDY TAKES A FLIER: The Gumps — Good comedy. Two reels. — E. K. Shaffer. Lyric theatre, Frostburg. Md. — General patronage. BROADWAY BEAUTIES: Edna Marian — Good comedy that seemed to please. Universal comedies seem to give general satisfaction. Two reels. — C. K. Studebaker, Elk theatre, Worland, Wyo. — General patronage. BUSTER’S HUNTING PARTY: Good comedy. Dog extra good to look at. Have had three of these comedies and I think they rank with the bast comedies on the market. Two reels. — Leslie Hables. Reel Joy theatre. King City. Cal. — Small town patronage. THE CALL OF HAZARD: Special cast — Good average Western featurette. No comment, average business. Two reels. — A. G. Witwer, Grand theatre. Rainiei-, Ore. — General patronage. CAPTAIN SUDS: A better than average Century comedy. Some good laughs in it. Two reels. — A. G. Witwer. Grand theatre. Rainier, Ore. — General patronage. CHESTER’S DONKEY PARTY: ‘The Gumps— A very funny comedy. — Bert Silver, Silver Family theatre, Greenville. Mich. — General patronage. DELIVERING THE -GOODS: Good two reeler. — W. J. Shoup, DeLuxe theati'e, Spcarville, Kan. — Small town patronage. FAINT HEART: Charles Puffy — Very good short comedy. One reel. — A. G. Witwer, Grand theatre. Rainier, Ore. — General patronage. FLYING WHEELS; Wanda Wiley — Seriously I did not think much of it. But most of the audience thought it extra good. It will please the youngsters and part of the old folks. Two reels. — Isbell and Sultz, Casino De Luxe theatre, Kiowa, Colo. — General patronage. FRESH PAINT: Neely Edwards — Pretty good one reeler from Universal which did not register at the box office anything e.xtra. One reel. — R. Duba, Royal theatre. Kimball, S. D. — General patronage. GOING GOOD: Wanda Wiley — Good thrill comedy. Kept the kids in an uproar. Thvo reels. — A. G. Witwer, Grand theatre, Rainier, Ore. — General patronage. THE HORSE LAUGH: Charles Puffy — A fair wmedy that got by. — M. J. Aley, Regent theatre. Eureka, Kan. — General patronage. IN THE BIG CITY : Edna Marian — This took Well. The Universal comedies are winners from the fact that you can give them such a variety and they are only foolish enough to be good. — Isbell and Sultz. Casino De Luxe theatre. Kiowa, Colo. — General patronage. HONEYMOON HOTEL: Neely Edwards— Just a fair comedy. One reel.— A. G. Witwer. Grand theatre. Rainier, Ore. — General patronage. LIFE’S GREATEST THRILLS; Of all the nerve Universal has it. Charge me rental for ttus advertisement of its News service. Nothing nut robbery. Anytime they sell me another one Ike this, I will take a good swing at the salesman. Two reels.— Leslie Hables, Reel Joy thea0, King City, Cal. — Small town patronage. DOG: Arthur Lake — Good one dog’s love and how a dog cured a bnsk and bringing her three little Un theatre. Kim “11, S). D. — General patronage. h«f n Buster Brown— Good coi ,j-„ .tister doesn’t draw many extra kids. T !i'. ‘'“Is.— P. B. Morris, R ro. Indianola, Miss. — Small town patro sti^»^A Arthur Lake— Same "”hur Lake. Have yet to see a good k„-_ K. Shaffer, Lyric theatre, I oarg. Md.— General patronage. “Custer’s Last Fight” 5 REELS — ^the greatest wiM west feature ever filmed — LilHan Gish and Lars Hanson in a scene from “The Scarlet Letter," which is now being directed by Victor Seastrom for Metro-GoMwyn-Mayer. PREP SCHOOL: Arthur Lake — Fair short comedy. One reel.— A. G. Witwer, Grand theatre, Rainier, Ore. — General patronage. PRESENT ARMS: Wanda Wiley — Very good comedy, as are all of Wanda’s. Two reels.— C. H. Studebaker. Elk theatre, Worland. Wyo.— General patronage. ROBINSON CRUSOE; Went over O. K. as a single reel comedy. One reel.— G. F. Rediake. Star theatre, Ryegatc, Mont. — Small town patronage. SMOKED OUT: Arthur Lake — Have found all of this star’s good. One reel.— F. A. Millhousc. Star theatre, Sumner, Neb. — Small town patronage. A SPEEDY MARRIAGE: Wanda Wiley— Good action comedy. The star is a hard worker. —Bert Silver. Silver Family theatre. Greenville. Mich. — General patronage. TRAILING TROUBLE: Buddy Messenger — A good two reel comedy. Nothing to go wild over but will please most of your patrons. Two reels. — W. J. Shoup. DeLuxe theatre. Spearville, Kan. — Small town patronage. THE WINKING IDOL: William Desmond — Very good. Crowd seemed to like it. Two reels. I. T. Brisco. Princess theatre. Elwood. Ind. — General patronage. VITAGRAPH TRAPS AND TANGLES: Larry Semon — These re-issue Semons seem to please the kids and some of the grownups more than some modern comedies that we are running. Two reels. — M. J. Aley. Regent theatre, Eureka, Kan.— General patronage. MISCELLANEOUS THE GOLD RUSH: Extra good. One reel. — R. R. Win.ship, M.ajestic theatre. Phillipsburg, Kan. — General patronage. THE NEW TEACHER: Not much for entertainment. Two reels. — W. A. Doerschlag, Strand theatre. Ransom. Kan. — Small town patronage. MUTT AND JEFF CARTOON: Used but one as a try out but didn’t seem to go over. Only brought one laugh. The rest might be okay. One reel. — H. C. Mauler. Liberty theatre. Pleasanton, Nebr. — Small town patronage. ONE GLORIOUS FOURTH: Another good kid comedy. Two reels. — W. A. Doerschlag, Strand theatre, Ransom, Kan. — Small town patronage. SOFT MUSCLES: Benny Leonard — The third of this series and all good. Two reels. — W. A. Doerschlag, Strand theatre, Ransom, Kan. — Smalltown patronage. CLAS SIFIED Advertising Five cents per word, payable in advance. Minimum charge, $1.00. Copy and checks should be addressed Classified Ad Dept. Exhibitors Herald, 407 So. Dearborn St., Chicago, 111. POSITION WANTED 'THEATRE ORGANIST: W.mts permanent position either in small or large town. 4 years experience. Large library. Will play on short notice. Reasonable salary. Address Box 709, Exhibitors Herald, 407 South Dearborn Street, Chicago, III. ORGANS FOR SALE BARGAINS in used Wurlitzers, Fotoplayers, Creoionas, Seeburgs, Reproducos, Kimballs, Kilgens, Robert Mortons. Also Grand, player or electric pianos. Buy, sell and exchange music rolls. D’ART RIDGE, 84S S. Wabash Avenue, Chicago, 111. EQUIPMENT FOR SALE THREE REBUILT Simplex Type S motor driven machines in guaranteed mecnanical condition. One rebuilt SO-SO Hertner Generator; six pairs of Peerless Arc Controls in A-1 condition, $50 a pair. Also a big stock of lobby display frames on hand. Equipments offered at bargain prices. Write Illinois Theatre Equipment Company, 12-14 East 9th Street, Chicago, III. HERE IS YOUR OPPORTUNITY to obtain real bargains on 1000 brand new five and seven ply veneer chairs at a big reduction of the original cost. 300 newly upholstered theatre chairs and other lots of upholstered chairs as well as 1000 used veneer chairs in A-1 condition at bargain prices. Write Illinois Theatre Equipment Company, 12-14 East 9lh Street, Chicago, HI. FOR SALE: Coin changer machine, “Lightning.” Factory rebuilt. Also automatic ticket selltng machine, 3 unit, factory rebuilt Bargain. Atlas Moving Picture Co., 538 S. Dearborn St, Chicago, Hi. PEERLESS ARC CONTROLS, Factory Rebuilt, absolutely guaranteed. Bargain. Hertner generator, Double 50 Amp., 220 Volt, 3 Phase. Atlas Moving Picture Company, 538 So. Dearborn St, Chicago, IlL FOR SALE: 2 Simplex latest Style Type S lamphoiises, perfect condition. Bargain. Atlas Moving Picture Company, 538 So. Dearborn St., Chicago, III. FOR SALE: Approximately 270 7-ply new veneer chairs. Also generator, frames and used projecting machines: Bargains. Atlas Moving Picture Company, 534 S. Dearborn St, Chicago, HI. FOR SALE: D. C wall fans and 8 H. P. double cylinder electric light Cushman engine ; new priced to sell. Address A. L. Hepp, Greeley, Neb. (21). FOR SALE: One 35 Ampere Motor Generator, 220 volt single phase. Good condition. $200.00 F. 0. B. San Marcos, Texas. (Palace Theatre). WE BUY AND SELL used theatre chairs, all makes of machines. Generators, Frames and other theatre equipment Be sure to get our prices before you buy or sell. United Theatre Supply Co., 845 South Wabash Avenue, Chicago, 111.