Exhibitors Herald (1926)

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EXHIBITORS HERALD January 8, 1927 mire, Y theatre, Nazareth, Pa. — General patronage. FOR HEAVEN’S SAKE: Harold Lloyd— 78%. Excellent picture. Comments good, but not as good as “The Freshman,” but mighty close to it. Directing good. There is not much in the Lloyds for the exhibitor. They ask too much rental. I paid as much for Lloyd as I usually do for an entire week’s program, shorts and all included. Played December 21-22-23. Six reels. — Perry E. Walker, Amusu theatre, Statesboro, Ga. — General patronage. FOR HEAVEN’S SAKE: Harold Lloyd— For Heaven’s Sake, Harold, when are you going to quit fooling the public. It’s time for you to join the United Artists Corp. — F. Haygood, Grand theatre, Waynesboro, Ga. — General patronage. FOR HEAVEN’S SAKE: Harold Lloyd— The fact that he now releases through Paramount didn’t improve Lloyd’s pictures any. Good comedy. He always gets over, but not up to the mark he has set in the past, and far from worth the money he asks and gets from us. No more for us : he doesn’t draw at the box office and we are through giving him a living that he doesn’t earn in this town. Six reels. — Henry Reeve, Star theatre, Menard, Tex. — Small town patronage. THE QUARTERBACK: Richard Dix — 75%. A good picture with Dix at his best. The box office was as lively as the picture. Played November 14-15. Seven reels. — Mrs. Richard A. Preuss, Arvada theatre, Arvada, Colo. — Small town patronage. THE QUARTERBACK: Richard Dix— More thoroughly enjoyed by everyone than any picture we’ve ever used. Oh, for more like this. — Mrs. Edgar Adams, Palace theatre, Memphis, Tex. THE QUARTERBACK: Richard Dix — Thursday matinee, 6,000 people at football game, rain at night, rain next day and rain and snow and wind the next. Some handicap but we did fairly well at that. “The world against us.” But we are neither downhearted nor discouraged. It’s a fine picture and laughed at by all classes of customers. Certainly, we boosted the price of the picture, for the best reason in the world. We’re glad you asked us that.. — Clark & Edwards, Palace theatre, Ashland, Ohio. THE QUARTERBACK: Richard Dix— Good picture but failed to do the business one would expect in the middle of the football season. Not as good as “Brown of Harvard.” — Frank Brock, Grand theatre, Okolona, Miss. — Small town patronage. THE QUARTERBACK: Richard Dix — We have shown Red Grange and “Brown of Harvard,” but found “The Quarterback” the best picture of the three, but failed to register at the box office for reasons that were not the fault of the picture. The picture was absolutely clean, which goes a long way in making a class A picture for my house. Eight reels. — A. J. Steggall, Cozy theatre, Fayette, la. — General patronage. THE QUARTERBACK: Richard Dix— Dandy picture with plenty of comedy and a football game that is almost as good as seeing a real one. Played November 14-15. Seven reels. — George Benson, Community theatre, Minneota, Minn.— Small town patronage. THE QUARTERBACK: Richard Dix — This sure is a great football picture with Richard Dix charging the line in masterly fashion. Esther Ralston is ideal co-ed enough to cheer anyone on. The football scenes, the big kick of the picture, are photographed in an unusual manner. One should mention David Butler, who puts over his usual stuff greater than ever.— R. J. Speck, Kenwood theatre, Chicago, 111. — High class patronage. THE QUARTER BACK: Richard Dix — Dix never made a better picture barring of course “The Vanishing American.” This is just about as good a show as it is possible to get. Clicks through as fast as a two-reel comedy, best football stuff the screen has seen. In fact, the only football picture I’ve seen that a football man could look at and not suffer. Will admit I haven’t seen the Grange film, but it can’t be any better. Esther Ralston just fine, too. Priced too high. Eight reels. — Henry Reeve, Star theatre, Menard, Tex. — Small town patronage. THE QUARTERBACK: Richard Dix — Pleased all that came to see it. Just the kind for football fans, but it kept a lot away that are not crazy about football. — Leslie Hables, Reel Joy theatre, King City, Cal. — Small town patronage. THE QUARTERBACK: Richard Dix — Very good picture. Local basketball game prevented me from making much money, but the picture is good and should draw them in. — S. H. Rich, Rich theatre, Montpelier, la. — General patronage. THE QUARTERBACK: Richard Dix— Without exception the best football picture made this Fall, and we have seen them all. Even without the football scenes it is a dandy picture. Instead of having the hero get the short end of everything until the last few minutes of the story, he beats the hazers at their own game right off the bat and keeps everyone in good humor. The football scenes were about perfect. Brought exceptional business. — Ben L. Morris, Temple theatre, Bellaire, O. MISS BREWSTER’S MILLIONS: Bebe Daniels — 50%. This was a very good program picture. Bebe always does her part. Played December 24-25. Seven reels. — W. L. Rockwell, Odeon theatre, Cottonwood Falls, Kan. — General patronage. MISS BREWSTER’S MILLIONS: Bebe Daniels ■ — Pleased fairly well. No comment from patrons. Seven reels. — E. W. Egelston, Electric theatre, Atwood, Kan. — Good patronage. MISS BREWSTER’S MILLIONS: Bebe Daniels The flimsiest thing we ever ran with the popular Bebe in it. We are sometimes set to wondering why a star, a director or a producer will stand for some so-called scenarios. — Giacoma Brothers, Crystal theatre, Tombstone, Ariz. THE CAMPUS FLIRT: Bebe Daniels— 60%. The kind of a show that nearly everyone will enjoy. One of her very best ones. Drew a good crowd and pleased. Played December 25. Seven reels. — H. J. Eagan, American theatre, Wautoma, Wis. — Small town patronage. THE CAMPUS FLIRT: Bebe Daniels— 20%. This one drew well and pleased 100 per cent. You can promise a lot, and deliver. Should do well in any house, if advertised. Played December 15. — C. A. Miller, Strand theatre, Alma, Mich.— Small town patronage. THE CAMPUS FLIRT: Bebe Daniels— The kind of a story and picture everybody likes. Extra, Extra, Extra. — Mrs. Edgar Adams, Palace theatre, Memphis, Tex. THE CAMPUS FLIRT: Bebe Daniels— Played this Thanksgiving and the next day. A big football game about sixty miles away drew everybody that could find a way to go Thanksgiving and a K. K. K. parade interfered Friday, but drew extra business in the face of this competition. The best Bebe ever made. — Frank Brock, Grand theatre, Okolona, Miss. THE CAMPUS FLIRT: Bebe Daniels— Good, and could have been excellent if they had provided some other comedy bit to take the place of the drunk scene. We all know that some of them do smoke and do drink, but I do not think it adds much to the credit of the industry to parade it so much. — J. S. Walker, Texas theatre. Grand Prairie, Texas. — Small town patronage. THE CAMPUS FLIRT: Bebe Daniels— Bebe’s best to date, bar none. Ranks with “The Quarterback” as far as the general public is concerned. Good entertainment all the way. Seven reels. — Henry Reeve, Star theatre, Menard, Texas. — General patronage. THE VANISHING AMERICAN: Richard Dix — 88%. One of the best. My patrons were loud in their praise of it. Although it is a little old now, it is a credit to any theatre that runs it. School teachers praised it highly. Had a good crowd with mercury 10 below, which is some below for here. Played December 18. Ten reels. — N. E. Frank, Regent theatre, Wayland, Mich. — Small town patronage. THE VANISHING AMERICAN: Richard Dix — 55%. Just another machine made picture. The first Paramount in two years. Dix is no good as an Indian. Looks as if the director might have been drunk. Malcolm McGregor does splendid work and should have had the lead. If you want a real Indian picture, get "Braveheart,” Producers Distributing Corp. Played December 16-17. Nine reels. — Perry E. Walker, Amusu theatre, Statesboro, Ga. — General patronage. THE VANISHING AMERICAN: Richard Dix — 100%. A real good picture that will please most any class. One that everybody should see and most of them enjoy it. Buy it if you can get it at a fair price. Played July 15. Ten reels. — James A. Banks, Lyric theatre, Saratoga, Wyo. — General patronage. THE VANISHING AMERICAN: Richard Dix — Was somewhat disappointed in the picture. Seems to me the story could have been improved by leaving out one reel of the prehistoric stuff and injecting a little Naphaies college life to show where he really met the girl. The producer missed another point by not having some of the wonderful scenery in colors. Taking it as a whole, it’s a good picture ' for any house to run if you do not pay too much for it. Ten reels. — Geo. and O. White, Starland theatre, Stockbridge, Mich. — General patronage. THE VANISHING AMERICAN: Richard Dix — This is a wonderful picture. Every exhibitor 53 should run this. It stands advanced admissions and will not disappoint patrons.— A. W. Lambert, Opera House, Monticello, Iowa. THE BLIND GODDESS: Jack Holt— 60%. An excellent mystery drama with a superb cast. A smashing climax in the last hundred feet brings the tears. That sterling actress, Louise Dresser, gives a wonderful performance as the mother. This picture makes real entertainment for any class of patronage. Played December 22-23. Eight reels. — E. M. Biddle, Strand theatre, Paoli, Ind. — Small town patronage. THE BLIND GODDESS : Special cast — This picture was good and the ones that saw it liked it. The title hurt the drawing power. Eight reels. — Harry D. Goold, Rex theatre, Franklin, Nebr. — General patronage. THE BLIND GODDESS: Jack Holt— One of the ten best of the year. Ernest Torrence and Esther Ralston give wonderful performance, as well as does Jack Holt. The finest court room scene and best murder mystery that I have yet seen. A picture which tugs at the heart. — D. H. Dorchester, Community Center, Southbury, Conn. — Small town patronage. LIGHT OF WESTERN STARS: Jack HolL100%. It is over a year now since we have used our S. R. O. sign. The last picture that rang the bell was “The Ten Commandments.” This year the above. Both Paramount. Talk about your Christmas presents, why I even believe in Santa Claus now. Played December 25. Seven reels. — Pioneer Pete, Pioneer theatre, Amasa, Mich. — Small town patronage. LIGHT OF WESTERN STARS: Special east— A fine . picture which drew well. Just as good as the rest of Zane Grey’s. Seven reels. — A. C. Betts, Powers theatre. Red Creek, N. Y. — Small town patronage. THE CAT’S PAJAMAS: Special cast— 35%. Light entertainment that will please 85 per cent of any class of patrons. Played December 19. Six reels. — R. B. Maxwell, Illinois theatre, Sullivan, 111. — General patronage. THE CAT’S PAJAMAS: Betty Bronson — Nice little picture. Played December 6, 7, 8. — Clark and Edwards, Palace theatre, Ashland, 0. — General patronage. SEA HORSES: Jack Holt— 22%. A good cast in an interesting action story winding up with a hurricane that knocked the crowd right out of their seats. Played December 21. Seven reels. — Roy W. Adams, Pastime theatre. Mason, Mich. — General patronage. SEA HORSES: Jack Holt— 75%. A good program picture but not a special by a long ways. Played December 17. Eight reels. — Bert Silver, Silver Family theatre, Greenville, Mich. — General patronage. SEA HORSES: Jack Holt — The typhoon in this picture caused quite a lot of talk. Some of ’em asked me how it was done and I told ’em damfino. I believe it is a picture that should be shown two nights, as those that see it the first night will advertise it for the next. Lost money but no fault of the pictures. Seven reels. — J. B. Carter, Electric theatre. Browning, Mo. SEA HORSES: Jack Holt— A meller of the South Seas that will please. The typhoon in the last reel is most realistic and will keep ’em guessing as to how it was done. A good program picture with plenty of comedy, most of it being supplied by George Bancroft. Seven reels. Played November 27. — Wm. E. Tragsdorf, Trags theatre, Neillsville, Wis. EVERYBODY’S ACTING: Betty Bronson— 50%. Very, very good. Marshall Neilan knows how to do things. The cast includes Ford Sterling, Louise Dresser, Lawrence Gray, Henry Walthall, Raymond Hitchcock, Stuart Holmes, Philo McCullough and others. A highly interesting comedy-drama of life backstage. Played December 16-17. Seven reels. — O. B. Junkins, Manzanita theatre, Carmel, Cal. — General patronage. EVERYBODY’S ACTING: Marshall Neilan— Very, very clever picture. Rather out of the ordinary. — Clark and Edwards, Palace theatre, Ashland, Ohio. EVERYBODY’S ACTING: Betty Bronson— A mighty fine little picture with some tug at the heart strings. In my opinion Betty Bronson is a fine star and a fine influence in this picture — all of her work shows refinement. This picture will make a hit anywhere. — D. H. Dorchester, Community Center, Southbury, Conn. — Small town patronage. THE GRAND DUCHESS AND THE WAITER: Adolphe Menjou— 30%. A thin story made into good entertainment. Six reels. — Roy W. Adams, Pastime theatre. Mason, Mich. — General patronage. THE GRAND DUCHESS AND THE WAITER: Adolphe Menjou — Very good. Drew well and sat