Exhibitors Herald (1927)

Record Details:

Title:
Exhibitors Herald
Date:
1927
Volume:
Exhibitors Herald (Sep-Dec 1927)
Leaf #:
000278
Language:
English
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
The Museum of Modern Art Library, New York
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
July 25, 2024
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58 EXHIBITORS HERALD October 1, 1927 Advertised in This BETTER THEATRES SECTION (If you desire something not listed here, Exhibitors Information and Catalog Bureau published in this issue zvill get it for you.) Page AISLE LIGHTS Kausalite Mfg. Co 31 8129 Rhodes Ave., Chicago, III. ANCHOR EXPANSION BOLTS The Paine Co 30 2951 Carroll Ave., Chicago, III. AUTOMATIC CURTAIN CONTROL Automatic Devices Co 51 • 17 N. 7th St., Allentown, Pa. E. J. Vallen Elec. Co 36 Akron, Ohio. BANNERS, HAND PAINTED H. Dryfhout 32 736 S. Wabash Ave., Chicago, III. CARBONS Hugo Reisinger 38 11 Broadway, N. Y. C. CHANGE MAKERS Brandt Automatic Cashier Co 36 Watertown, Wis. DECORATIVE FABRICS Dazian’s, Inc 44 142 W. 44th St., New York, N. Y. DISPLAY CUTOUT MACHINES International Register Co 5 15 Throop St., Chicago, III. ELECTRIC FLASHERS, COLOR HOODS Reynolds Electric Co 47 2651 W. Congress St., Chicago, III. EQUIPMENT SUPPLIES Monarch Theatre Supply Co 42 1223 S. Wabash Ave., Chicago, III. FLOWERS, PLANTS — ARTIFICIAL G. Reising & Co 54 227 W. Austin Ave., Chicago, III. HEATING & VENTILATING B. F. Reynolds & Co 22 118 W. Ohio, Chicago, III. LAMPS, HIGH INTENSITY Hall & Connolly, Inc 34 129 Grand St., N. Y. C. LAMPS, REFLECTING ARC McAuley Mfg. Company 38 554 W. Adams St., Chicago, III. Perfection Arc Co., Inc 50 711 Wells Street, Milwaukee, Wis. Strong Electric Co 48 2501 Lagrange St., Toledo, Ohio. LENSES Bausch & Lomb 47 Rochester, N. Y. MARQUISE, CANOPIES Architectural Metal Prod., Inc 52 19 W. 8th St., Covington, Ky. Edwards Mfg. Co 55 Cincinnati, Ohio. MOTION PICTURE CABLE Rockbestos Products Corp New Haven, Conn. 3rd Cover Page MOTOR GENERATORS Automatic Devices Co 51 Allentown , Pa. MOTORS FOR PROJECTORS The Wigginton Co. 40 434 N. Church St., Kalamazoo, Mich. MUSIC STANDS Gallagher Orchestra Equip. Co 49 616 W. Elm St., Chicago, III. ORGANS George Kilgen & Son, Inc Insert 4016 N. Union Blvd., St. Louis, Mo. Nelson-Wiggen Piano Co 55 1731 Belmont Ave., Chicago, 111. Operators Piano Co 31 715 N. Kedzie Ave., Chicago, III. Page Organ Company 16 519 N. Jackson St., Lima, Ohio. Rudolph Wurlitzer Co 2nd Cover Cincinnati, Ohio. ORGAN HEATERS Cramblet Eng. Corp 18 286 Milwaukee St., Milwaukee, Wis. ORGAN MUSIC D. Appleton & Co ..... 47 35 W. 32nd St., New York, N. Y. PILLOWS Acme Pillow Co 26 2911 S. LaSalle St., Chicago POP CORN MACHINES C. Cretors Co 32 612 W. 22nd St., Chicago, III. Star Mfg. Company 43 4477 Finney Ave., St. Louis, Mo. PORT HOLE SHUTTERS Best Devices Co 22 Film Building, Cleveland PROJECTORS Enterprise Optical Co 4th Cover 564 W. Randolph St., Chicago, III. International Proj. Corp., Power’s Division Insert 90 Gold St., N. Y. C. International Proj. Corp., Simplex Division Insert 90 Gold St., New York, N. Y. RHEOSTATS Hoffman & Sons 54 522 First Ave., New York, N. Y. SCREENS American Silversheet Co 46 915 Wash St., St. Louis, Mo. Da-Lite Screen Co 51 922 W. Monrot St., Chicago, III. Minusa Cine Screen Co 42 Morgan at Bomont, St. Louis, Mo. Raven Screen Corp. 39 1476 Broadway, N. Y. C. SEATS Heywood-Wakefield Co 6 209 Washington St., Boston, Mass. SEAT REPAIRS Reliable Theatre Seat Repair Co. 22 845 S. Wabash Ave., Chicago, III. Page SIGNS — ELECTRIC Flexlume Sign Corp 4 1100 Military Road, Buffalo, N. Y. Milne Elec. Co 48 189 Fifth St., Milwaukee, Wis. SLIDES J. F. Ransley 47 54 W. Randolph St., Chicago, III. SOUND PROOFING SYSTEMS Stevens Soundproofing Co 34 407 S. Dearborn St., Chicago, III. STAGE LIGHTING EQUIPMENT Frank Adam Elec. Co 44 3650 Windsor Ave., St. Louis, Mo. Belson Mfg. Company 23 800 Sibley St., Chicago, III. Brenkert Light Proj. Co Insert 7348 St. Aubin Ave., Detroit, Mich. Kliegel Brothers 49 321 W. 50th St. N. Y. C. Major Equipment Co Front Cover 4603 Fullerton Ave., Chicago, III. Wm. Wurdack Elec. Mfg. Co 27 21 S. 11th St., St. Louis, Mo. STAGE RIGGING HARDWARE J. H. Channon Corp 39 223 W. Erie St., Chicago, III. J. R. Clancy 43 Syracuse, N. Y. Peter Clark, Inc 40 534 W. 30th St., New York, N. Y. STAGE SCENERY John C. Becker & Bros 22 2824 Taylor St., Chicago, III. Tiffin Scenic Studios. 42 Tiffin, Ohio. THEATRE BUILDING SERVICE United Studios, Inc 24-25 28 W. Lake Street, Chicago, III. THEATRE PRINTING, PROGRAMS Exhibitors Printing Service 49 711 S. Dearborn St., Chicago, III. THEATRE PROGRAM COVERS The Hennegan Co 43 Cincinnati, O. TRANSFORMERS Hertner Electric Co 46 Cleveland, Ohio. Liberty Elec. Corp 30 Stamford, Conn. Roth Brothers & Co 52 1400 W. Adams St., Chicago, III. UNIFORMS Maier-Lavaty Co 43 2141 Lincoln Ave., Chicago, III. USHERS’ SIGNAL SYSTEMS Acme Elec. Construction Co 50 407 S. Dearborn St., Chicago, III. VENTILATING EQUIPMENT Supreme Heat. & Vent. Co .. 3 1915 Pine St., St. Louis, Mo. Typhoon Fan Co .. 47 345 W. 39th St., N. Y. C.