Exhibitors Herald (1927)

Record Details:

Title:
Exhibitors Herald
Date:
1927
Volume:
Exhibitors Herald (Sep-Dec 1927)
Leaf #:
0001450
Language:
English
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
The Museum of Modern Art Library, New York
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
September 21, 2023
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68 EXHIBITORS HERALD December 24, 1927 You caritgo wrond u)ith any ' 'FEIST son (L THE “FEIST” SLIDE RENTAL SYSTEM IS AN INEXPENSIVE ATTRACTION FOR YOUR THEATRE Large presentations comprising modern art illustrated slides — clever audience-proof material — complete cue-sheets with music— ready for your immediate showing — all for the small rental of ($4.00) four dollars ($4.00) THE FOLLOWING PRESENTATIONS ARE NOW READY: “ASTRONOMY” (28 slides — running time 6l/t minutes) A splendid slide stunt based on our nation-wide hit entitled “MY BLUE HEAVEN” “REQUESTS” (36 slides — running time 9 minutes) A rousing community sing-fest that can’t miss in any theatre comprising six “Feist” hits with gales of laughs mixed in between. The youngsters will enjoy this one. “BABY YOUR MOTHER” (24 slides — running time 7 minutes) A presentation with a universal appeal; a great song and a great story beautifully illustrated. This will make a hit with the older folks. Send in your check or money order for either or all of the above presentations at the rate of four dollars each. Cue sheets and music gratis. Slides may be used one, two, three days, or a week, but must be returned after programing. Please send a set of “Astronomy” “Requests” “Baby Your Mother” Theatre.. Address City.. Address all communications for rental slides to Dept. It.S (Ask for complete list of presentations.) £60. FEIST in. p — — , ~ FEIST BLDG. i 231-5 w. 4ov stJ ' 1 VEW YORK ci«rr— Walsh and Abrams’ Band Booked for Fox, Loew Johnny Collins, formerly of the Keith-Albee booking department, and now associated with the Alf T. Wilton Agency, is partly responsible for the booking of George Wal6h, well known motion picture star, in conjunction with Irwin Abrams and his Victor Recording Orchestra, for a tour of picture houses. The Royal Gasgoynes, Stan Stanley, and George Austin Moore have also received a long route over Loew and Fox circuits through this office. Chicago Theatre Holds Christmas Charity Show The Chicago theatre, Chicago, Balaban & Katz ace loop house, staged a midnight performance on December 17 for the Chris Pachen Christmas Basket Fund, a yearly affair sponsored by the City Treasurer’s office. Star talent from all the leading theatres in town contributed their services to this show. Among them were Mark Fisher, Tito Schipa and Ted Healy. Hyman Directs Shows Edward L. Hyman, managing director of the Mark-Strand theatre, Brooklyn, is to supervise the 6tageshows going into the Earle theatre, Washington, and the Stanley theatre, Baltimore, both Stanley-Crandall houses. Through this new arrangement Hyman will create the shows at Brooklyn and tour same to the other houses. Many changes are being made in the stage and orchestra personnel of these theatres in order to accommodate the new policy which will be inaugurated December 24th. Courtelyou Is Manager Burt Courtelyou has been appointed general manager of Lyons and Lyons, general theatrical agency, which has recently taken over Le Maire enterprises. Rufus Le Maire has also associated himself with the organization as the head of the musical comedy department. Lyons and Lyons, a comparatively new organization with a 6taff of capable men who have shown their talents in the 6hort time they have been supervising its activities, is recognized as one of the leading theatrical agencies in the country. Maffie, Bendell Engaged Eleanor Bendell. a presentation artist now working in the East, is engaged to Cornelius Maffie, featured organist at the Admiral theatre, Chicago. Maffie is a popular radio artist, and his programs are broadcasted each week over WENR from the Straus building. He also records for the Gennett records. Davidson at Frolics Cafe Cecil Davidson, known as one of America’s youngest musical directors, formerly 6tageband leader at the North Center, Chicago, is now associated with the Ralph Williams orchestra, which is playing nightly at the Frolics Cafe, Chicago. Holiday Greetings EDWARD K. HOUSE f “ The Singing Organist” ^ MARBRO and GRANADA Theatres, Chicago | | LES HOADLEY | | Wishes Merry Xmas and No Ciphers For 1928 | I SOLO ORGANIST | I SAXE’S UPTOWN THEATRE, MILWAUKEE | | Holiday Greetings I I MERLE CLARK I | SOLO ORGANIST | I GRAND RIVIERA THEATRE, DETROIT I % MONK WATSON and His Keystone Serenaders Are Here Too ^ % a Jllerrp Christmas anb & 2happp J^ieto gear | | RAY TURNER { % Featured Organist I I CORONADO THEATRE, ROCKFORD, ILL. | 4 (A Great States Theatre) & I g>ea£on’si Greetings; | MILTON SLOSSER Solo Organist $ Fifth Year at the ^ MISSOURI THEATRE, ST. LOUIS |