Exhibitors Herald (1927)

Record Details:

Title:
Exhibitors Herald
Date:
1927
Volume:
Exhibitors Herald (Sep-Dec 1927)
Leaf #:
0001454
Language:
English
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
The Museum of Modern Art Library, New York
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
September 21, 2023
Something wrong or inaccurate about this page? Let us Know!

Thanks for helping us continually improve the quality of the Lantern search engine for all of our users! We have millions of scanned pages, so user reports are incredibly helpful for us to identify places where we can improve and update the metadata.

Please describe the issue below, and click "Submit" to send your comments to our team! If you'd prefer, you can also send us an email to mhdl@commarts.wisc.edu with your comments.




We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.

Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.

72 EXHIBITORS HERALD December 24, 1927 “Oh, I say ol’ chappie, 'ow’s the bloomin’ show business in Chicago?” Yes, Stanley and Birnes speaking. Some men are born with luck, but others find it. Albert Brown is the chap who thinks up new organ stunts f f f $ f f I » Season’s Greetings HARM and “Those Two Cadets” Now Playing B. F. Keith and Orpheum Circuits NEE & $ f # HOLIDAY GREETINGS LEONARD M. SALVO Featured Organist HIGHLAND THEATRE, CHICAGO I WRIGHT & DOUGLAS CO. 1 (f iff The Spark-Plug Act *5T | We Hope That All Our Friends Enjoy a Very Merry % | Christmas and a Prosperous New Year I (^rcetingg to &U JACK MARTIN Featured Organist NEW GARFIELD THEATRE, MILWAUKEE, WISCONSIN # Solo Presentations — Photoplay Synchronizing & GINGER ROGERS “A Rarebit of Spice” A JOHN HELD, JR., Cartoon Girl in the Flesh Wishes that Santa Claus is very nice to all of you— and don't forget your New Year's Resolutions I f I The Darling Twins drop in on their way East to show their New Year’s resolutions. ORGAN SOLOS ( Continued from page 69) Henry B. Murtagh (Chicago Chicago) offered a comedy organ solo entitled “The Plumb Princess” which had to do with the winning of a princess by three princes. Clever comedy slides and lyrics were used throughout and when the audience sang “Did You Mean It,” “The Song Is Ended, but the Memory Lingers On,” and “Sometimes I’m Happy,” they sang it with a will. Murtagh ended with a comedy version of “Broken Hearted.” Doris Gutow (Chicago Stratford) asked the single members of the audience to sing some of the time and the married members to sing the rest of the time. The fir6t slide had a double title “Single vs. Married Folks” and “Or, Youth vs. Age.” She played “Has Anyone Here Seen Kelly?”, “My Lonely Melody,” “I’m Coming, Virginia,” “Just a Memory” and “In the Good Old Summer Time — When We Pass the Stock Yards.” The last selection received loud applause. Don Cordon (Chicago Lawndale.) The first slide for this solo announced “The Voice of the People in the Loud Speaker,” and the audience immediately began to broadcast over a long wave length, such selections as “Baby Your Mother Like She Babied You” and “Just Like a Butterfly Caught in the Rain.” While time-off was called. Cordon gave “Three O’clock in the Morning/* “Rock a Bye Baby in the Tree Top,” “A Night in June” and “Broken Hearted.” This reporter believes that response to organ solos at this house would be better if the organ-grill lights were dimmed during the playing and singing, and that it would be better if Mr. Cordon would elevate the organ so he could be seen better. Don Pedro Espanosa (Chicago Ambassador) offered for his solo “A Spanish Fantasy” in which he used the “Toreador Song” and “Habanera” from Carmen. Introducing the popular song "An Old Guitar and an Old Refrain.” “La Paloma” was also interspersed throughout the number. This was done as a straight solo with no singing and proved that this audience likes classic music, and also proves that Don Pedro is a soulful player. ALBERT F. BROWN (Chicago Granada) presented another splendid scrim presentation this week called “Homeward Bound” in which “Highways Are Happy Ways,” “Mother Mine,” “Baby Your Mother” and “Tomorrow” were played. Tom Paxton, Jimmie Cairns and Leeta Hope acted parts in the presentation and sang the 6ongs, which was a treat. ( Continued on page 73)