Exhibitors Herald (1927)

18 EXHIBITORS HERALD December 31, 1927 NEW YORK. — Bruce Gallup and Lon Young were discovered plotting against the whites in a luncheon hid away and Tom Wylie, sleuthing, learned it was in connection with the Naked Truth dinner. . . . C. F. Chandler made his debut as a film star in First National’s publicity and advertising super-production, “It Fays to Advertise,” and won an autographed window card with censored art work. . . . Eddie Olmstead has organized the “Anti-Christmas Card League of America,” and sent out announcement cards to all on his Christmas list. . . . Sydney Singerman, of Universal, says married life is not what the Stern Brothers comedies make it out to be, and Sydney ought to know. . . . Sammie Sax returned to New York last week from the Coast to spend Christmas and New Year where he knew he could get good weather. . . . Charlie Rogers arrived from the Coast last week to confer with Dick Rowland and Clifford Hawley over a new picture contract. . . . Harry Buckley, of United Artists, doesn’t care where he eats his Christmas dinner, so he let his business affairs choose St. Louis for him. . . . Earl Hudson, of whom we used to hear much but have heard little recently, has joined up with Columbia Pictures as a supervisor, according to advices from the office of the Cohns & Brandts. . . . Jesse Lasky, who has been vacationing in the East while other Paramount officials have been looking over production on the Coast, departed for the West last week to take a peep for himself. . . . Max Alexander, of Universal, says his four years at the studio will prevent his ever becoming a pessimist. . . . Abe Stern says he has resolved to make 1928 mean 1928 laughs per two reeler, with the other 72 feet going for credit lines. . . . Ned Depinet was made happy by Santa Claus leaving two new First National specials with which he can juggle for playdates during his leisure moments. . . . Harry Goetz, now a heavy money man from the West, is in New York visiting his family and his chief Ralph Kohn, treasurer of Paramount. . . . M. H. Hoffman , heavy boss of the now big Tiffany-Stahl Company, left last week to spend the holidays and some more on the West Coast . . . Howard Dietz was so busy getting ready for the opening of the “Enemy” that he had only time enough to send out a few hundred postal cards, so quite a few of his friends will be disappointed. . . . Lynde Denig, First National says it is pretty tough to have a birthday anniversary and Christmas come in the same week. . . . Joe Brandt and Jack Cohn are back from a two days’ stay on the Coast and say everything is all right now. . . . Elmer Pearson did not wear his new Indian chief headdress to play Santa Claus to the kids of Great Neck. . . . Jim Cron, advertisingmanager of Daily Review, pere for the fourth time last week, now numbers two boys and two girls as his progeny, and says he will hold the two pair and draw for a full house . . . Roscoe Arbuckle and his manager, Sidney Cohan (that’s the way he spells it now) spent a day in New York before opening at the Earle, Phila. . . . Lou Metzger, greatly recovered in health, has returned from recuperating in the South and is back at his desk. . . . Danny Finkelstein, son of Moe of F. & R., has joined up with Publix. ..././. Murdock is busy denying a rumor printed in one of the financial papers that he is planning to quit Pathe. “Enemy” Has World Premiere The Star The Director METRO-GOLD W YN-M AYER’S “The Enemy,” starring Lillian Gish, had its world premiere at the Astor, New York, Tuesday evening, succeeding “The Student Prince,” which had been playing there four months. A picturization of Channing Pollock’s eminent stage play, the story is of war-time Vienna. Thus a war picture, it is, however, one without a battle scene. Fred Niblo, who made “Ben Hur,” directed it. The male lead belongs to Ralph Forbes, who made such a name for himself in “Beau Geste.” Student and Sweetheart (Ralph Forbes and Lillian Gish ) Then War Comes to Change Ordinary Life and Love — SPARGO.