Exhibitors Herald (1927)

Record Details:

Title:
Exhibitors Herald
Date:
1927
Volume:
Exhibitors Herald (Sep-Dec 1927)
Leaf #:
0001659
Language:
English
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
The Museum of Modern Art Library, New York
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
September 21, 2023
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December 31, 1927 EXHIBITORS HERALD 53 THE LOBBY ALBUM Exhibitors requesting autographed photographs of stars are listed with names of players below. RENEE ADO REE — E. Lavigne, Family theatre, Aylmer, Quebec, Canada. RENEE ADOREE — W. B. Clow, Ogilvie theatre, Ogilvie, Minn. VILMA BANKY — E. Lavigne, Family theatre, Aylmer, Quebec, Canada. VILMA BANKY— W. B. Clow, Ogilvie theatre, Ogilvie, Minn. NOAH BEERY — George E. Bullock, Freedman theatre. Forest City, Pa. WILLIAM BOYD— George J. Kress, Hudson theatre, Rochester, N. Y. LON CHANEY — W. B. Clow, Ogilvie theatre, Ogilvie, Minn. RONALD COLMAN — E. Lavigne, Family theatre, Aylmer, Quebec, Canada. RONALD COLMAN— W. B. Clow, Ogilvie theatre, Ogilvie, Minn. GARY COOPER — O. A. Fosse. Community theatre, Ridgeway, Iowa. KARL DANE, W. B. Clow, Ogilvie theatre, Ogilvie, Minn. BEBE DANIELS— P. G. Held, Strand theatre, Griswold, Iowa. BEBE DANIELS — Fritz Largen, Lyric theatre, Creighton, Nebr. BEBE DANIELS — W. L. Kornegay, Victoria theatre. Mount Olive, N. C. BEBE DANIELS — Texan theatre, Throckmorton, Texas. BEBE DANIELS — Rolena Smith, Detroit theatre, Detroit, Mich. FRANKIE DARRO — J A. Rowan, Moonlight theatre, Kingston, W. Va. FRANKIE DARRO— W. B. Clow, Ogilvie theatre, Ogilvie, Minn. MARION DAVIES— Louise Holzapfel, 110 Kinsey St., Richmond, Ind. MARION DAVIES— P. G. Held, Strand theatre, Griswold, Iowa. MARION DAVIES — W. L. Kornegay, Victoria theatre, Mount Olive, N. C. MARION DAVIES — Leo A. Crosby, Grange Hall theatre, Bridgeton, Me. RICHARD DIX — George E. Bullock, Freedman theatre. Forest City, Pa. RICHARD DIX— Mr. and Mrs. Glen Jennings, Globe theatre, Buena Vista, Va. BILLIE DOVE — Louise Holzapfel, 110 Kinsey St., Richmond, Ind. BILLIE DOVE — George E. Bullock, Freedman theatre. Forest City, Pa. BILLIE DOVE — E. Lavigne, Family theatre, Aylmer, Quebec, Canada. BILLIE DOVE— Fritz Largen, Lyric theatre Creighton, Nebr. BILLIE DOVE — W. J. Burke, Forest theatre, Dallas, Texas. BILLIE DOVE — George L. Cohen, Princess theatre, West Union, Iowa. BILLIE DOVE — Carl Kleibege, Parthenon theatre, Hammond, Ind. BILLIE DOVE — W. L. Kornegay, Victoria theatre. Mount Olive, N. C. PAULINE FREDERICK — W. B. Clow, Ogilvie theatre, Ogilvie, Minn. JAYNET GAYNOR — Royal G. Dam, Priscilla theatre, Lewiston, Me. HOOT GIBSON — W. B. Clow, Ogilvie theatre, Ogilvie, Minn. JOHN GILBERT— R. J. Speck, Kenwood theaatre, 1225 East 47th St., Chicago. JOHN GILBERT — E. Lavigne, Family theatre, Aylmer, Quebec, Canada. JOHN GILBERT — R. F. Hardin, Princess theatre, Fayetteville, Tenn. JOHN GILBERT— W. B. Clow, Ogilvie theatre, Ogilvie, Minn. “Sludio Section,” EXHIBITORS HERALD, 5617 Hollywood Blvd., Los Angeles, Cal. GENTLEMEN : I shonld like to receive an autographed for placement in my “Lobby Album” of stars whose pictures ara especially popular with my patrons. ( Exhibitor) (Theatre) (State) JOHN GILBERT — Linnie Buzzell, Guilford theatre, Guilford, Me. JAMES HALL — Louise Holzapfel, 110 Kinsey St., Richmond, Ind. JACK HOLT— W. B. Clow, Ogilvie theatre, Ogilvie, Minn. LLOYD HUGHES — Carl Kleibege, Parthenon theatre, Hammond, Ind. BUCK JONES— C. E. Robinson, Town Hall, Carmel, Me. LEATRICE JOY — W. B. Clow, Ogilvie theatre, Ogilvie, Minn. LAURA LA PLANTE W. B. Clow, Ogilvie theatre, Ogilvie, Minn. ROD LaROCQUE — W. B. Clow, Ogilvie theatre, Ogilvie, Minn. MARGARET LIVINGSTON— Alburn Drace, Keytesville, Mo. THOMAS MEIGHAN — C. E. Robinson, Town Hall, Carmel, Me. COLLEEN MOORE — E. Lavigne, Family theatre, Aylmer, Quebec, Canada. COLLEEN MOORE— Leon A. Crosby, Bridgeton, Me. EDNA MURPHY — Alburn Drace, Keytesville, Mo. RAMON NOVARRO— E. Lavigne, Family theatre, Aylmer, Quebec, Canada. RAMON NOVARRO— Alburn, Keytesville, Mo. RAMON NOVARRO— W. B. Clow, Ogilvie theatre, Ogilvie, Minn. SALLY O’NEIL — W. J. Burke, Forest theatre, Dallas, Texas. MARY PICKFORD— W. B. Clow, Ogilvie theatre, Ogilvie, Minn. AILEEN PRINGLE— Carson T. Metcalf, Greenfield, 111. ESTHER RALSTON— F. B. McKeown, Opera House, Jonesport, Me. ESTHER RALSTON— Alburn Drace, Keytesville, Mo. ESTHER RALSTON— W. B. Clow, Ogilvie theatre, Ogilvie, Minn. GILBERT ROLAND — E. Lavigne, Family theatre, Aylmer, Quebec, Canada. NORMA SHEARER — E. Lavigne, Family theatre, Aylmer, Quebec, Canada. NORMA SHEARER— C. W. Moore, Rock Lake theatre, Rock Lake, No. Dak. NORMA SHEARER — George E. Bullock, Freedman theatre. Forest City, Pa. NORMA SHEARER— W. B. Clow, Ogilvie theatre, Ogilvie, Minn. NORMA SHEARER — -Leon A. Crosby, Grange Hall theatre, Bridgeton, Me. NORMA TALMADGE — E. Lavigne, Family theatre, Aylmer, Quebec, Canada. FRED THOMSON — W. B. Clow, Ogilvie theatre, Ogilvie, Minn. FRED THOMSON— B. H. Lovell, Lovell theatre, Pardeeville, Wis. FRED THOMSON — Linnie Buzzell, Guilford theatre, Guilford, Me. VIRGINIA VALLI— C. E. Robinson, Town Hall, Carmel, Me. LOIS WILSON— C. E. Robinson, Town Hall, Carmel, Me. Winnipeg Fetes Roberts ( Special to the Herald ) WINNIPEG, Dec. 28. — When Theodore Roberts was here recently all theatre and Film Row men of the city attended a dinner in his honor. ALFRED A. COHN FREE-LANCE WRITER “The Gorilla” “The Cohens and Kellys in Paris” “The Jazz Singer” “The Cat and the Canary” “We Americans” “The Last Warning” 5617 Hollywood Blvd., Hollywood He Whose Laughs Last “Howard J. Green, who receives screen credit for the comedy construction, has the ability to obtain more gags from a warrior’s jacket and a pair of shoes than a Chaplin in his heyday.” Hodges’ preview “Private Life of Helen of Troy,” Exhibitors Herald.) Howard J. Green at First National AL MARTIN Free lance title writer i W Hollywood Plaza Hotel l: ' (Rent, paid in full) W LOCATION CAMPS DE LUXE EVERY CONVENIENCE OF A MODERN APARTMENT W. L. ANDERSON ANDERSON BOARDING AND SUPPLY CO. I 1041 McCADDEN PLACE LOS ANGELES ! NEW PHONE — GLADSTONE 0782