Exhibitors Herald (1927)

Record Details:

Title:
Exhibitors Herald
Date:
1927
Volume:
Exhibitors Herald (Sep-Dec 1927)
Leaf #:
0001660
Language:
English
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
The Museum of Modern Art Library, New York
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
September 21, 2023
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54 STUDIO SECTION OF December 31, 1927 DANIEL B. CLARK A. S. C. Cinematographer Tom Mix Productions Nick Musuraca A. S. C. Cinematographer “Desert Pilot” “Red Riders of Canada” “Phantom of Range” “When the Law Rides” “Valley of Superstition” F B O Studios CHAS. G. CLARKE— A. S. C. PHOTOGRAPHER “RED” GRANGE’S “ONE MINUTE TO PLAY' “THE RACING ROMEO” — F B O “GOING CROOKED” — FOX — “UPSTREAM” “FOUR SONS” — Fox George Folsey Cinematographer “LADIES AT PLAY” “ORCHIDS AND ERMINE” “SEE YOU IN JAIL” “NAUGHTY BUT NICE” “AMERICAN BEAUTY” “NO PLACE TO GO” Camera! A Department Devoted to News and Affairs of the American Society of Cinematographers and Its Members, Published as a “Studio Section” Feature. S.M.P.E. to Hold Next Confab in Hollywood, Clark Says Annual Convention of Engineers to Be Held in April; Cameramen s President Receives Acceptance of Invitation By S. E. SYNDER THE American Cinematographer in its issue of January, 1928, will say: “President Daniel B. Clark of the A. S. C. announces that he has received an affirmative reply to the invitation recently forwarded by the board of governors to the Society of Motion Picture Engineers to hold their next convention in Hollywood. THE dates, soon to be announced, will be in April and every effort will be made to have a record attendance of members, 95 per cent of whom live East of Chicago. They are identified with the greatest laboratories and manufactories in the world having to do with products appertaining to motion picture production and allied arts, as film, lamps, lenses, instruments, projections, etc. * * * The members of the S. M. P. E. are the researchers, technicians, inventors, theorists, scientists of the cinema industry and to them, together with the researchers of the A. S. C. and our own technical members, must be given the major credit for the tremendous strides made by the photographic branch of motion pictures during the last 15 years. “There are tremendous possibilities in the spring convention of the S. M. P. E. in Hollywood and all concerned should begin to plan now to take advantage of the opportunities offered to make it one of the great constructive events of the year. * * * “But the A. S. C. is not alone in its welcome of the S. M. P. E. to Hollywood. The Western producers and the several groups within the industry, and particularly those constituting the Academy of Motion PHOTOGRAPHY BY KARL STRUSS “BEN-HUR” “FOREVER AFTER” “SUNRISE” Now with D. W. Griffith Making a Spanish Romance for United Artists Picture Arts and Sciences, are as enthusiastic at the coming of the engineers as are the members of President Clark’s aggressive organization. All will co-operate to give the S. M. P. E. the time of their lives and if they do not return to their several jobs happier, more enthusiastic and even wiser than when they arrive The American Cinematographer will never again lay claim to being a true prophet.” BARNEY McGILL Cinematographer “WHAT PRICE GLORY?*9 FOX **Desired Woman** MICHAEL CURTIZ “ College Widow** ARCHIE MAYO “Good Time Charley** MICHAEL CURTIZ **Across the Atlantic** WARNER BROS. LEONARD SMITH CINEMATOGRAPHER “AT EASE” — Lloyd Hamilton. “UP IN ARMS” — Dorothy Devore. “KILTIES” — Dorothy Devore. “COUNTRY GIRL” — Dorothy Devore Directed by Norman Taurog EDUCATIONAL RELEASE