Exhibitors Herald and Moving Picture World (Apr-Jun 1929)

Page scan 0001524 from Exhibitors Herald and Moving Picture World

Record Details:

Title:
Exhibitors Herald and Moving Picture World
Date:
Apr-Jun 1929
Publisher:
[Chicago, Quigley publishing company]
Volume:
Exhibitors herald world
Leaf #:
0001524
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
July 25, 2024
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ilTORS IIKRALD and MOVING PFCTIIKK WORLD In New York City during 1927 the average of film-fires was more than one every week. In the same period more than 100,000 feet of film was consumed by these fires. In the same locality during the first 4 months in 1928, film-fires averaged nearly 2 a week with a film destruction of close to 50,000 feet. Other localities show as bad or even worse a record. Every theatre-man knows that the slightest film-fire contains the elements of a terrible tragedy. There is no excuse for a film-fire in any theatre. It can be positively prevented by use of SENTRY SAFETY CONTROL C O « PQB AT I Q r 13th and Cherry Sts., PHILADELPHIA 1560 Broadway, NEW YORK And All Branches of NATIONAL THEATRE SUPPLY COMPANY u-V^ The positive fire preventer. Can be attached to any projector. Costs only a few cents a day. -ii*lli:^''''f.H ..'^ii.S'JUi ■ '^'3e...j~ tiSS ■ . _ JgSS;:'*"?„