Exhibitors Herald and Moving Picture World (Oct-Dec 1928)

Record Details:

Title:
Exhibitors Herald and Moving Picture World
Date:
Oct-Dec 1928
Author:
Quigley Publishing Company
Publisher:
Chicago, Quigley Publishing Company
Volume:
Exhibitors Herald and Moving Picture World (Oct-Dec 1928)
Leaf #:
0001028
Language:
English
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
September 21, 2023
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64 EXHIBITORS HERALD and MOVING PICTURE WORLD December 15, 1928 ful as far as I can tell. — R. J. Speck. Kenwood theatre. Chicago, 111. — General patronage. GRIP OF THE YUKON: Special cast— November 28-29. Had many favorable comments on this picture.— Ernest H. Vetter, Majestic theatre, Homer, Mich. — Small town patronage. HEROES OF THE NIGHT: Glenn Tryon— A splendid picture. Wish all pictures were as entertaining as this. — A. C. Betls, Powers theatre. Red Creek, N. Y. — General patronage. THANKS FOR THE BUGGY RIDE: Laura La Plante — 41%. November 18. A good comedy. Six reels. — Mrs. Hulda J. Green, Gem theatre, Greenriver, Utah. — General patronage. THANKS FOR THE BUGGY RIDE: Special cast — Nice little program picture. — J. L. Seiter, Selma theatre. Selma, Cal. — General patronage. Warner Bros. GLORIOUS BETSY: Dolores Costello— November 27-28-30. Well, it is a real good picture, but I think it will be appreciated more in the big city theatres, for this Napoleon costume society dress and acting doesn't seem to be what our small town patrons want. Dolores Costello and Conrad Nagel are very, very pleasing in this picture. In fact, they are the whole cheese. I wish we would never have to show any more of this Napoleon bunk. We are Americans, so give us American shows. — Walter Odom and Sons, Dixie theatre, Durant, Miss. — General patronage. HAM AND EGGS: Special cast— 25%. November 28. A good funny burlesque on the war. Both comedians are funny. Just a program picture sold here as a special. Just a film salesman's joke to a country exhibitor. — Bert Silver, Silver Family theatre, Greenville. Mich. — General patronage. THE GIRL FROM CHICAGO: Special cast— 23%. November 20. A good crook story. — Bert Silver, Silver Family theatre, Greenville, Mich. — Small town patronage. THE RACE FOR LIFE: Rin Tin Tin— 50%. November 24. Played Saturday and gave satisfaction to a Saturday crowd. The picture was either poorly directed or had been cut as it did not satisfy as other pictures have of this dog. — Bert Silver, Silver Family theatre. Greenville, Mich. — Small town patronage. State Rights THE ROAD TO RUIN: Helen Foster— 100%. November 25-26-27. They fought to get in. Two fell into the orchestra pit trying to find a seat that wasn't there. When we stand 'em up it's some stand up. We gave this picture a big and proper exploiting and it went over big. Pleased 85%. Has good moral and a tractive actors. Six reels. — E. C. Arehart, Auditorium theatre, Laurel, Neb. — General patronage. Serials MAN WITHOUT A FACE: (Pathe) Roy MillerHave played this and found it very good. Ten episodes. — G. O. Tunstall. Midway theatre, Martinsville, Va. — Small town patronage. MARK OF THE FROG: (Pathe) Special castVery good from beginning to end. Ten episodes. — G. O. Tunstall, Midway theatre, Martinsville, Va. — Small town patronage. THE MASKED MENACE: (Pathe) Arthur-Kent — Have just completed this and it seemed to give very good satisfaction. — G. O. Tunstall, Midway theatre, Martinsville, Va. — Small town patronage. THE MYSTERIOUS AIRMAN: Special cast— We are on Chapter Five and so far very good. Ten episodes. — G. O. Tunstall. Midway theatre, Martinsville, Va. — Small town patronage. THE SCARLET BRAND : Ncal Hart— Neal Hart bought a lot of old film and started to make a serial to fit it. Some good scenery but a lousy plot. Neal Hart must have been good looking in his prime, and we thought Hollywood had plenty of good lookers. — R. J. Speck. Kenwood theatre. Chicago, III. — General patronage. Short Features COLUMBIA COLUMBIA CHAPLINS: These old Chaplin* show Chaplin In be without n doubt the funnirit man on the screen, for they are ■ till trying to improve on his gngs. Aged photography, but folk* laugh. — R. J. Speck, Kenwood theatre, Chicago. III. — General patronage. MAGIC GAME : — Just awful. Two reels.— Bert Welcome 'What the Picture Did for Me" welcomes G. A. Dilla of the Sun theatre, Farwell, Nebr., as a new contributor. Dilla's debut comes in the form of a letter, which is as follows: "Dear Sir: Have been a reader of your 'What the Picture Did for Me' for some time and certainly appreciate this department. This is a town of 250. I want to give my opinions on some features I have run. "F B O—Hit of the show: A good feature, but most of the film dim. — Singapore Mutiny: A dandy good feature and a good print. Patrons well pleased. Ralph Ince and Estelle Taylor exceptionally good in this one. "Universal — We Americans: A good picture and good print. Patrons well pleased. "Paramount — Legion of the Condemned: Good feature and patrons well satisfied. — Chang: If you want a good jungle picture, here it is. Good photography and good print. — Pioneer Scout: A good Fred Thomson, but a bum print. — Red Hair: Clara Bow alivays popular here, and this one was a dandy. — Partners in Crime: Beery and Hatton do well here and this one was well received. "Hoping this information will do the rest of the exhibitors some good, I am, "Yours truly, "G. A. Dilla." Silver, Silver Family theatre, Greenville, Mich. — Small town patronage. EDUCATIONAL ANGEL EYES: Big Boy— Good filler and plenty of laushs. Two reels. — Rudolf Duba, Royal theatre, Kimball. S. D. — General patronage. ANGEL EYES: Big Boy — Good kid comedy. Two reels. — Bert Silver, Silver Family theatre, Greenville, Mich. — General patronage. COME TO PAPA: Big Boy— A good Big Boy comedy with plenty of laughs. Two reels. — G. O. Tunstall, Midway theatre, Martinsville, Va. — Small town patronage. EDUCATIONAL COMEDIES : — Educational used to be good, but they've added a few hams who are tearing down their reputation. Dane and St. John seem okay, but some supervisor is copying the Christie idea for short subjects. Neat but not funny.— R. J. Speck, Kenwood theatre, Chicago, 111.— General patronage. F B O AFTER THE SQUALL IS OVER: Al Cooke— Al Cooke always gives the folks a treat with his putty face, and oh. how they can laugh. Two reels. —Rudolf Duba, Royal theatre, Kimball, S. D.— General patronage. MICKEY'S LITTLE EVA: Mickey McGuire— This gang is sure good for the little folks and it just seems as if there is always something" new in each one of this series. Two reels.— Rudolf Duba, Royal theatre, Kimball, S. D. — General patronage. STANDING PAT: Three Fat Boys— Ix>ts of good laughs, but too much chasing around in one place WHOSE IS THIS ONE? A report has been received from one of the two theatres in Owosso. Mich., but the name of the exhibitor is missing. The pictures reported on arc "The Cavalier," "Tropical Nights." "The Two Outlaws" "Ramona," the George Walsh version of "Uncle Tom's Cabin" and others. The reports are excellently prepared, being very complete and informaliii'. so naturally we ure anxious to publish them. And that will be done as soon as the name of the exhibitor reporting has been received. so got tiresome. Two reels. — Rudolf Duba, Royal theatre, Kimball, S. D. — General patronage. FOX KANGAROO'S KIMONA:-Just lots of excitement from start to finish. Not many laughs. Two reels. —Rudolf Duba, Royal theatre, Kimball, S. D.— General patronage. METRO-GOLDWYN-MATER EARLY TO BED: Laurel-Hardy— This should rate as a novelty since these two big time comedians are the only ones in it. Already as expected, M G M has started to capitalize a good thing, but has also started to cheapen these productions. Better watch out or they'll be rating with Stern Brothers. — R. J. Speck, Kenwood theatre, Chicago, 111.— General patronage. EARLY TO BED: Laurel-Hardy— The best birds in comedy. Lots of roars. Two reels. — C. A. Swiercinsky, Majestic theatre, Washington, Kan. — General patronage. GROWING PAINS: Our Gang— Dandy Gang comedy, with a vaudeville giant adding some extra laughs. Very lucky for us in having a laugh-maker like this to run with "The Wind," a dreary feature. Good print, and we were able to get more light through it than any of the new comedies we have had to date. Two reels. — Wolfe & Williams, Screenland theatre, Nevada, Ohio. — Small town patronage. HEART OF GENERAL ROBERT E. LEE: Special cast — Very beautiful and interesting. Colors not so gorgeous as in "The Flag" but print was light and new. Our people like these. Suggest exhibitors with Mazda equipment try out one of these before signing for a block. Two reels. — Wolfe & Williams, Scrccnland theatre, Nevada, Ohio. — Small town patronage. HEEBE JEEBEES, Our Gang— Best Gang comedy in many months. — Ernest H. Vetter, Majestic theatre, Homer, Mich. — General patronage. PARAMOUNT BEHIND THE COUNTER: Edward Everett Horton — Not so good. Two reels. — Mrs. Hulda J. Green, Gem theatre, Greenriver, Utah. — General patronage. CALL AGAIN: Edward Everett Horton— A sigh of relief. My last Horton, thank goodness. Two reels. — S. B. Kennedy, Central theatre, Selkirk, Man. —General patronage. THE DIZZY DIVER: Billy Dooley— Very good, very snappy. Two reels. — O. A. Halstead, Cozy theatre, Duchesne, Utah. — General patronage. DIZZY SIGHTS: Billy Dooley— Good. Two reels. — Mrs. Hulda J. Green, Gem theatre, Greenriver, Utah. — General patronage. HOT SCOTCH: Sandy MacDuff— It steps high and fast from the go off and keeps it up to the end. If all MacDuff comedies are like this I would like a lot of them. Two reels. — O. A. Halstead, Cozy theatre, Duschesne, Utah. — General patronage. PATHE ARE BRUNETTES SAFE: Charlie Chase— Good. Two reels. — Mrs. Hulda J. Green, Gem theatre, Greenriver, Utah. — General patronage. GALLOPING GHOSTS:— A funny comedy. Two reels. — Bert Silver, Silver Family theatre, Greenville, Mich.— Small town patronage. LOVE MY DOG: Our Gang— Very good. Everyone, it seems, has told us how good it was. Two reels. — Mrs. Hulda J. Green, Gem theatre, Greenriver, Utah. — General patronage. UNIVERSAL COME ON, HORACE: Arthur LakeMighty good. Everbody likes these and we get pleased comments on them. Print good. Photography good. So far they have had too much film on one reel, and wc have had to split them to use in 1000-ft. magazines. One oversize reel. — Wolfe & Williams, Scrccnland theatre, Nevada, Ohio. — Small town patronage. FUN IN THE CLOUDS: Arthur Lake— Another good one from the "Horace in Hollywood" series. These are novel, interesting, and there is plenty of both action and humor. One of the best singlc-rcelers we are using this year. Good print and photography. One oversize reel. — Wolfe & Williams, Screenlnnd theatre, Nevada, Ohio. — Small town patronage. FIGHTING FOR VICTORY: Special cast— "The Collegians." Very tame. Where they take the school nut of "The Collegians" they lose their only drawing power here. This one w us from lumber jacks to prize fighting. — Bert Silver, Silver Family theatre, Greenville, Mich. — Small town patronnge. MISSISSIPPI MUD: Oswald the Rabbit— Good cartoon, like all Oswalds. Excellent print. One half reel.— Wolfe & Williams, Scrcenland theatre, Nevada, (). Small town patronage.