Exhibitors Herald and Moving Picture World (Oct-Dec 1928)

December 22. 1928 EXHIBITORS HERALD and MOVING PICTURE WORLD 63 Reserved Seat Tickets: for Theatre* and all arau«ement enterprise*. Folded Machine Tickets: for all machine*. Roll and Book Strip Tickets: for evcry porpo~e. ^e >uppl» the leailins theatre* and amu-onent enterprise* all over the country W rite for sample* and prices. WELD ON, WILLIAMS & LICK. FORT SMITH. ARK. Specialists in N umbered Printing Since 1808 Motion Picture Patent* My Specialty PATENTS William N. Moore Patent Attorney Loan and Trust Building Washington, D. C. The first important step is to learn whether you can obtain a patent. Please send sketch of your invention with $5.00, and I will examine the pertinent UL S. patents and inform you whether you are entitled to a patent, the cost and manner of procedure. Personal attention. Established 35 years. Copyright your play $5.00 Trade-Mark your goods or titles $30.00 tage Equipment Fire Curtains Counterweight System Motor Driven Cycloramas Hydraulic Chec\ Light Bridges CONSOLE ORCHESTRA and STAGE ELEVATORS RICHARD R. BRUCKNER 532-540 W. 22nd St. New York M G Ni's Empire In London (Continued from page 16) distance because of the huge floodlights on it. The entrance is one of the features of the house. The huge doors are made from orna I mental glass with black marble around them. In order to comply with regulations, a 15-foot aisle was made. This extends through the ! center of the house. Going into the resting parlor, one finds a handsome onyx fountain. The fountain is decorated in a free modern style. Everything of convenience is within the vestibule. Telephone boxes are installed for the public's use. All parts of the house contain lounges. The lounge on the lower floor is furnished with Chinese-Chippendale furniture. Panels are treated with special hand-painted Chinese figures. The lighting units are of Oriental design. To have the right atmosphere, Oriental attendants serve here. Special attention has been given to the service for women. Two large toilet parlors have been installed. The landscape painting at the Regal is of a quality probably not to be found in any other London theatre. Trees and foliage are woven into designs that give the whole auditorium an autumnal coloring. The seats in the theatre are of expensive material, upholstered in velvet with leaf designs in brown and gold. They are considered the last word in comfort The specially designed carpets match with the surroundings and combine to make a warm atmosphere. The main entrance to the vestibule is carried out in a modern rendering of the Georgian style. Baskets of colored flow | ers are placed on mirrors and give an unusual j effect to the ensemble. The staircases are of I a modern design. The walls are formed by rounded plaster tinted with all colors of the rainbow, making an effect of great gaiety and charm. The tearoom is one of the attractive parts of the house. It has a spacious dance floor with a view over one of the main streets. Another feature in the house is the organ. The specification for the British-built Christie organ was drawn by Quentin M. Maclean, considered by many the foremost cinema organist in Great Britain. He has also been engaged as the organist of the house. The organ, it is said, is an instrument that can be compared with any other in the country. It I has four manuals and approximately 275 stop keys. It includes a full concert grand piano, controlled from the console, and two sets of chimes, each containing 25 notes. » * » The carillon is the first ever to be installed in conjunction with film presentation. It consists of 32 bells, fully chromatic, each bell weighing nearly half a ton. The stage is equipped with everything to make a stage presentation complete. The ac ; commodation provided for artists makes it possible to present any kind of stage per | formance, from revue to Grand Opera. The theatre is owned by A. E. Abrahams, wellknown theatre magnate in Great Britain. Abrahams started his career as owner of a billposting business, and at the present time he has become the largest individual proprietor of entertainment houses in the country About a year ago Abrahams bought a chain of 17 houses and he now intends to establish a chain of Regal theatres in the suburbs of London. Sites have been already chosen in many parts of town. The architect of the Regal was Clifford Aish. He drew plans for 2,400 seat capacity, but a license for 3,500 was issued The artist for the Regal was Guy Lipscombe, one of the leading artists of the country. THEATRE The trend throughout the world of art loday is moving toward a modernistic style in "Lighting Fixtures for Theatres". Fixtures a designed and manufactured by the VOIGT COMPANY are planned so as 10 give the theatre owner the best practical lighting in an artistic effect without losing the primary purpose of proper lighting. If you are interested in Modem An design, write for new catalog, now on the press. VOIGT COMPANY Dttifnert and Mcn--fflcrurm Decorative Lighn>^ Equipment For Theatres 1743-49 No. 12th St PHILADELPHIA, PA. The Proper Control of Light On Your Screen Picture filmi vary tu »ell at current conditions. Yoor projectionist can adju«t hi« are current to alw2n give you m clear, bright piemre if you equip with PERFECTION. Current taring al»e U a result of PERFECTION equipment, for he need not u*f full current till the aetual projection U •tarted. PACTION REMOTE CONTROL RHEOSTATS An Ever Growing List of Satisfied t**er#: P.: it Ti.a-.Te — N,w y.ri loew's Texas Theatre — City Houston. Texas i S: — EfxitLra. Tort City X. T. Kalto TheaTe — New Tort !v state — ColumlKia, O. 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