Exhibitors Herald and Moving Picture World (Oct-Dec 1928)

Record Details:

Title:
Exhibitors Herald and Moving Picture World
Date:
Oct-Dec 1928
Publisher:
[Chicago, Quigley publishing company]
Volume:
Exhibitors herald world
Leaf #:
000232
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
August 29, 2022
Something wrong or inaccurate about this page? Let us Know!

Thanks for helping us continually improve the quality of the Lantern search engine for all of our users! We have millions of scanned pages, so user reports are incredibly helpful for us to identify places where we can improve and update the metadata.

Please describe the issue below, and click "Submit" to send your comments to our team! If you'd prefer, you can also send us an email to mhdl@commarts.wisc.edu with your comments.




We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.

Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.

'*This 8tar draws more money for me than any star on the Western list/'— Kenney Lloyd, Soy Theatre^ Foreman^ Ark, **Wh«ro you have Maynard, you have the cream of the Wastem »tmra/*^Guy Loudermilk, Fairy Theaire, ffappanee, Ind, **l don^t see how anyone can compare » or , or even with Maynard* His pictures are vastly superior in every way."— fi. Palm«r» Fostville Theatre, Postville, la. Quick on the baxj'aSiee DRiHV A. /A. yV/*V /V /\ ,K A. A >\ Al a. a. a. AAA AA A A A/^ A AAA.AAA.AyVAwAAAA KEM MAYMARD When he fans a trigger^ other Western Stars get the air! "SENOR DAREDEVIL"— "UNKNOWN CAVALIER"-"OVERLAND STAGE"— "SOMEWHERE IN SONORA"— "LAND BEYOND THE LAW"— 'THE DEVIL'S SADDLE"— "THE RED RAIDERS"— "GUN GOSPEL"— "THE WAGON SHOW"— "CANYON OF ADVENTURE"— "THE UPLAND RIDER"— "CODE OF THE SCARLET" . . . BULLS-EYES EVERY ONE! — AND NOW | i THE OL.0R10UH TRAIL.'< a A. ^ A y\ y\ A. y\>\ /V y\ /V A AVV A A >\. A. yv A A A./V A A A. A >V A A. AA Presented by CHAS. R. ROGERS Story by MARION JACKSON Directed by ALBERT ROGELL Supervised by HARRY J. BROWN A FIRST NATIONAL PICTURE FIRST HATIOIVAI. I.EABS WESTERIVS, TOO Member of Motion Picture Ptoducets »>id Distributors of America ina^WlU H.Hays fiuuunt